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Yoghurt and Sour Milk Products in Israel

  • September 2016
  • -
  • Euromonitor International
  • -
  • 34 pages

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Growth in yoghurt and sour milk declined over the past few years as demand slowly declines. Therefore many yoghurt brands launched new specialised products in 2016 in order to try to stimulate a higher growth rate. For example, Strauss Group (Danone) launched a high protein yoghurt geared at active consumers; while Truva Food Industries (Yoplait) launched a new savoury line for those who enjoy savoury flavours coupled with the added health benefits of yoghurt. Additionally, Strauss Group began...

Euromonitor International’s Yoghurt and Sour Milk Products in Israel report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Sour Milk Products, Yoghurt.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Yoghurt and Sour Milk Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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ref:plp2016

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