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Global Haying Machinery Industry

  • March 2015
  • -
  • Global Industry Analysts
  • -
  • 231 pages

This report analyzes the worldwide markets for Haying Machinery in US$ Million. The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Middle East & Africa, and Latin America. Annual estimates and forecasts are provided for the period 2014 through 2020. Also, a seven-year historic analysis is provided for these markets. Market data and analytics are derived from primary and secondary research. Company profiles are primarily based on public domain information including company URLs. The report profiles 42 companies including many key and niche players such as -

AGCO Corporation
Alois Pöttinger Maschinenfabrik Ges.m.b.H
Buhler Industries, Inc.
CLAAS KGaA mbH
CNH Industrial N.V

Table Of Contents

Global Haying Machinery Industry



I. INTRODUCTION, METHODOLOGY and PRODUCT DEFINITIONS

Study Reliability and Reporting Limitations I-1
Disclaimers I-2
Data Interpretation and Reporting Level I-2
Quantitative Techniques and Analytics I-3
Product Definitions and Scope of Study I-3
Types of Haying Machinery I-3
Mower I-3
Tedder I-3
Rakes I-3
Balers I-4


II. EXECUTIVE SUMMARY

1. GLOBAL MARKET OVERVIEW II-1
Haying Machinery - A Prelude II-1
Table 1: Global Agricultural Equipment Market by Segment
(2014E): Percentage Share Breakdown of Value Sales for Farm
Tractors, Harvesting Machinery, Haying Machinery, Parts and
Attachments, Plowing and Cultivation Machinery, and Other
Agricultural Equipment (includes corresponding Graph/Chart) II-2
Market Drivers and Barriers for Haying Machinery II-2
Drivers II-2
Barriers II-2
Forage Quality: An Important Factor for Choosing Haying Equipment II-3
Health of Livestock Sector: An Important Factor Governing
Demand for Haying Machinery II-3
2008-2010 - Tough Years for Haying Machinery Market II-3
Global Economic Growth to Remain Subdued in 2015 II-4
Table 2: World GDP (2013-2016): Breakdown of Percentage GDP
Growth by Select Country (includes corresponding Graph/Chart) II-5

Table 3: Share of Agriculture Sector in GDP (Nominal Terms)
in G20 Economies: 2013 (includes corresponding Graph/Chart) II-6
Current and Future Analysis II-6
Emerging Economies Drive Growth II-6
Competitive Scenario II-7
Leading Players in the Haying Machinery Market II-7

2. MARKET TREND AND GROWTH DRIVERS II-8
Expanding Global Population and Increase in Agricultural Output
to Drive Demand II-8
Table 4: Global Population Estimates (2000-2050) (includes
corresponding Graph/Chart) II-8
Custom Harvesters to Drive Demand for Haying Machinery
Embedded with Fleet Management Technology II-8
Product Innovations Galore in Mowers Category II-9
Farm Consolidation Drives Demand for Larger Equipment II-9
Market Strong for High Capacity, Advanced Balers II-10
Net Wrap Takes Precedence Over Twine II-10
Precision Farming Techniques: A Business Case for Haying
Machinery II-11
Telematics - The Next Generation Revolution II-11

3. A FOCUS ON THE AGRICULTURE EQUIPMENT INDUSTRY II-12
Agricultural Equipment Market: A Quick Primer II-12
Table 5: Global Agricultural Machinery Market by Geographic
Region (2013): Percentage Share Breakdown of Value Sales for
China, Europe, India, Japan, Latin America, North America and
Others (includes corresponding Graph/Chart) II-13

Table 6: Leading Players in the Global Agricultural Equipment
Market (2013): Percentage Share Breakdown of Value Sales for
AGCO Corp., CNH Industrial, Deere and Co., Kubota Corp, and
Others (includes corresponding Graph/Chart) II-13

Table 7: Global Distribution of Agricultural Land Holdings by
Farm Size in Select Countries/Regions II-14
China - A Threat to Europe's Domination in Agricultural
Machinery Production? II-14
Recession Impact on Agricultural Equipment Market in Retrospect II-14
Mechanization of Farm Practices Dictate Demand Patterns in the
Agricultural Equipment Market II-15
Government Subsidies - An Important Component Supporting Farm
Mechanization II-16
Farm Tractors, the Leading Equipment Type II-16

