Table of Contents
E-readers had a negative performance in Colombia during 2016 with a volume decline of 7% to total 1,290 units, which is a marginal number for the Colombian population size. The main problem with this category is a lack of a significant consumer base, since e-readers remains niche. During sometime in 2013, Almacenes Éxito was selling Kindle in its stores, but the price was not competitive as it was quite similar to prices of mid- to high-tier tablets. Amidst the boom of tablets, local retailers w...
Euromonitor International’s Portable Players in Colombia report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Product coverage: E-Readers, Portable Media Players, Wireless Speakers.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Portable Players market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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