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Spectacles in Poland

  • July 2016
  • -
  • Euromonitor International
  • -
  • 24 pages

In 2016, the key trend was the growing number of Poles who needed vision correction. These groups mostly comprised children and juveniles suffering from myopia caused predominantly by unhealthy living conditions and excessive visual work at close range. The second segment of potential customers is formed by elderly people whose number is growing due to the process of ageing in Polish society. The other supporting factor was fashion trends with clear glasses notably becoming accessories sold by o...

Euromonitor International’s Spectacles in Poland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Readymade Reading Glasses, Spectacle Frames, Spectacle Lenses, Sunglasses.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Spectacles market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Spectacles in Poland
SPECTACLES IN POLAND
Euromonitor International
July 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Spectacles by Category: Volume 2011-2016
Table 2 Sales of Spectacles by Category: Value 2011-2016
Table 3 Sales of Spectacles by Category: % Volume Growth 2011-2016
Table 4 Sales of Spectacles by Category: % Value Growth 2011-2016
Table 5 Sales of Spectacle Lenses by Type: % Value 2011-2016
Table 6 NBO Company Shares of Spectacles: % Value 2011-2015
Table 7 LBN Brand Shares of Spectacles: % Value 2012-2015
Table 8 Distribution of Spectacles by Format: % Value 2011-2016
Table 9 Forecast Sales of Spectacles by Category: Volume 2016-2021
Table 10 Forecast Sales of Spectacles by Category: Value 2016-2021
Table 11 Forecast Sales of Spectacles by Category: % Volume Growth 2016-2021
Table 12 Forecast Sales of Spectacles by Category: % Value Growth 2016-2021
Hoya Lens Poland Sp Zoo in Eyewear (poland)
Strategic Direction
Key Facts
Summary 1 Hoya Lens Poland Sp zoo: Key Facts
Competitive Positioning
Summary 2 Hoya Lens Poland Sp zoo: Competitive Position 2015
Jzo Sp Zoo in Eyewear (poland)
Strategic Direction
Key Facts
Summary 3 JZO Sp zoo: Key Facts
Competitive Positioning
Summary 4 JZO Sp zoo: Competitive Position 2015
Executive Summary
Another Successful Year for Polish Eyewear
Convenience, Quality and Innovation Drive Eyewear in Poland
International Players Account for the Majority of Sales
Optical Goods Stores Leads Distribution
Positive Value Growth Expected Over the Forecast Period
Key Trends and Developments
Ageing Population and Electronics Usage Positively Influence Eyewear Sales
Internet Becomes Increasingly Important To Purchase Route When Buying Eyewear
Enhancing Service and Advisory Sales As A Way To Create Consumer Loyalty
Market Data
Table 13 Sales of Eyewear by Category: Volume 2011-2016
Table 14 Sales of Eyewear by Category: Value 2011-2016
Table 15 Sales of Eyewear by Category: % Volume Growth 2011-2016
Table 16 Sales of Eyewear by Category: % Value Growth 2011-2016
Table 17 NBO Company Shares of Eyewear: % Value 2011-2015
Table 18 LBN Brand Shares of Eyewear: % Value 2012-2015
Table 19 Distribution of Eyewear by Format: % Value 2011-2016
Table 20 Forecast Sales of Eyewear by Category: Volume 2016-2021
Table 21 Forecast Sales of Eyewear by Category: Value 2016-2021
Table 22 Forecast Sales of Eyewear by Category: % Volume Growth 2016-2021
Table 23 Forecast Sales of Eyewear by Category: % Value Growth 2016-2021
Definitions
Sources
Summary 5 Research Sources












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