4. GLOBAL LIVESTOCK PRODUCTION - AN OVERVIEW II-18
Differences in Growth in the Developed and Developed World II-18
Table 8: Increase in Meat and Milk Consumption Globally - Per
capita Consumption for the Years 2015, 2030 and 2050 in
Developed and Developing Regions (includes corresponding
Graph/Chart) II-19
Three Major Demand Determinants for Livestock Products in
Developing Countries II-19
Global Livestock Production Growth - A Synopsis for Period
between 1990 and 2010 II-19
Table 9: Global Poultry Market: Number of Chickens (in
Billions) and Egg Production per Animal (Kg/Animal) as
Recorded in the Years 1990, 1995, 2000, 2005 and 2010
(includes corresponding Graph/Chart) II-20

Table 10: Global Bovine Market: Number of Cattle and
Buffaloes (in Billions) and Milk Production (Kg/Animal) as
Recorded in the Years 1990, 1995, 2000, 2005 and 2010
(includes corresponding Graph/Chart) II-21

Table 11: Number of Pigs (in Millions) in the Global
Livestock Industry as Recorded in the Years 1990, 1995,
2000, 2005 and 2010 (includes corresponding Graph/Chart) II-21

Table 12: Number of Sheep and Goat (in Millions) in the
Global Livestock Industry as Recorded in the Years 1990,
1995, 2000, 2005 and 2010 (includes corresponding
Graph/Chart) II-22

5. PRODUCT OVERVIEW II-23
Agricultural Machinery II-23
Farming Practices - A Regional Perspective II-23
Large-Scale, Capital-Intensive Farming II-23
Medium-Scale Farming II-23
Small-Scale Farming II-23
Hay Making... II-23
Types of Haying Machinery II-24
Mowers II-24
Sickle Bar Mower II-24
Disc or Rotary Mower II-24
Conditioner Mowers II-25
Tedder II-25
Rakes II-25
Balers II-26
Description of Machinery in Use and Total Hay Output for
Varying Sizes of Hay Acreage II-26

6. PRODUCT INNOVATIONS/INTRODUCTIONS II-27
Kubota Launches New Hay Tools Range II-27
Grimme Introduces GTM Windrower II-27
Vermeer Launches 600N Series Round Balers II-27
Vermeer Unveils First Fully Continuous Round Baler II-27
JOHN DEERE Launches New Range of Hay Tools II-27
Hiniker Unveils Flail Windrower Model with Fully Hydraulic End
Transport System II-27
Kubota Unveils DM Series of Disc Mowers II-28
PÖTTINGER Introduces NOVACAT S12 Mower Combination II-28
PÖTTINGER Unveils EUROCAT 272 and 312 Drum-Type Mowers II-28
Pöttinger Launches New Dual Rakes Range II-28
CLAAS Unveils New ORBIS 600 SD II-28
CLAAS Introduces New QUADRANT 4000 Range of Square Balers II-28
CLAAS Launches QUADRANT 3300 FC for International Market II-28
CLAAS Introduces CARGOS 8000 Series II-28
CLAAS Unveils Schwadermodelle LINER 3600, 800 and 700 II-28
CLAAS Extends its MAX SPREAD Range II-29
CLAAS Introduces MAX CUT Cutterbar II-29
CLAAS Invests in Upper Swabia Bad Saulgau II-29
CASE IH Introduces Farmall® Tractors and Hay and Forage Tools II-29
Case IH Launches 600 Series Automatic Applicator System for
Large Square Balers II-29
John Deere Launches Z997R Diesel ZTrakâ„¢ II-29
John Deere Introduces DM50 Series Disc Mowers and TD34 Series
Tedders II-29
John Deere Unveils R Series Disc Mowers II-29
John Deere Provides Affordable Solutions for Handling Large
Square Bales II-29
John Deere Unveils L Series Square Balers II-30
John Deere Launches 8000 Series Self-Propelled Forage Harvesters II-30
John Deere Unveils W260 Windrower and 500R Platform II-30
John Deere and Hillco Technologies Develop Single Pass Round
Bale System II-30
John Deere Expands Mulch on Demand Mower Deck Range II-30
Lely Introduces Lely Welger CB Concept Revolutionary New Baler II-30
Pöttinger Introduces NOVACAT 262 and 302 Rear Mowers II-30
Lely Demonstrates Lely Welger RP 205 Round Baler II-30
John Deere Announces W235 Self-Propelled Windrower II-31
Kuhn Introduces GA 8731 and GA 9531 Gyrorakes II-31
Kverneland Launches Kverneland 7820 Self-Loading Round Bale
Wrapper II-31
Kverneland Taarup Extends 2800 Series Centre Mounted Disc
Mowers Range II-31
CASE IH Unveils Innovative Windrower with Advanced Features II-31
CLAAS Introduces JAGUAR 800 and 900 Series II-31
Kverneland Unveils Variable Chamber Balers Range II-31
John Deere Introduces New F440R Baler II-31
AGCO Unveils 2200 Series Large Square Baler II-31
John Deere Unveils New Range of Round Balers II-32
Vermeer Extends Wheel Rake Range II-32
Deere and Company Introduces John Deere B-Wrapâ„¢ II-32
Vermeer Unveils BPX9000 Bale Processor II-32
John Deere Launches M Series Mower Conditioners II-32
New Holland Unveils New Roll Baler Line II-32

