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US Wood & Competitive Decking Market

  • May 2016
  • -
  • Freedonia
  • -
  • 333 pages

Study coverage

Wood & Competitive Decking analyzes the US wood and competitive decking market. It presents historical demand data (2005, 2010, 2015) as well as forecasts (2020, 2025) by product (wood, wood-plastic, plastic & other), market (residential building, nonresidential building, nonbuilding) and region of the US. The study also considers key market environment factors, assesses the industry structure, analyzes company market share and profiles US industry competitors.

Decking growth rate accelerates

Rising consumer confidence will promote gains in the large residential improvement and repair market. In the aftermath of the 2007-2009 recession, significant uncertainty persisted and many homeowners were reluctant to undertake decking projects. Many of the homeowners who postponed these plans will be able to undertake them over the forecast period. Rising market share for wood-plastic composite and plastic decking materials will boost value gains, as these products are sold at a higher pricing point than wood decking.

Wood-plastic composites rise in popularity

According to Wood & Competitive Decking, a new report from The Freedonia Group, alternative materials to wood decking, particularly wood-plastic composite and plastic, are expected to experience above average annual gains in demand through 2020. These materials have the advantage of requiring far less maintenance than wood decks. Wood-plastic composite decking is popular with consumers seeking decks that have longevity while maintaining a wood-like appearance. The rising use of capstone-coated decking, which provides enhanced protection against mold growth and premature degradation, will further boost wood-plastic composite decking demand. Plastic decking demand will be driven by the increased adoption of cellular PVC decking, which resembles natural wood and provides strong protection against the elements.

Wood retains dominant position

Freedonia projects that wood decking will continue to account for the majority of demand in volume and value terms. Wood’s dominant market position is due to the material’s low initial cost and the large installed base of wood decks, as some consumers will be reluctant to switch materials when renovating decks. However, US demand for wood decking is forecast to grow much more slowly than composite and plastic lumber through 2020.

Decking growth rate accelerates

The residential market was the largest end use for decking in 2015, with nearly three-fifths of demand. Rising private residential improvement and repair spending will boost spending on decking projects. Decking gains will also be supported by strong increases in new housing completions. In addition to boosting the new residential market, housing construction will aid the improvement and repair market because decks are often added within the first year after the house is built. Residential demand will be further driven by the trend toward increasing the square footage of decks, which will require more deck boards and railings. Many homeowners will seek to build outdoor kitchens, while firepits, hot tubs, and areas for seating and gathering are also popular uses for residential decks.

