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Yoghurt and Sour Milk Products in Romania

  • November 2016
  • -
  • Euromonitor International
  • -
  • 36 pages

Summary

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Yoghurt and sour milk products continued to enjoy strong popularity, being a traditional product across the country and all income segments of the population. The sales growth in 2016 was the result of the perception of the products being healthy and natural. The expansion of modern retailers was also an opportunity for smaller manufacturers to find a place on retailers’ shelves and thus complete the offer with products across all the price bands but also create a strong visibility and demand...

Euromonitor International’s Yoghurt and Sour Milk Products in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Sour Milk Products, Yoghurt.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Yoghurt and Sour Milk Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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