7. RECENT INDUSTRY ACTIVITY II-33
Kubota Tractor to Foray into the US Hay Market II-33
John Deere Inks Strategic Agreement with MacDon II-33
Kubota Acquires Kverneland Group II-33

8. FOCUS ON SELECT PLAYERS II-34
AGCO Corporation (US) II-34
Alois Pöttinger Maschinenfabrik Ges.m.b.H (Austria) II-34
Buhler Industries, Inc. (Canada) II-34
CLAAS KGaA mbH (Germany) II-35
CNH Industrial N.V. (UK) II-35
Deere and Company (John Deere) (US) II-35
Kubota Corp. (Japan) II-36
Kverneland Group (Norway) II-36
Kuhn Group (France) II-36
Lely Group (The Netherlands) II-37

9. GLOBAL MARKET PERSPECTIVE II-38
Table 13: World Recent Past, Current and Future Analysis for
Haying Machinery by Geographic Region - US, Canada, Japan,
Europe, Asia-Pacific (excluding Japan), Middle East and Africa,
and Latin America Markets Independently Analyzed with Annual
Sales Figures in US$ Million for Years 2014 through 2020
(includes corresponding Graph/Chart) II-38

Table 14: World Historic Review for Haying Machinery by
Geographic Region - US, Canada, Japan, Europe, Asia-Pacific
(excluding Japan), Middle East and Africa, and Latin America
Markets Independently Analyzed with Annual Sales Figures in
US$ Million for Years 2007 through 2013 (includes
corresponding Graph/Chart) II-39

Table 15: World 14-Year Perspective for Haying Machinery by
Geographic Region - Percentage Breakdown of Dollar Sales for
US, Canada, Japan, Europe, Asia-Pacific (excluding Japan),
Middle East and Africa, and Latin America Markets for Years
2007, 2015 and 2020 (includes corresponding Graph/Chart) II-40


III. MARKET

1. THE UNITED STATES III-1
A.Market Analysis III-1
Declining Hay Production Sobers Down US Haying Machinery Sales III-1
US: A Major Market for Agricultural Equipment III-1
Table 16: North American Market for Agricultural Equipment
by Segment (2013): Percentage Share Breakdown of Value
Sales for Farm Tractors, Harvesting Machinery, Parts and
Attachments, and Other Agricultural Equipment (includes
corresponding Graph/Chart) III-2

Table 17: US Exports of Agricultural Machinery by Country
in US$ Million (2013) (includes corresponding Graph/Chart) III-2
Agricultural Machinery Manufacturers Keep Tight Rein on
Inventory III-3
Government Incentives Boost Sales of Agricultural Equipment III-3
Agricultural Machinery Exports Recover Post Recession III-3
Competition in the US Agricultural Equipment Market III-4
Table 18: Leading Players in the US Agricultural Equipment
Market (2013): Percentage Share Breakdown of Value Sales
for AGCO Corporation, CNH Industrial, Deere and Company,
Kubota Corporation, and Others (includes corresponding
Graph/Chart) III-4
Key Statistics III-4
Table 19: Planted Acreage in the US: 2012-2014 (in Million
Acres) (includes corresponding Graph/Chart) III-4

