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In 2010 and 2011, the Internet advertising market observed annual double-digit growth, following a more subdued performance in 2009, when expenditure on online advertising increased by just 5.7%. This reflects the slightly more optimistic market observed over the past few of years, following the recession of 2008/2009, which served to weaken marketing budgets and thus expenditure on advertising, including online adspend.
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About Outdoor Advertising Outdoor advertising is a mass market medium used to broadcast messages for branding and support campaigns. The expenses of outdoor advertising are split between traditional physical ...
Consumers across the world continue to increase their expenditure on media and entertainment. This includes spending their hard-earned money on acquiring internet access, reading newspapers and magazines, ...
Health related issues are growing rapidly all over the world making healthcare a major issue of concern. Health problems are fuelled by poverty, aging population and obesity in both developed and developing ...