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Consumer Health in Guatemala

  • September 2016
  • -
  • Euromonitor International
  • -
  • 72 pages

Consumer health posted strong growth in Guatemala in 2016. There was a large range of products available that were accessible by a wide consumer base. OTC medicines are commonly used to treat common sicknesses and pains, while vitamins and dietary supplements are used to improve health and the quality of life. Sports medicines target a smaller consumer base, since they are more-expensive products and target a small niche group of young urban consumers that exercise on a regular basis; however, b...

Euromonitor International’s Consumer Health in Guatemala report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management and Wellbeing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Consumer Health market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Consumer Health in Guatemala
CONSUMER HEALTH IN GUATEMALA
Euromonitor International
September 2016

LIST OF CONTENTS AND TABLES

Executive Summary
Growth in 2016
Innovation Continues To Be Common Within Consumer Health
More Dynamism Comes From International Companies
Independent Small Grocers Are Key Retailers
Strong Performance Expected Over the Forecast Period
Key Trends and Developments
Marketing Trends in Guatemala
Self-medication in Guatemala
Market Indicators
Table 1 Consumer Expenditure on Health Goods and Medical Services: Value 2011-2016
Table 2 Life Expectancy at Birth 2011-2016
Market Data
Table 3 Sales of Consumer Health by Category: Value 2011-2016
Table 4 Sales of Consumer Health by Category: % Value Growth 2011-2016
Table 5 NBO Company Shares of Consumer Health: % Value 2012-2016
Table 6 LBN Brand Shares of Consumer Health: % Value 2013-2016
Table 7 Distribution of Consumer Health by Format: % Value 2011-2016
Table 8 Distribution of Consumer Health by Format and Category: % Value 2016
Table 9 Forecast Sales of Consumer Health by Category: Value 2016-2021
Table 10 Forecast Sales of Consumer Health by Category: % Value Growth 2016-2021
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Sources
Summary 1 Research Sources
Bayer De Guatemala SA in Consumer Health (guatemala)
Strategic Direction
Key Facts
Summary 2 Bayer de Guatemala SA: Key Facts
Competitive Positioning
Summary 3 Bayer de Guatemala SA: Competitive Position 2016
Gnc Guatemala, SA in Consumer Health (guatemala)
Strategic Direction
Key Facts
Summary 4 GNC Guatemala SA: Key Facts
Competitive Positioning
Summary 5 GNC Guatemala SA: Competitive Position 2016
Laboratorios Laprin SA in Consumer Health (guatemala)
Strategic Direction
Key Facts
Summary 6 Laboratorios Laprin SA: Key Facts
Competitive Positioning
Summary 7 Laboratorios Laprin SA: Competitive Position 2016
Meykos SA in Consumer Health (guatemala)
Strategic Direction
Key Facts
Summary 8 Meykos SA: Key Facts
Competitive Positioning
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 11 Sales of Analgesics by Category: Value 2011-2016
Table 12 Sales of Analgesics by Category: % Value Growth 2011-2016
Table 13 Sales of Topical Analgesics/Anaesthetic by Format: % Value 2011-2016
Table 14 NBO Company Shares of Analgesics: % Value 2012-2016
Table 15 LBN Brand Shares of Analgesics: % Value 2013-2016
Table 16 Forecast Sales of Analgesics by Category: Value 2016-2021
Table 17 Forecast Sales of Analgesics by Category: % Value Growth 2016-2021
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 18 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2011-2016
Table 19 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2011-2016
Table 20 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2012-2016
Table 21 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2013-2016
Table 22 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2016-2021
Table 23 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2016-2021