Table 20: Number of Farms in the US: 2004-2013 (in
Thousands) (includes corresponding Graph/Chart) III-5
EXIM Statistics III-5
Table 21: US Exports of Swathers, Windrowers and Other
Haymaking Machinery (2013): Percentage Share Breakdown of
Value Sales by Destination (includes corresponding
Graph/Chart) III-5

Table 22: US Imports of Swathers, Windrowers and other
Haymaking Machinery (2013): Percentage Share Breakdown of
Value Sales by Country of Origin (includes corresponding
Graph/Chart) III-6

Table 23: US Exports of Straw or Fodder Balers (including
Pick-Up Balers) for 2013: Percentage Share Breakdown of
Value Sales by Destination (includes corresponding
Graph/Chart) III-6

Table 24: US Imports of Straw or Fodder Balers (including
Pick-Up Balers) (2013): Percentage Share Breakdown of Value
Sales by Country of Origin (includes corresponding
Graph/Chart) III-7
Product Launches III-7
Strategic Corporate Development III-10
Select Key Players III-10
B.Market Analytics III-11
Table 25: US Recent Past, Current and Future Analysis for
Haying Machinery Market Analyzed with Annual Sales Figures
in US$ Million for Years 2014 through 2020 (includes
corresponding Graph/Chart) III-11

Table 26: US Historic Review for Haying Machinery Market
Analyzed with Annual Sales Figures in US$ Million for Years
2007 through 2013 (includes corresponding Graph/Chart) III-12

2. CANADA III-13
A.Market Analysis III-13
Outlook III-13
Small Farmers Grab a Sizable Chunk of Agricultural Equipment
Sales III-13
Key Statistics III-13
Table 27: Number of Farms in Canada by Province: 2011
(includes corresponding Graph/Chart) III-13

Table 28: Average Farm Size (in Acres) in Canada by
Province: 2011 (includes corresponding Graph/Chart) III-14
Exim Stats III-14
Table 29: Canadian Exports of Swathers, Windrowers and
Other Haymaking Machinery (2013): Percentage Share
Breakdown of Value Exports by Destination (includes
corresponding Graph/Chart) III-14

Table 30: Canadian Imports of Swathers, Windrowers and
other Haymaking Machinery (2013): Percentage Share
Breakdown of Value Imports by Country of Origin (includes
corresponding Graph/Chart) III-15

Table 31: Canadian Exports of Straw or Fodder Balers
(including Pick-Up Balers) for 2013: Percentage Share
Breakdown of Value Exports by Destination (includes
corresponding Graph/Chart) III-15

Table 32: Canadian Imports of Straw or Fodder Balers
(including Pick-Up Balers) for 2013: Percentage Share
Breakdown of Value Imports by Country of Origin (includes
corresponding Graph/Chart) III-15
Buhler Industries, Inc. - A Key Player III-16
B.Market Analytics III-16
Table 33: Canadian Recent Past, Current and Future Analysis
for Haying Machinery Market Analyzed with Annual Sales
Figures in US$ Million for Years 2014 through 2020 (includes
corresponding Graph/Chart) III-16

Table 34: Canadian Historic Review for Haying Machinery
Market Analyzed with Annual Sales Figures in US$ Million for
Years 2007 through 2013 (includes corresponding Graph/Chart) III-17

3. JAPAN III-18
A.Market Analysis III-18
Outlook III-18
Recession Impact on Agricultural Equipment Market III-18
Product Launches III-18
Strategic Corporate Developments III-18
Kubota Corp. - A Key Player III-19
B.Market Analytics III-20
Table 35: Japanese Recent Past, Current and Future Analysis
for Haying Machinery Market Analyzed with Annual Sales
Figures in US$ Million for Years 2014 through 2020 (includes
corresponding Graph/Chart) III-20

Table 36: Japanese Historic Review for Haying Machinery
Market Analyzed with Annual Sales Figures in US$ Million for
Years 2007 through 2013 (includes corresponding Graph/Chart) III-21

4. EUROPE III-22
A.Market Analysis III-22
Outlook III-22
iGreen System- The ‘Next Big Thing' in Haying Machines III-22
Overview of European Agricultural Machinery Market III-22
Impact of Recession on the Agricultural Machinery Market III-23
Key Statistics III-23
Table 37: Leading Players in the European Market for
Agricultural Equipment (2013): Percentage Breakdown of
Volume Sales AGCO, CNH Industrial, Deere and Others
(includes corresponding Graph/Chart) III-23

