1. Market Research
  2. > Hardware and Electronic Equipment
  3. > Consumer Electronics
  4. > Portable Devices
  5. > Mobile Phone Market Trends
  6. > Global Analysis of the Smartphones Market

Global Analysis of the Smartphones Market

  • April 2013
  • -
  • Frost & Sullivan
  • -
  • 81 pages

Who’s Winning the Necessary Regional Battles?

Mobile and wireless is one of the fastest growing industries today and is expected to continue to be the technology catalyst in the coming years as well. At the center of this booming growth are smartphones. This study discusses the major market dynamics and technology trends that are shaping the smartphone industry, while also driving growth. The research provides total market drivers and restraints, strategic recommendations for vendors, market forecasts, and competitive analyses for manufacturers and operating systems. The total market is also segmented, and analysis is provided by region, including: Africa/Middle East, Asia-Pacific, Europe, Latin America, and North America.

Executive Summary

• Mobile and wireless is one of the fastest growing industries today and is expected to continue to be the technology catalyst in the coming years as well. At the center of this booming growth are smartphones.
• Smartphones are continuing to expand in capabilities and reliability alike. The days of the mobile worker/consumer are here, and penetration rates in many regions already has surpassed the X percent mark.
• Smartphone shipments are expected to grow from X million in 2011 to X billion in 2017.
• Market revenue should grow from approximately $X billion in 2011 to $X billion in 2017.
• Mobile devices are changing the way enterprises do business, allowing for a more remotely accessible workforce.
• The mobile ecosystem is a huge factor in the success or failure of a smartphone platform. Currently, Apple’s iOS and Google’s Android are dominating the market. However, Microsoft’s Windows Phone is looking to rebound to a competitive position after partnering with Nokia.

CEO’s Perspective

1. Smartphone shipments are expected to exceed one billion units by 2016.
2. Shelf presence is key to brand recognition and sales.
3. A strategic approach is key to success or failure—broad product portfolio or targeted, high end or low end.
4. Regional strategies will vary—North America, Europe, and Asia-Pacific are the key markets for smartphones.
5. Integration of cloud services and seamless media access will be key factors over the next several years.

Key Questions This Study Will Answer

• What is driving the success of smartphones as a whole?
• Which operating system platforms are emerging successful, and which are not? Why?
• Which manufacturers are seeing the most success, and why?
• What factors are affecting the pricing of smartphones? How will they affect pricing in the long term?
• What are customers looking for in a smartphone? Which segment of customers is driving the market—enterprise or consumer?
• What major trends will be emerging over the next two to six years?

Table Of Contents

Global Analysis of the Smartphones Market
Table Of Contents

1. Executive Summary
2. Market Overview
3. Total Smartphines Market
• External Challenges: Drivers and Restraints
• Forecasts and Trends
• Mega Trends and Industry Convergence Implications
4. Africa/The Middle East Breakdown
5. Asia-Pacific Breakdown
6. Europe Breakdown
7. Latin America East Breakdown
8. North America Breakdown
9. The Last Word
10. Appendix

View This Report »

Find all the market research you need - instantly, in one place.

+1.2 Million Research Documents & Statistics +200,000 Trusted Public Sources 350 Industries With Global Coverage

24/7 Customer Support

Talk to Louis

+1 718 618 4302

Purchase Reports From Reputable Market Research Publishers

The Consumer smartphone usage 2014: mobile data usage

The Consumer smartphone usage 2014: mobile data usage

  • $ 7 999
  • Industry report
  • April 2015
  • by Analysys Mason

19% of all smartphone traffic observed in the panel was carried over the cellular network and 81% was carried over Wi-Fi. Mobile devices This report analyses the real-world handset data usage patterns ...

The Mobile services in Europe: forecasts and analysis 2014–2019

The Mobile services in Europe: forecasts and analysis 2014–2019

  • $ 7 999
  • Industry report
  • April 2015
  • by Analysys Mason

Operators need to focus on driving data usage and using bundles to retain customers. Front cover of mobile services in Europe Mobile service revenue and subscriber numbers are declining, which poses significant ...

The Latin America telecoms market: trends and forecasts 2015–2020

The Latin America telecoms market: trends and forecasts 2015–2020

  • $ 7 999
  • Industry report
  • June 2015
  • by Analysys Mason

Mobile services will account for more than 60% of the telecoms revenue growth in Latin America between 2014 and 2020. Latin AmericaLTE take-up is accelerating in most markets in Latin America (LATAM) thanks ...


ReportLinker is an award-winning market research solution that finds, filters and organizes the latest industry data so you get all the market research you need - quickly, in one place.