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Yoghurt and Sour Milk Products in Austria

  • September 2016
  • -
  • Euromonitor International
  • -
  • 43 pages

Summary

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Yoghurt and sour milk products was influenced by several factors in 2016. The growing health awareness of Austrian consumers triggered the demand for naturalness and natural ingredients in yoghurt and sour milk products in 2016. In addition, increasingly busy lifestyles also pushed the demand for greater convenience and on-the-go usage in 2016. Lastly, yoghurt and sour milk products was also strongly influenced by an abundance of new product launches observed in 2015/2016.

Euromonitor International’s Yoghurt and Sour Milk Products in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Sour Milk Products, Yoghurt.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Yoghurt and Sour Milk Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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