Table 38: European Agricultural Machinery Market (2013):
Percentage Share Breakdown by Production Volume by
Geographic Region - Austria, France, Germany, Italy,
Netherlands, Poland, UK and Others (includes corresponding
Graph/Chart) III-24

Table 39: Europe: Share of Agriculture Sector in GDP
(Nominal Terms) for Select Countries: 2013 (includes
corresponding Graph/Chart) III-24

Table 40: Total Agricultural Area (1000 ha) in Select
European Nations for 2012 (includes corresponding
Graph/Chart) III-25

Table 41: Number of Agricultural Farm Businesses (1000
units) in Select European Nations for 2012 (includes
corresponding Graph/Chart) III-25
B.Market Analytics III-26
Table 42: European Recent Past, Current and Future Analysis
for Haying Machinery by Geographic Region - France, Germany,
Italy, UK, Spain, Russia and Rest of Europe Markets
Independently Analyzed with Annual Sales Figures in US$
Million for Years 2014 through 2020 (includes corresponding
Graph/Chart) III-26

Table 43: European Historic Review for Haying Machinery by
Geographic Region - France, Germany, Italy, UK, Spain,
Russia and Rest of Europe Markets Independently Analyzed with
Annual Sales Figures in US$ Million for Years 2007 through
2013 (includes corresponding Graph/Chart) III-27

Table 44: European 14-Year Perspective for Haying Machinery
by Geographic Region - Percentage Breakdown of Dollar Sales
for France, Germany, Italy, UK, Spain, Russia and Rest of
Europe Markets for Years 2007, 2015 and 2020 (includes
corresponding Graph/Chart) III-28

4a. FRANCE III-29
A.Market Analysis III-29
Outlook III-29
Product Launch III-29
Kuhn Group - A Key Player III-29
B.Market Analytics III-30
Table 45: French Recent Past, Current and Future Analysis for
Haying Machinery Market Analyzed with Annual Sales Figures
in US$ Million for Years 2014 through 2020 (includes
corresponding Graph/Chart) III-30

Table 46: French Historic Review for Haying Machinery Market
Analyzed with Annual Sales Figures in US$ Million for Years
2007 through 2013 (includes corresponding Graph/Chart) III-31

4b. GERMANY III-32
A.Market Analysis III-32
Outlook III-32
“Hay-in-a-Day”- The New Mantra of German Hay Producers III-32
Product Launches III-32
CLAAS KGaA mbH - A Key Player III-33
B.Market Analytics III-34
Table 47: German Recent Past, Current and Future Analysis for
Haying Machinery Market Analyzed with Annual Sales Figures
in US$ Million for Years 2014 through 2020 (includes
corresponding Graph/Chart) III-34

Table 48: German Historic Review for Haying Machinery Market
Analyzed with Annual Sales Figures in US$ Million for Years
2007 through 2013 (includes corresponding Graph/Chart) III-35

4c. ITALY III-36
A.Market Analysis III-36
Outlook III-36
Italian Agricultural Machinery Market - An Overview III-36
B.Market Analytics III-37
Table 49: Italian Recent Past, Current and Future Analysis for
Haying Machinery Market Analyzed with Annual Sales Figures
in US$ Million for Years 2014 through 2020 (includes
corresponding Graph/Chart) III-37

Table 50: Italian Historic Review for Haying Machinery
Market Analyzed with Annual Sales Figures in US$ Million for
Years 2007 through 2013 (includes corresponding Graph/Chart) III-38

4d. THE UNITED KINGDOM III-39
A.Market Analysis III-39
Outlook III-39
UK Agricultural Equipment Market Stages Strong Comeback III-39
Product Launches III-39
CNH Industrial N.V. - Key Player III-40
B.Market Analytics III-41
Table 51: UK Recent Past, Current and Future Analysis for
Haying Machinery Market Analyzed with Annual Sales Figures
in US$ Million for Years 2014 through 2020 (includes
corresponding Graph/Chart) III-41

Table 52: UK Historic Review for Haying Machinery Market
Analyzed with Annual Sales Figures in US$ Million for Years
2007 through 2013 (includes corresponding Graph/Chart) III-42

