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EXECUTIVE SUMMARY

The report titled “Japan Insurance Market Outlook to 2016- Growing Importance of Annuity Insurance with Ageing Population” provides a comprehensive analysis of market size of Asia-Pacific insurance industry, market segmentation of Asia-Pacific insurance industry by geography. The report includes market size of Japan insurance industry, market segmentation of life and non-life Japan insurance market and market size and segmentation of various non life segments. The report also provides value chain of Japan insurance market, competitive landscape and profile of major players operating in Japan insurance industry.

Japan insurance industry is the second largest market in the world after the US. The country’s insurance market has increased at a CAGR of 10.4% from FY’2005-FY’2012 with the direct written premium of USD ~ million in FY’2012 in comparison to USD 312,983.5 million in FY’2005. The growth has been influenced by an incline in the number of insured person, strong growth in the sales of saving type products in major life insurance companies, rise in asset formulation and the limitation of domestic investment opportunities which has led the Japanese insurance players to look outward for investments. The insurance companies in Japan have experienced an increase of ~% in assets to JPY ~ million in FY’2012 in comparison to JPY ~ million in FY’2011 due to surge in unrealized capital gains which has inclined the value of investment assets

Japan life insurance market is currently the world’s second largest industry with the direct written premium of USD ~ million in FY’2012. The country life insurance market is quite mature and highly saturated with intense competition from government supported life insurance companies and postal insurance entities.

In FY’2012, there are ~ general insurance companies were operating in Japan market in which ~ insurers were licensed as domestic players including ~ foreign capital domestic insurers while 24 companies were licensed as foreign marketers. The net claim paid on all classes of insurance has increased by ~% to JPY ~ billion in FY’2012 from JPY ~ billion in FY’2011 on account of an incline in number of claims to ~ due to the Great East Japan earthquake and typhoons in Japan in 2011. The country general insurance companies have also witnessed a decline in total assets by ~% to JPY ~8 billion in FY’2012 on account of the large claim payments were made for the Great East Japan earthquake and typhoons.

Japan automobile insurance industry is the leading contributor in the non life insurance segment with the direct written premium of USD ~ million in FY’2012. The purchase of new automobile insurance policy in Japan is majorly influenced by the price factor. According to the 2012 Japan Auto Insurance Shopping Satisfaction Study approximately ~% of the customers who purchase a vehicle insurance policy through direct distribution channel select their insurer based on price while ~% of the customers who purchased a policy due to low price will renew their policy with their insurer next year. According to the study only ~% of the customer who purchase policy through insurance agent states low price as a reason for selection while ~% indicates that they will renew the policy with the same insurer next year.

The fire insurance industry in Japan has witnessed a growth in direct written premium of ~% from USD ~ million in FY’2011 to USD ~ million in FY’2012. This is due to an occurrence of the Great East Japan earthquake and typhoons in 2011 which has encouraged the people of Japan to take fire insurance in order to avoid the financial loss.

KEY TOPICS COVERED IN THE REPORT

- The market size of Asia-Pacific insurance industry and the contribution of countries.
- The market size of Japan insurance industry.
- The market size of Japan life and non-life insurance industry.
- Market segmentation of life and non-life insurance markets in Japan
- The market size and segmentation of various non-life insurance market of Japan
- Trends and Development of Japan insurance market.
- Competitive Landscape of the major players in life and non-life insurance market.
- Competitive Landscape of the major player in various non-life insurance market
- Future outlook and projections for Asia-Pacific and Japan insurance market
- Future outlook and projections for life and non-life Japan insurance market
- Microeconomics and industry factors including Japan population, GDP, health expenditure and number of vehicle, 2005-2016

