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Industrias HACEB SA in Consumer Appliances (Colombia)

  • 3 pages, published in November 2016
  • By Euromonitor International
  • Report Number: 1165459

Summary

Table of Contents

Industrias HACEB’s strategic plan, Mega 2017, aims to increase sales to COP1 trillion by 2017. The company continues to consider innovation and new product development as its key sales drivers. In 2016, Industrias HACEB revamped its refrigeration portfolio with an innovation aimed at improving the storage space inside its fridges and fridge freezers. External design will continue to be a focus area for the company with the strengthening of partnerships with prestigious design houses, such as Swa...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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