4e. SPAIN III-43
Market Analysis III-43
Table 53: Spanish Recent Past, Current and Future Analysis for
Haying Machinery Market Analyzed with Annual Sales Figures
in US$ Million for Years 2014 through 2020 (includes
corresponding Graph/Chart) III-43

Table 54: Spanish Historic Review for Haying Machinery
Market Analyzed with Annual Sales Figures in US$ Million for
Years 2007 through 2013 (includes corresponding Graph/Chart) III-44

4f. RUSSIA III-45
A.Market Analysis III-45
Outlook III-45
An Overview of the Russian Agricultural Equipment Market III-45
B.Market Analytics III-46
Table 55: Russian Recent Past, Current and Future Analysis for
Haying Machinery Market Analyzed with Annual Sales Figures
in US$ Million for Years 2014 through 2020 (includes
corresponding Graph/Chart) III-46

Table 56: Russian Historic Review for Haying Machinery
Market Analyzed with Annual Sales Figures in US$ Million for
Years 2007 through 2013 (includes corresponding Graph/Chart) III-47

4g. REST OF EUROPE III-48
A.Market Analysis III-48
Outlook III-48
Focus on Select Countries III-48
Polish Agricultural Equipment Market III-48
An Overview of the Polish Agricultural Sector III-48
Ukrainian Agricultural Equipment Market III-49
Product Launches III-49
Select Key Players III-50
B.Market Analytics III-52
Table 57: Rest of European Recent Past, Current and Future
Analysis for Haying Machinery Market Analyzed with Annual
Sales Figures in US$ Million for Years 2014 through 2020
(includes corresponding Graph/Chart) III-52

Table 58: Rest of European Historic Review for Haying
Machinery Market Analyzed with Annual Sales Figures in US$
Million for Years 2007 through 2013 (includes corresponding
Graph/Chart) III-53

5. ASIA-PACIFIC III-54
A.Market Analysis III-54
Outlook III-54
India and China: Potential Laden Markets III-54
Table 59: Ten Largest Populated Countries in Asia-Pacific
(2014) (includes corresponding Graph/Chart) III-54
Key Stats III-55
Table 60: Asia-Pacific Agricultural Equipment Market
(2013): Percentage Share Breakdown of Value Sales by
Product for Farm Tractors, Harvesting Machinery, Parts and
Attachments, and Other Agricultural Equipment (includes
corresponding Graph/Chart) III-55

Table 61: Asia-Pacific: Share of Agriculture Sector in GDP
(Nominal Terms) for Select Countries: 2013 (includes
corresponding Graph/Chart) III-55
B.Market Analytics III-56
Table 62: Asia-Pacific Recent Past, Current and Future
Analysis for Haying Machinery by Geographic Region -
Australia, China, India, South Korea, and Rest of
Asia-Pacific Markets Independently Analyzed with Annual
Sales Figures in US$ Million for Years 2014 through 2020
(includes corresponding Graph/Chart) III-56

Table 63: Asia-Pacific Historic Review for Haying Machinery
by Geographic Region - Australia, China, India, South Korea,
and Rest of Asia-Pacific Markets Independently Analyzed with
Annual Sales Figures in US$ Million for Years 2007 through
2013 (includes corresponding Graph/Chart) III-57

Table 64: Asia-Pacific 14-Year Perspective for Haying
Machinery by Geographic Region - Percentage Breakdown of
Dollar Sales for Australia, China, India, South Korea, and
Rest of Asia-Pacific Markets for Years 2007, 2015 and 2020
(includes corresponding Graph/Chart) III-58

5a. AUSTRALIA III-59
A.Market Analysis III-59
Outlook III-59
Domestic Agricultural Equipment Industry in Doldrums III-59
B.Market Analytics III-60
Table 65: Australian Recent Past, Current and Future Analysis
for Haying Machinery Market Analyzed with Annual Sales
Figures in US$ Million for Years 2014 through 2020 (includes
corresponding Graph/Chart) III-60

Table 66: Australian Historic Review for Haying Machinery
Market Analyzed with Annual Sales Figures in US$ Million for
Years 2007 through 2013 (includes corresponding Graph/Chart) III-61