Table Of Contents

Japan Insurance Market Outlook to 2016 - Growing Importance of Annuity Insurance with Ageing Population
TABLE OF CONTENTS
1. Asia-Pacific Insurance Industry
1.1. Industry Introduction
1.2. Asia-Pacific Insurance Market Size by Direct Written Premium, 2005-2012P
1.3. Asia-Pacific Insurance Market Segmentation
1.3.1. By Geography, 2005-2012P
1.3.2. By Life and Non Life, 2005-2012P
2. Japan Insurance Industry
2.1. Japan Insurance Market Size by Direct Written Premium, FY'2005-FY'2012
3. Japan Insurance Government Regulations
4. Japan Insurance Industry Value Chain
5. Japan Life Insurance Market
5.1. Japan Life Insurance Market Size, FY'2005-FY'2012
5.2. Life Insurance Segmentation, FY'2005-FY'2012
5.3. Market Share of Major Life Insurers in Japan, FY'2012
5.4. Japan Life Insurance Market Future Outlook and Projection, FY' 2013-FY'2016
6. Japan Non-Life Insurance Market
6.1. Japan Non-Life Insurance Market Size, FY'2005-FY'2012
6.2. Japan Non Life Distribution Channel, FY'2010-FY'2012
7. Non-Life Insurance Segmentation, FY'2005-FY'2012
7.1. Japan Automobile Insurance Industry
7.1.1. Japan Automobile Insurance Market Size, FY'2005-FY'2012
7.1.2. Automobile Insurance Segmentation, FY'2005-FY'2012
7.1.3. Market Share of Domestic and Foreign Insurers in Automobile Insurance Industry in Japan, FY'2012
7.1.4. Japan Automobile Insurance Market Future Outlook and Projection, FY'2013-FY'2016
7.2. Japan Fire Insurance Industry
7.2.1. Japan Fire Insurance Market Size and Introduction, FY'2005-FY'2012
7.3.1. Market Share of Domestic and Foreign Insurers in Fire Insurance Industry in Japan, FY'2012
7.3.2. Japan Fire Insurance Market Future Outlook and Projection, FY'2013-FY'2016
7.3. Japan Personal Accident Insurance Industry
7.3.1. Japan Personal Accident Insurance Market Size and Introduction, FY'2005-FY'2012
7.3.2. Market Share of Domestic and Foreign Insurers in Personal Accident Insurance Industry in Japan, FY'2012
7.3.3. Japan Personal Accident Insurance Market Future Outlook and Projection, FY'2013-FY'2016
7.4. Japan Marine and Inland Transit Insurance Industry
7.4.1. Japan Marine and Inland Transit Insurance Market Size and Introduction, FY'2005-FY'2012
7.4.2. Marine and Inland Transit Insurance Segmentation, FY'2005-FY'2012
7.4.3. Market Share of Domestic and Foreign Insurers in Marine and Inland Transit Insurance Industry in Japan, FY'2012
7.4.4. Japan Marine and Inland Transit Insurance Market Future Outlook and Projection, FY'2013-FY'2016
7.5. Japan Miscellaneous Casualty Insurance Industry
7.5.1. Japan Miscellaneous Casualty Insurance Market Size and Introduction, FY'2005-FY'2012
7.5.2. Miscellaneous Casualty Insurance Segmentation, FY'2005-FY'2012
7.5.3. Market Share of Domestic and Foreign Insuerers in Miscellaneous Casualty Insurance Industry in Japan, FY'2012
7.5.4. Japan Miscellaneous Casualty Insurance Market Future Outlook and Projection, FY'2013-FY'2016
8. Japan Non-Life Insurance Market Future Outlook and Projection, FY'2013-FY'2016
9. Japan Insurance Industry Trends and Developments
10. Asia-Pacific Insurance Industry Future Outlook
10.1. Asia-Pacific Insurance Industry Future Projections
10.1.1. By Geography, 2013-2016
11. Japan Insurance Industry Future Outlook and Projections, FY'2013-FY'2016
11.1. Cause and Effect Relationship Between Dependent and Independent Factors Prevailing in Japan Insurance Market
12. Company Profile of Major Players in Japan Life Insurance Industry
12.1. Japan Post Insurance
12.1.1. Company Profile
12.1.2. Business Strategies
12.1.3. Financial Performance
12.2. Nippon Life Insurance
12.2.1. Company Overview
12.2.2. Business Strategies
12.2.3. Financial Performance
12.3. Meiji Yasuda Life Insurance
12.3.1. Company Overview
12.3.2. Business Strategies
12.3.3. Financial Performance
13. Company Profile of Major Players in Japan Non-Life Insurance Industry
13.1. MSandAD Insurance
13.1.1. Company Overview
13.1.2. Business Strategies
13.1.3. Financial Performance
13.2. NKSJ Holdings
13.2.1. Company Overview
13.2.2. Business Strategies
13.2.3. Financial Performance
13.3. Tokio Marine and Nichido Fire
13.3.1. Company Overview
13.3.2. Business Strategies
13.3.3. Financial Performance
14. Japan Insurance Industry Macro-Economic Indicators: Historical and Projections
14.1. Japan Population, 2005-2016
14.2. GDP of Japan, 2005-2016
14.3. Healthcare Expenditure of Japan, 2005-2016
14.4. Total Vehicle in Use in Japan, 2005-2016
15. Appendix
15.1. Market Definitions
15.2. Abbreviations
15.3. Research Methodology
Data Collection Methods
Approach
Variables (Dependent and Independent)
Multi Factor Based Sensitivity Model
Final Conclusion
15.4. Disclaimer