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 24 Sales of Dermatologicals by Category: Value 2011-2016
Table 25 Sales of Dermatologicals by Category: % Value Growth 2011-2016
Table 26 NBO Company Shares of Dermatologicals: % Value 2012-2016
Table 27 LBN Brand Shares of Dermatologicals: % Value 2013-2016
Table 28 Forecast Sales of Dermatologicals by Category: Value 2016-2021
Table 29 Forecast Sales of Dermatologicals by Category: % Value Growth 2016-2021
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 30 Sales of Digestive Remedies by Category: Value 2011-2016
Table 31 Sales of Digestive Remedies by Category: % Value Growth 2011-2016
Table 32 NBO Company Shares of Digestive Remedies: % Value 2012-2016
Table 33 LBN Brand Shares of Digestive Remedies: % Value 2013-2016
Table 34 Forecast Sales of Digestive Remedies by Category: Value 2016-2021
Table 35 Forecast Sales of Digestive Remedies by Category: % Value Growth 2016-2021
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 36 Sales of Wound Care by Category: Value 2011-2016
Table 37 Sales of Wound Care by Category: % Value Growth 2011-2016
Table 38 NBO Company Shares of Wound Care: % Value 2012-2016
Table 39 LBN Brand Shares of Wound Care: % Value 2013-2016
Table 40 Forecast Sales of Wound Care by Category: Value 2016-2021
Table 41 Forecast Sales of Wound Care by Category: % Value Growth 2016-2021
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 42 Sales of Sports Nutrition by Category: Value 2011-2016
Table 43 Sales of Sports Nutrition by Category: % Value Growth 2011-2016
Table 44 NBO Company Shares of Sports Nutrition: % Value 2012-2016
Table 45 LBN Brand Shares of Sports Nutrition: % Value 2013-2016
Table 46 Forecast Sales of Sports Nutrition by Category: Value 2016-2021
Table 47 Forecast Sales of Sports Nutrition by Category: % Value Growth 2016-2021
Headlines
Trends
Vitamins
Dietary Supplements
Competitive Landscape
Prospects
Category Data
Summary 9 Dietary Supplements Brand Ranking by Positioning table
Table 48 Sales of Vitamins and Dietary Supplements by Category: Value 2011-2016
Table 49 Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2011-2016
Table 50 Sales of Dietary Supplements by Positioning: % Value 2011-2016
Table 51 Sales of Fish Oils/Omega Fatty Acids by Type: % Value 2011-2016
Table 52 Sales of Paediatric Vitamins and Dietary Supplements by Type: % Value 2013-2016
Table 53 Sales of Multivitamins by Positioning: % Value 2011-2016
Table 54 NBO Company Shares of Vitamins and Dietary Supplements: % Value 2012-2016
Table 55 LBN Brand Shares of Vitamins and Dietary Supplements: % Value 2013-2016
Table 56 LBN Brand Shares of Vitamins: % Value 2013-2016
Table 57 LBN Brand Shares of Dietary Supplements: % Value 2013-2016
Table 58 Forecast Sales of Vitamins and Dietary Supplements by Category: Value 2016-2021
Table 59 Forecast Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2016-2021
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 60 Sales of Weight Management and Wellbeing by Category: Value 2011-2016
Table 61 Sales of Weight Management and Wellbeing by Category: % Value Growth 2011-2016
Table 62 NBO Company Shares of Weight Management and Wellbeing: % Value 2012-2016
Table 63 LBN Brand Shares of Weight Management and Wellbeing: % Value 2013-2016
Table 64 Forecast Sales of Weight Management and Wellbeing by Category: Value 2016-2021
Table 65 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2016-2021
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 66 Sales of Herbal/Traditional Products: Value 2011-2016
Table 67 Sales of Herbal/Traditional Products: % Value Growth 2011-2016
Table 68 NBO Company Shares of Herbal/Traditional Products: % Value 2012-2016
Table 69 LBN Brand Shares of Herbal/Traditional Products: % Value 2013-2016
Table 70 Forecast Sales of Herbal/Traditional Products: Value 2016-2021
Table 71 Forecast Sales of Herbal/Traditional Products: % Value Growth 2016-2021












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