5b. CHINA III-62
A.Market Analysis III-62
Overview III-62
Mechanization of Farming Practices - An Overview III-62
Ups and Downs in the Journey towards Full Mechanization III-62
Chinese Agricultural Equipment Sales to Skyrocket III-63
Table 67: Chinese Farm Equipment Market (2013): Percentage
Share Breakdown of Value Sales by Product Segment for Farm
Tractors, Harvesting Machinery, Parts and Attachments,
Plowing and Cultivating Machinery, and Other Agricultural
Equipment (includes corresponding Graph/Chart) III-64
Competitive Scenario III-64
Table 68: Chinese Agricultural Equipment Market (2013):
Percentage Share Breakdown of Value Sales for China
National Machinery (SINOMACH), Deere, Foton Lovol, Kubota,
Shandong Shifeng, and Others (includes corresponding
Graph/Chart) III-65
B.Market Analytics III-66
Table 69: Chinese Recent Past, Current and Future Analysis for
Haying Machinery Market Analyzed with Annual Sales Figures
in US$ Million for Years 2014 through 2020 (includes
corresponding Graph/Chart) III-66

Table 70: Chinese Historic Review for Haying Machinery
Market Analyzed with Annual Sales Figures in US$ Million for
Years 2007 through 2013 (includes corresponding Graph/Chart) III-67

5c. INDIA III-68
A.Market Analysis III-68
Outlook III-68
Overview of Agricultural Mechanization in India III-68
Table 71: Indian Agricultural Equipment Market (2013):
Percentage Penetration of Select Agricultural Equipment for
Forage Harvesters, Horticultural Implements, Manual Plant
Protection Devices, Potato Diggers, Power Tillers,
Power-Driven Plant Protection Devices, Sprinklers and Drip
Irrigation Systems, Straw Reapers, Tractor-driven
Cultivator, Tractor-driven Disc Harrows, Tractor-driven
Levelers, Tractor-driven Rotavators, and Tractors Per 1000
Hectares of Land (includes corresponding Graph/Chart) III-69
Subsidies and Dearth of Workers, the Major Growth Drivers III-70
Fortunes of the Sector Linked to Seasonal Monsoon Rains III-70
B.Market Analytics III-71
Table 72: Indian Recent Past, Current and Future Analysis for
Haying Machinery Market Analyzed with Annual Sales Figures
in US$ Million for Years 2014 through 2020 (includes
corresponding Graph/Chart) III-71

Table 73: Indian Historic Review for Haying Machinery Market
Analyzed with Annual Sales Figures in US$ Million for Years
2007 through 2013 (includes corresponding Graph/Chart) III-72

5d. SOUTH KOREA III-73
Market Analysis III-73
Table 74: South Korean Recent Past, Current and Future
Analysis for Haying Machinery Market Analyzed with Annual
Sales Figures in US$ Million for Years 2014 through 2020
(includes corresponding Graph/Chart) III-73

Table 75: South Korean Historic Review for Haying Machinery
Market Analyzed with Annual Sales Figures in US$ Million for
Years 2007 through 2013 (includes corresponding Graph/Chart) III-74

5e. REST OF ASIA PACIFIC III-75
A.Market Analysis III-75
Outlook III-75
Focus on Select Markets III-75
Philippines III-75
Government Programs Pushes Forward Agricultural Mechanization III-75
Table 76: PhilMech Target for Agricultural Mechanization
for 2012-2016 (includes corresponding Graph/Chart) III-76
Vietnam III-76
Uptake of Farming Equipment Rises Rapidly III-76
Chinese Imports Excel Vietnamese Farm Equipment Market III-77
Cambodia III-77
Agricultural Mechanization: Still a Long Way to Go III-77
Challenges for Agricultural Mechanization III-77
Growth Drivers for Agricultural Mechanization III-77
B.Market Analytics III-78
Table 77: Rest of Asia-Pacific Recent Past, Current and Future
Analysis for Haying Machinery Market Analyzed with Annual
Sales Figures in US$ Million for Years 2014 through 2020
(includes corresponding Graph/Chart) III-78

Table 78: Rest of Asia-Pacific Historic Review for Haying
Machinery Market Analyzed with Annual Sales Figures in US$
Million for Years 2007 through 2013 (includes corresponding
Graph/Chart) III-79

