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BTS Group Holdings PCL in Financial Cards and Payments (Thailand)

  • November 2015
  • -
  • Euromonitor International
  • -
  • 2 pages

BTS Group Holdings PCL set a target to reach five million Rabbit cards in circulation by financial year-end 2016, through launching innovative co-branded cards, extending its retail partners’ network as well as other promotions. Launching a mobile application for Carrot Rewards is also expected within the next financial year, in order to facilitate convenience for consumers when enrolling for the programme or redeeming rewards.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Financial Cards in Circulation, M-Commerce, Transactions.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Financial Cards and Payments market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

BTS Group Holdings PCL in Financial Cards and Payments (Thailand)
Euromonitor International
November 2015


Strategic Direction
Key Facts
Summary 1 BTS Group Holdings PCL: Operational Indicators
Competitive Positioning
Summary 2 BTS Group Holdings PCL: Competitive Position 2014

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