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Container Tracking and Security – 2nd Edition

  • May 2013
  • -
  • Berg Insight AB
  • -
  • 120 pages

Container Tracking and Security is the second consecutive report from Berg Insight analysing the latest developments on the container tracking and security market worldwide.
This strategic research report from Berg Insight provides you with 120 pages of unique business intelligence including 5-year industry forecasts and expert commentary on which to base your business decisions.

Executive summary

Shipping container tracking is a subset of asset tracking and aims at securing assets and increase operational efficiency. Berg Insight’s definition of a real-time container tracking solution is a system that incorporates data logging, satellite positioning and data communication to a backoffice application. Tracking and monitoring of shipping containers came in focus after 9/11. Many companies saw an opportunity and started ambitious container tracking projects. However, neither the technology nor the market was ready at the time. Today, mobile and satellite networks can provide ubiquitous online connectivity at a reasonable cost and mobile computing and sensor technology delivers high performance, as well as excellent usability. All of these components combined enable the delivery of supply chain management, security management and operations management applications linking containers and enterprise IT systems.

Intermodal shipping containers are standardised, reusable containers used in intermodal transport systems worldwide. Container trade is the fastest growing segment in seaborne trade, having grown nearly 10 percent annually since the 1980s. Maritime transportation and the increased containerisation of goods are key enablers to make the global supply chain work efficiently. Today, more than 80 percent of international trade goods are carried by sea. At the end of 2012, there were over 20 million cargo containers worldwide, the equivalent of 32.5 million TEU.

Berg Insight is of the opinion that the market for shipping container tracking solutions has entered a growth period that will last for several years to come. The number of tracking systems with GPRS or satellite communication for intermodal containers in active use is forecasted to grow at a compound annual growth rate of 49.1 percent from 137,000 units at the end of 2012 to 1.0 million by 2017. The penetration rate of remote tracking systems in the total population of intermodal containers is estimated to increase from 0.7 percent in 2012 to 4.1 percent in 2017. Aftermarket solutions mounted on high value cargo and refrigerated containers will be the first use cases to adopt container tracking.

The satellite communication provider Orbcomm has after the recent acquisitions of StarTrak, PAR LMS and GlobalTrak emerged as the largest vendor of intermodal container tracking solutions featuring GPRS or satellite communication. The company had achieved an installed base of 19,000 units at the end of 2012. Envotech and Skybitz are the second and third largest providers having 18,000 and 15,000 systems respectively installed on intermodal containers. Omnitracs, Pointer Telocation, Savi Technology and PearTrack Systems all have an installed base of approximately 10,000 units. ID Systems, Honeywell Global Tracking and Kirsen Global Security are other major vendors with an installed base of over 5,000 units each. In the recent years, the intermodal container tracking market has attracted wireless M2M communication providers. Several operators including Orbcomm, AT&T, Everything Everywhere, Telenor and Inmarsat (shareholder in SkyWave) have assumed the role of endto- end solution providers of container and other asset tracking applications.

There has been a consolidation trend in the container tracking market in the past two years with several major M&A activities. Orbcomm acquired StarTrak in May 2011, followed by the acquisition of PAR LMS in December 2011 and GlobalTrak in April 2013. EMS Global Tracking was acquired by Honeywell in August 2011, which formed the new business unit Honeywell Global Tracking. Furthermore, Telular acquired asset tracking specialist SkyBitz for US$ 42 million in December 2011. In April 2012, Emerson acquired the marine container and boiler business of Johnson Controls enabling Emerson to expand its refrigeration technology and solutions offerings in the global transportation sector. In June 2012, FreightWatch International was acquired by Sensitech, a part of United Technology Corporation. Later in September 2012, Lockheed Martin divested Savi Technology to LaSalle Capital. ABB furthermore signed an agreement to acquire APS Technology at the beginning of 2013.

Berg insight anticipates that there will be a continued strong focus on container transport security and increased supply chain visibility in the coming years which will favour the container tracking market. Tracking solutions can help transportation chain stakeholders to comply with regulations and security programs as well as increase the transportation efficiency and decrease the carbon footprint from container transportation. Proving the commercial value, finding efficient solutions for reverse logistics and bringing down hardware prices are key components to increase the adoption rate for container tracking solutions.

Highlights from the report:

• Insights from 35 new executive interviews with market leading companies.
• Comprehensive overview of the container tracking value chain and key applications.
• In-depth analysis of market trends and key developments.
• Summary of major container tracking initiatives from the EU and the US.
• Updated profiles of 50 container tracking solution providers.
• Market forecasts lasting until 2017.

This report answers the following questions:

• Which are the leading providers of container tracking solutions?
• What offerings are available from device vendors and service providers?
• What impact will international regulations and security initiatives have on the market?
• What are the key drivers behind the adoption of container tracking devices?
• How is the global economy affecting the market for container tracking?
• What impact will technology advancements have on the market?
• How will the container telematics industry evolve in the future?

Who should buy this report?

Container Tracking and Security is the foremost source of information about the adoption of tracking solutions for cargo containers. Whether you are a tracking device vendor, container transportation stakeholder, telecom operator, investor, consultant, or government agency, you will gain valuable insights from our in-depth research.