6. THE MIDDLE EAST and AFRICA III-80
A.Market Analysis III-80
Outlook III-80
A Prelude into the Middle East and Africa III-80
Table 79: Middle East: Share of Agriculture Sector in GDP
(Nominal Terms) for Select Countries: 2013 (includes
corresponding Graph/Chart) III-80
South Africa- A Potential Market III-80
Imports Account for 80% of the Agricultural Machinery Market III-81
Table 80: South African Market for Agricultural Equipment
by Category (2013): Percentage Share Breakdown of Value
Sales for Harvesting Equipment, Hay and Silage Equipment,
Planting, Fertilizing, and Pest Control Equipment, Tillage
Equipment, Tractors, and Others (includes corresponding
Graph/Chart) III-81

Table 81: Africa: Share of Agriculture Sector in GDP
(Nominal Terms) for Select Countries: 2013 (includes
corresponding Graph/Chart) III-82
B.Market Analytics III-83
Table 82: Middle East and Africa Recent Past, Current and Future
Analysis for Haying Machinery Market Analyzed with Annual
Sales Figures in US$ Million for Years 2014 through 2020
(includes corresponding Graph/Chart) III-83

Table 83: Middle East and Africa Historic Review for Haying
Machinery Market Analyzed with Annual Sales Figures in US$
Million for Years 2007 through 2013 (includes corresponding
Graph/Chart) III-84

7. LATIN AMERICA III-85
A.Market Analysis III-85
Outlook III-85
Agricultural Machinery Market in Latin America - A Snapshot III-85
Table 84: Latin America: Share of Agriculture Sector in GDP
(Nominal Terms) for Select Countries: 2013 (includes
corresponding Graph/Chart) III-86
B.Market Analytics III-87
Table 85: Latin American Recent Past, Current and Future
Analysis for Haying Machinery by Geographic Region - Brazil
and Rest of Latin America Markets Independently Analyzed
with Annual Sales Figures in US$ Million for Years 2014
through 2020 (includes corresponding Graph/Chart) III-87

Table 86: Latin American Historic Review for Haying
Machinery by Geographic Region - Brazil and Rest of Latin
America Markets Independently Analyzed with Annual Sales
Figures in US$ Million for Years 2007 through 2013 (includes
corresponding Graph/Chart) III-88

Table 87: Latin American 14-Year Perspective for Haying
Machinery by Geographic Region - Percentage Breakdown of
Dollar Sales for Brazil and Rest of Latin America Markets
for Years 2007, 2015 and 2020 (includes corresponding
Graph/Chart) III-89

7a. BRAZIL III-90
A.Market Analysis III-90
Outlook III-90
Overview III-90
B.Market Analytics III-91
Table 88: Brazilian Recent Past, Current and Future Analysis
for Haying Machinery Market Analyzed with Annual Sales
Figures in US$ Million for Years 2014 through 2020 (includes
corresponding Graph/Chart) III-91

Table 89: Brazilian Historic Review for Haying Machinery
Market Analyzed with Annual Sales Figures in US$ Million for
Years 2007 through 2013 (includes corresponding Graph/Chart) III-92

7b. REST OF LATIN AMERICA III-93
A.Market Analysis III-93
Outlook III-93
Argentina- A Prospective Market III-93
Table 90: Argentinean Agricultural Machinery Industry
(2012-2015): Production, Imports, Exports and Apparent
Consumption of Agricultural Machinery and Parts in US$
Million (includes corresponding Graph/Chart) III-93
B.Market Analytics III-94
Table 91: Rest of Latin American Recent Past, Current and
Future Analysis for Haying Machinery Market Analyzed with
Annual Sales Figures in US$ Million for Years 2014 through
2020 (includes corresponding Graph/Chart) III-94

Table 92: Rest of Latin American Historic Review for Haying
Machinery Market Analyzed with Annual Sales Figures in US$
Million for Years 2007 through 2013 (includes corresponding
Graph/Chart) III-95


IV. COMPETITIVE LANDSCAPE

Total Companies Profiled: 42 (including Divisions/Subsidiaries - 54)

The United States (13)
Canada (2)
Japan (2)
Europe (32)
- France (1)
- Germany (4)
- The United Kingdom (5)
- Italy (11)
- Rest of Europe (11)
Asia-Pacific (Excluding Japan) (5)

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