LIST OF FIGURES
Figure 1: Asia-Pacific Insurance Market Size on the Basis of Direct Written Premium in USD Million, 2005-2012P
Figure 2: Asia-Pacific Insurance Market Segmentation by Life and non Life on the Basis of Direct Written Premium in Percentage, 2005-2012P
Figure 3: Japan Insurance Market Size on the Basis of Direct Written Premium in USD Million, FY'2005-FY'2012
Figure 4: Insurance Value Chain
Figure 5: Japan Life Insurance Market Size on the Basis of Direct Written Premium in USD Million, FY'2005-FY'2012
Figure 6: Japan life Insurance Market Segmentation by Individual Insurance and Annuities, Group Insurance and Annuities and Others on the Basis of Direct Written Premium in Percentage, FY'2005-FY'2012
Figure 7: Market Share of Major Life Insurers on the Basis of Direct Written Premium in Percentage, FY'2012
Figure 8: Japan Life Insurance Market Projections on the Basis of Direct Written Premium in USD Million, FY'2013-FY'2016
Figure 9: Japan Non Life Insurance Market Size on the Basis of Direct Written Premium in USD Million, FY'2005-FY'2012
Figure 10: Japan Non life Insurance Distribution Channel by Agents, Direct Sales and Broker on the Basis of Direct Written Premium in Percentage, FY'2010-FY'2012
Figure 11: Japan Non life Insurance Market Segmentation by Automobile, Fire, Personal Accident, Miscellaneous Casualty, Marine and Inland Transit on the Basis of Direct Written Premium in Percentage, 2005-2012
Figure 12: Japan Automobile Insurance Market Size on the Basis of Direct Written Premium in USD Million, FY'2005-FY'2012
Figure 13: Japan Automobile Insurance Market Size on the Basis of Net Written Premium in USD Million, FY'2005-FY'2012
Figure 14: Japan Automobile Insurance Market Segmentation by Voluntary Automobile, and Compulsory Automobile Liability on the Basis of Direct Written Premium in Percentage, 2005-2012
Figure 15: Market Share of Domestic and Foreign Insurers in Automobile Insurance Industry on the Basis owithDirect Written Premium in Percentage, FY'2012
Figure 16: Japan Fire Insurance Market Size on the Basis of Direct Written Premium in USD Million, FY'2005-FY'2012
Figure 17: Japan Fire Insurance Market Size on the Basis of Net Written Premium in USD Million, 2005-2012
Figure 18: Market Share of Domestic and Foreign Insurers in Fire Insurance Industry on the Basis of Direct Written Premium in Percentage, FY'2012
Figure 19: Japan Fire Insurance Market Projections on the Basis of Direct Written Premium in USD Million, FY'2013-FY'2016
Figure 20: Japan Personal Accident Insurance Market Size on the Basis of Direct Written Premium in USD Million, FY'2005-FY'2012
Figure 21: Japan Personal Accident Insurance Market Size on the Basis of Net Written Premium in USD Million, FY'2005-FY'2012
Figure 22: Market Share of Domestic and Foreign Insurers in Personal Accident Insurance Industry on the Basis of Direct Written Premium in Percentage, FY'2012
Figure 23: Japan Personal Accident Insurance Market Projections on the Basis of Direct Written Premium in USD Million, FY'2013-FY'2016
Figure 24: Japan Marine and Inland Transit Insurance Market Size on the Basis of Direct Written Premium in USD Million, FY'2005-FY'2012
Figure 25: Japan Marine and Inland Transit Insurance Market Size on the Basis of Net Written Premium in USD Million, FY'2005-FY'2012
Figure 26: Japan Marine and Inland Transit Insurance Market Segmentation by Marine Cargo and Hull and Inland Transit Insurance on the Basis of Direct Written Premium in Percentage, FY'2005-FY'2012
Figure 27: Market Share of Domestic and Foreign Insurers in Marine and Inland Transit Insurance Industry on the Basis of Direct Written Premium in Percentage, FY'2012
Figure 28: Japan Miscellaneous Casualty Insurance Market Size on the Basis of Direct Written Premium in USD Million, FY'2005-FY'2012
Figure 29: Japan Miscellaneous Casualty Insurance Market Size on the Basis of Net Written Premium in USD Million, FY'2005-FY'2012
Figure 30: Market Share of Domestic and Foreign Insurers in Miscellaneous Casualty Insurance Industry on the Basis of Direct Written Premium in Percentage, FY'2012
Figure 31: Japan Miscellaneous Casualty Insurance Market Projections on the Basis of Direct Written Premium in USD Million, FY'2013-FY'2016
Figure 32: Japan Non life Insurance Market Projections on the Basis of Direct Written Premium in USD Million, FY'2013-FY'2016
Figure 33: Japan Insurance Market Projections on the Basis of Direct Written Premium in USD Million, 2013-2016
Figure 34: Japan Life Insurance Premium Income of Japan Post Insurance in USD Million, FY'2008-FY'2012
Figure 35: Japan Life Insurance Premium Income of Nippon Life Insurance in USD Million, FY'2005-FY'2012
Figure 36: Japan Life Insurance Premium Income of Meiji Yasuda Life Insurance in USD Million, FY'2005-FY'2012
Figure 37: Japan Life Insurance Net Premium Written of MSandAD Insurance in USD Million, FY'2008-FY'2012
Figure 38: Japan Life Insurance Net Written Premium of NSJK Holdings Insurance in USD Million, FY'2010-FY'2012
Figure 39: Japan Non-Life Insurance Net Written Premium of Tokio Marine and Nichido Fire Insurance in USD Million, FY'2005-FY'2012
Figure 40: Japan Population in Million, 2005-2016
Figure 41: GDP of Japan in USD Million, 2005-2016
Figure 42: Healthcare Expenditure of Japan in USD Million, 2005-2016
Figure 43: Total Vehicle in Use in Japan in Million, 2005-2016




