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Main event: Improved corporate profit and marketing budgets will support revenue gains



Abstract

Trade Show and Conference Planning in the US

After a period of slow growth and diminished corporate spending plagued industry operators, trade show and event planners will experience improved conditions over the next five years. With domestic travel on the rise and a return of corporate profit, more individuals will attend trade shows and conventions again. Nevertheless, the growth of online events may limit future growth.

Trade show and conference planners organize, promote and manage events, such as business and trade shows, conventions, conferences and meetings. They may also manage and provide staff to operate the facilities in which these events take place. This industry does not include establishments that organize, promote or manage live performing arts, sports events or festivals; these services are classified under the Concert and Event Promotion industry (IBISWorld report 71133).

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.



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Table Of Contents

Trade Show and Conference Planning in the US - Industry Market Research Report

TABLE OF CONTENTS

ABOUT THIS INDUSTRY
Industry Definition
Main Activities
Similar Industries
Additional Resources

INDUSTRY AT A GLANCE

INDUSTRY PERFORMANCE
Executive Summary
Key External Drivers
Current Performance
Industry Outlook
Industry Life Cycle

PRODUCTS and MARKETS
Supply Chain
Products and Services
Demand Determinants
Major Markets
International Trade
Business Locations

COMPETITIVE LANDSCAPE
Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Basis of Competition
Barriers to Entry
Industry Globalization

MAJOR COMPANIES

OPERATING CONDITIONS
Capital Intensity
Technology and Systems
Revenue Volatility
Regulation and Policy
Industry Assistance

KEY STATISTICS
Industry Data
Annual Change
Key Ratios

JARGON and GLOSSARY



MAJOR COMPANIES

Viad Corp.

The Freeman Companies

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