Table Of Contents

US Wood and Competitive Decking Market
INTRODUCTION


EXECUTIVE SUMMARY


MARKET ENVIRONMENT


General


Macroeconomic Trends


Demographic Trends


Consumer Trends


Consumer Spending


Consumer Financing


Construction Trends


Building Construction


Residential Buildings


Housing Completions


Housing Stock


Improvements and Repairs


Nonresidential Buildings


New


Nonresidential Building Stock


Improvements and Repairs


Nonbuilding Construction


Construction Expenditures


Nonbuilding Construction Stock


Historical Market Trends and Seasonality


Pricing


Regulatory and Environmental Issues


Building Codes


Treated Lumber


Environmental


Foreign Trade


OVERVIEW


General


Demand by Volume


Demand by Material Type


Demand by Function


Demand by Value


Demand by Material Type


Demand by Function


Volume and Value Demand Comparison


Installed Costs


Life Cycle Costs


Competitive Environment


PRODUCTS


General


Wood


Demand by Volume and Value


Demand by Function


Demand by Type


Pressure-Treated Wood


Product Characteristics


Demand by Function


Demand by Species


Redwood


Cedar


Tropical Hardwood and Other


Markets


Installation Methods


Suppliers


Wood-Plastic Composite


Demand by Volume and Value


Demand by Function


Demand by Surface Treatment


Capstock-Coated Decking


Uncoated Composite Decking


Product Characteristics


Product Development


Demand by Material Type


Wood-Polyethylene Composites


Other Wood-Plastic Composites


Markets


Installation Methods


Market Share


Plastic and Other


Demand by Volume and Value


Demand by Function


Demand by Material Type


Plastic


Vinyl


Polyethylene and Other Plastics


Market Share


Other Decking


Metals


All Other Materials


Markets


Installation Methods


MARKETS


General


Residential


New


Wood


Composite, Plastic, and Other


Improvements and Repairs


Wood


Composite, Plastic, and Other


Housing Types


Single-Family


Demand by Application


Demand by Material


Multifamily


Demand by Application


Demand by Material


Manufactured Housing


Demand by Application


Demand by Material


Nonresidential


New


Improvements and Repairs


Nonbuilding Construction


New


Improvements and Repairs


REGIONS


General


Regional Demographic and Economic Activity


Population Patterns


Economic Outlook


Construction Activity


Housing Trends


Regional Demand for Decking


Northeast


New England


Middle Atlantic


Midwest


East North Central


West North Central


South


South Atlantic


East South Central


West South Central


West


Mountain


Pacific


INDUSTRY STRUCTURE


General


Industry Composition


Market Share


Wood


Composite, Plastic, and Other


Product Development


Manufacturing


Wood


Composite, Plastic, and Other


Marketing


Wood


Composite, Plastic, and Other


Distribution


Mergers, Acquisitions, and Divestitures


Cooperative Agreements


Company Profiles


Advanced Environmental Recycling Technologie Incorporated


AERT, see Advanced Environmental Recycling Technologies


Albemarle Corporation


Alside, see Associated Materials


Arch Wood Protection, see Lonza Group


Associated Materials LLC


Atrium Corporation


Axiall Corporation


AZEK Building Products, see CPG International


Benjamin Moore, see Berkshire Hathaway


Berkshire Hathaway Incorporated


BlueLinx Holding Incorporated


Boise Cascade Company


CertainTeed, see Saint-Gobain


CPG International LLC


Crane Group Company


Deceuninck NV


Denplax, see Trex


Fiberon LLC


Georgia-Pacific, see Koch Industries


Green Bay Decking LLC


Headwaters Incorporated


Hood Companies


Hoover Treated Wood Products Incorporated


Huntsman Corporation


Integrity Composites LLC


Inteplast Group Limited


Koch Industries Incorporated


Koppers Holdings Incorporated


LB Plastics Incorporated


Lonza Group Limited


Mendocino Forest Products Company LLC


N.E.W. Plastics Corporation


Ply Gem Holdings Incorporated


Potlatch Corporation


RENEW Plastics, see N.E.W. Plastics


Rockwood Holdings, see Albemarle


Royal Building Products, see Axiall


Saint-Gobain


Sherwin-Williams Company


TAMKO Building Products Incorporated


Tapco International, see Headwaters


Thermal Industries, see Atrium


TimberTech, see CPG International


Trex Company Incorporated


Universal Forest Products Incorporated


VEKA AG


Viance, see Huntsman


West Fraser Timber Company Limited


Westlake Chemical Corporation


Weyerhaeuser Company




List of Tables


EXECUTIVE SUMMARY


Summary Table


MARKET ENVIRONMENT


Macroeconomic Indicators


Population and Households


Personal Consumption Expenditures


Consumer Financing Environment, 2005-2015


Construction Expenditures


Building Construction Expenditures


Residential Building Construction Expenditures


Housing Completions


Housing Stock by Type


Residential Improvement and Repair Expenditures


Nonresidential Building Construction Expenditures


Nonresidential Building Stock


Nonresidential Building Improvement and Repair Expenditures


Nonbuilding Construction Expenditures


Nonbuilding Construction Stock


Decking Market, 2005-2015


Decking Prices


OVERVIEW


Decking Demand by Material and Function


Decking Market Value by Material and Function


Life Cycle Cost Comparison by Decking Material


Major Characteristics of Decking Material Types


Residential Decking Indicators


PRODUCTS


Wood Decking Demand by Function


Wood Decking Demand by Type


Pressure-Treated Wood Decking Demand by Functio and Species


Redwood Decking Demand


Cedar Decking Demand


Tropical Hardwood and Other Wood Decking Demand


Wood Decking Demand by Market and Application


Wood Decking Demand by Installation Method


Wood-Plastic Composite Decking Demand by Function


Wood-Plastic Composite Decking Demand by Surfac Treatment


Wood-Plastic Composite Decking Demand by Type


Wood-Polyethylene Decking Demand by Function


Wood-Plastic Composite Decking Demand by Market and Application


Wood-Plastic Composite Decking Demand by Installatio Method


Plastic and Other Decking Demand by Function


Plastic and Other Decking Demand by Material Type


Plastic Decking Demand by Material Type


Vinyl Decking Demand by Function


Vinyl Decking Demand by Type


Polyethylene and Other Plastics Decking Demand by Material and Function


Other Decking Materials Demand by Function


Plastic and Other Decking Demand by Market and Application


Plastic and Other Decking Demand by Installation Method


MARKETS


Decking Demand by Market and Application


Residential Decking Demand by Application and Material


New Residential Decking Demand by Material


Residential Improvement and Repair Decking Deman by Material


Residential Decking Demand by Housing Type


Single-Family Housing Decking Demand by Application and Material


Multifamily Housing Decking Demand by Applicatio and Material


Manufactured Housing Decking Demand by Applicatio and Material


Nonresidential Decking Demand by Application and Material


New Nonresidential Decking Demand by Material


Nonresidential Improvement and Repair Decking Demand by Material


Nonbuilding Construction Decking Demand by Applicatio and Material


New Nonbuilding Construction Decking Demand by Material


Nonbuilding Construction Improvement and Repair Deckin Demand by Material


REGIONS


Population by Region


Gross Domestic Product by Region


Construction Expenditures by Region


Regional Housing Indicators


Decking Demand by Region


Northeast: Decking Demand by Subregion and Market


Midwest: Decking Demand by Subregion and Market


South: Decking Demand by Subregion and Market


West: Decking Demand by Subregion and Market


INDUSTRY STRUCTURE


US Composite, Plastic, and Other Decking Sale by Company, 2015


Selected Cooperative Agreements




List of Charts


SECTION I -- EXECUTIVE SUMMARY
MARKET ENVIRONMENT


Year of Construction of Housing Stock, 2015


Decking Demand Growth, 2006-2015


OVERVIEW


Decking Volume Demand by Material, 2015


Decking Value Demand by Material, 2015


Installation Information for Selected Decking Materials


PRODUCTS


Advantages of Selected Wood Decking Materials


Wood-Plastic Composite Decking Market Share, 2015


Plastic Decking Market Share, 2015


MARKETS


Decking Demand by Market, 2015


REGIONS


Decking Demand by Region, 2015

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