LIST OF TABLES
Table 1: Asia-Pacific Insurance Market Segmentation by Countries on the Basis of Direct Written Premium in USD Billion, 2005-2012P
Table 2: Asia-Pacific Insurance Market Segmentation by Life and Non Life on the Basis of Direct Written Premium in USD Billion, 2005-2012P
Table 3: Japan life Insurance Market Segmentation by Individual Insurance and Annuities, Group Insurance and Annuities and Others on the Basis of Direct Written Premium in USD Million, FY'2005-FY'2012
Table 4: Market Share of Major Life Insurers on the Basis of Direct Written Premium in USD Million, FY'2012
Table 5: Japan Non life Insurance Market Segmentation by Agents, Direct Sales and Broker on the Basis of Direct Written Premium in USD Million, FY'2010-FY'2012
Table 6: Japan Automobile Insurance Market Segmentation by Voluntary Automobile, and Compulsory Automobile Liability on the Basis of Direct Written Premium in USD Million, FY'2005-FY'2012
Table 7: Market Share of Domestic and Foreign Insurers in Automobile Insurance Industry on the Basis of Direct Written Premium in USD Million, FY'2012
Table 8: Japan Automobile Insurance Market Projections on the Basis of Direct Written Premium in USD Million, 2013-2016
Table 9: Market Share of Domestic and Foreign Insurers in Fire Insurance Industry on the Basis of Direct Written Premium in USD Million, FY'2012
Table 10: Market Share of Domestic and Foreign Insurers in Personal Accident Insurance Industry on the Basis of Direct Written Premium in USD Million, FY'2012
Table 11: Japan Marine and Inland Transit Insurance Market Segmentation by Marine Cargo and Hull and Inland Transit Insurance on the Basis of Direct Written Premium in USD Million, FY'2005-FY'2012
Table 12: Market Share of Domestic and Foreign Insurers in Marine and Inland Transit Insurance Industry on the Basis of Direct Written Premium in USD Million, FY'2012
Table 13: Japan Marine and Inland Transit Insurance Market Projections on the Basis of Direct Written Premium in USD Million, FY'2013-FY'2016
Table 14: Japan Miscellaneous Casualty Insurance Market Segmentation on the Basis of Direct Written Premium in Percentage, FY'2005-FY'2012
Table 15: Japan Miscellaneous Casualty Insurance Market Segmentation on the Basis of Direct Written Premium in USD Million, FY'2005-FY'2012
Table 16: Market Share of Domestic and Foreign Insurers in Miscellaneous Casualty Insurance Industry on the Basis of Direct Written Premium in USD Million, FY'2012
Table 17: Asia-Pacific Insurance Market Projections by Countries on the Basis of Direct Written Premium in USD Million, 2013-2016
Table 18: Cause and Effect Relationship Analysis between Industry Factors and Expected Industry Prospects of Japan Insurance Market
Table 19: Correlation Matrix of the Japan Insurance Industry
Table 20: Regression Coefficients Output of Japan Insurance Industry
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COMPANIES MENTIONED

Japan Post Insurance, Nippon Life Insurace, Meiji Yasuda Life Insurance, Dai-ichi, Sumitomo, Aflac, Sony Assurance, MSandAD Insurance, NKSJ Holdings, Tokio Marine and Nichido Fire, Mitsui Direct general insurance company, Nisshin Fire and Marine insurance company

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