Table Of Contents

Container Tracking and Security - 2nd Edition
Table of Contents

Table of Contents i
List of Figures v
Executive summary 1

1 The container shipping industry 3

1.1 International container trade 4
1.1.1 Containerisation 5
1.1.2 Ports, terminals and trade lanes 6
1.2 Intermodal shipping containers 8
1.2.1 Container fleet 9
1.2.2 Trailers, semi-trailers and swap bodies 10
1.2.3 Container manufacturers 10
1.2.4 Container ships 11
1.3 Container ownership structure 12
1.3.1 Container shipping companies 13
1.3.2 Container leasing companies 15
1.4 Other container transport actors 16
1.4.1 Consigner/Consignee 16
1.4.2 Freight forwarders 17
1.4.3 Customs and regulatory authorities 17
1.4.4 Terminal operators 18

2 Container tracking solutions 19

2.1 Container tracking infrastructure 19
2.1.1 Container segment 21
2.1.2 GNSS segment 25
2.1.3 Network segment 26
2.1.4 Backoffice segment 27
2.2 Supply chain management 28
2.2.1 Cargo and inventory management 29
2.2.2 Insurance risk management 29
2.3 Security management 30
2.3.1 Theft, accident and damage security 30
2.3.2 Terrorism, illegal and dangerous goods security 30
2.4 Container operations management 31
2.4.1 Container management 31
2.4.2 Container transport management 31
2.5 Regulatory compliance and reporting 32
2.5.1 Supply chain security and environmental programs 32
2.5.2 Tax collection 34
2.6 International container tracking technology initiatives 35
2.6.1 Integrity project 35
2.6.2 Smart CM project 36
2.6.3 Cassandra project 36
2.6.4 US Department of Homeland Security Cargo Security Programs 37
2.6.5 iCargo project 38
2.7 Business models 39

3 Market forecasts and trends 41

3.1 Market analysis 41
3.1.1 Installed base and unit shipments 41
3.1.2 Regional markets 42
3.1.3 Vendor market shares 43
3.2 Market drivers and barriers 44
3.2.1 Macroeconomic factors 45
3.2.2 Regulatory environment 46
3.2.3 Competitive environment 47
3.2.4 Technology environment 47
3.3 Value chain analysis 48
3.3.1 Telematics industry players 48
3.3.2 Container transportation industry players 52
3.3.3 Telecom industry players 52
3.3.4 IT industry players 54
3.4 Future industry trends 55

4 Maritime container tracking vendors 57

4.1 Arviem 58
4.2 Astrium 59
4.3 CargoGuard 60
4.4 CGI Group 61
4.5 CSB Technologies 62
4.6 Envotech 63
4.7 EPSa 65
4.8 European Datacomm 66
4.9 Global Tracking Technology 67
4.10 Globe Tracker 69
4.11 Honeywell Global Tracking 70
4.12 Kirsen Global Security 71
4.13 Loksys 73
4.14 OnAsset Intelligence 74
4.15 PearTrack Systems 76
4.16 Starcom Systems 77
4.17 Track4c 79

5 Inland container tracking vendors 81

5.1 Agheera 82
5.2 Cubic Global Tracking Solutions 82
5.3 FreightWatch International 84
5.4 GlobalTrack 85
5.5 Hi-G-Tek 86
5.6 ID Systems - Asset Intelligence 88
5.7 Idem 90
5.8 Masternaut 91
5.9 Omnitracs 92
5.10 Orbcomm (StarTrak, GlobalTrak) 93
5.11 Pointer Telocation 95
5.12 Satlock 96
5.13 Savi Technology 97
5.14 SkyBitz 99
5.15 SkyWave 100
5.16 Sycada 101
5.17 TrakLok 102
5.18 Trimble 104

6 Other tracking solution providers 107

6.1 APS Technology 108
6.2 ATandT 108
6.3 Avante International Technology 109
6.4 DeWalt 110
6.5 Emerson 110
6.6 Envirotainer 112
6.7 Everything Everywhere 113
6.8 Intelleflex 114
6.9 ITC Infotech 115
6.10 Mark-It Services 116
6.11 Navis 117
6.12 Numerex 117
6.13 Powers International 118
6.14 Quake Global 119
6.15 Telenor Traxion 119

Glossary 121



List of Figures

Figure 1.1: Container flows 3
Figure 1.2: Index for GDP and merchandise trade (World 1975-2012) 4
Figure 1.3: Container port throughput (World 1999-2011) 6
Figure 1.4: Top 10 container ports (World 2011) 7
Figure 1.5: Top 10 containerised trade routes (World 2010) 8
Figure 1.6: Intermodal container fleet size (World 2005-2012) 9
Figure 1.7: Intermodal container fleet by type (World 2012) 10
Figure 1.8: Container manufacturer production volumes and market share (World 2012) 11
Figure 1.9: Container fleet ownership structure (World 2012) 12
Figure 1.10: Top 10 container shipping companies (World April 2013) 13
Figure 1.11: Top 15 containership operating countries (World April 2013) 14
Figure 1.12: Top 10 container leasing companies (World 2012) 15
Figure 1.13: Container transport chain 16
Figure 1.14: Top container terminal operators (World 2011) 18
Figure 2.1: Real-time container tracking infrastructure overview 21
Figure 2.2: Examples of container tracking device form factors 22
Figure 2.3: Data interfaces used by container tracking units 23
Figure 2.4: Mobile operators by M2M subscription base (World Q4-2011) 26
Figure 2.5: Example of container tracking backoffice segment 28
Figure 2.6: Examples of Supply Chain Security Programs and Initiatives (World 2012) 34
Figure 2.7: Stakeholder benefits through Cassandra data sharing and risk assessment 37
Figure 3.1: Intermodal container tracking shipments (World 2011-2017) 42
Figure 3.2: Top 20 intermodal container tracking providers (World Q4-2012) 44
Figure 3.3: Data for leading container tracking industry players 49
Figure 3.4: Container tracking vendor mergers and acquisitions (2010-2013) 51
Figure 3.5: Telecom industry players offering container tracking solutions 53
Figure 4.1: Maritime container tracking vendors 57
Figure 5.1: Inland container tracking vendors 81
Figure 6.1: Container tracking solution providers 107

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