Electric Vehicles in India

  • May 2013
  • -
  • Navigant Research
  • -
  • 14 pages

Sales of plug-in electric vehicles (PEVs) in India have been minimal due to a myriad of factors: little domestic production, the high cost of vehicles, a lack of government commitment, an often unstable power grid, and almost no formal charging infrastructure. Making the environment more conducive to electric vehicle (EV) sales will take years of investment from the public and private sector, limiting the growth of the market in the short term. The government’s on-and-off support for EVs has caused many companies that began to produce EVs to halt production, and in some cases cease operations.

Nevertheless, trends in the country’s demographics, traffic patterns, and natural resources suggest enormous potential. Estimates by the Indian government and industry foresee India becoming the third-largest market for cars in the world by 2020. The country’s dense urban centers and short yet congested commutes make it a natural fit with the relatively low power density of electric drivetrains. Additionally, the reinstatement of the government incentive for EV purchases in 2013 will spur Indian automakers to develop new models. Navigant Research forecasts that sales of PEVs in India will reach 17,000 by 2018. Combined with sales of hybrid electric vehicles (HEVs), that number will reach more than 22,000 in the same year. Two-wheeled electric vehicles will grow to more than 1.1 million units annually by 2018, with electric scooters the preferred vehicle type.

This Navigant Research report outlines the challenges and opportunities for plug-in electric light duty vehicles, two-wheeled electric bicycles, scooters and motorcycles, and hybrid electric vehicles in India. Along with market forecasts covering PEVs and HEVs, the report includes profiles of the key industry players in the electric vehicle market in India. Technology issues and market drivers and barriers are also detailed.

Key Questions Addressed:

• What infrastructure is available for EVs in India?
• How does the Indian government support vehicle electrification?
• How many PEVs and HEVs will be sold in India through 2018?
• Who are the leading manufacturers of two-wheeled electric vehicles in India?
• What market forces will drive sales of EVs in India?
• What are the market barriers for EVs in India?
• What are the key technology issues facing makers of EVs in India?

Who needs this report?

• Automotive companies
• Electric vehicle battery manufacturers
• E-bike, e-motorcycle, and e-scooter manufacturers
• Electric vehicle charging equipment manufacturers
• Government agencies
• Investor community

Table Of Contents

Table of Contents

1. Executive Summary

2. Market Update
2.1 Introduction
2.2 Market Issues
2.2.1 Current Traction
2.2.2 Current EV Infrastructure
2.2.3 Government Incentives
2.3 Market Drivers
2.3.1 Nation-Level Imperatives: Curb Greenhouse Gas Emissions and Oil Imports
2.3.2 Increasing Individual Wealth and Potential Market
2.3.3 Congestion and Driving Patterns
2.3.4 Vehicle-to-Grid
2.4 Market Barriers
2.4.1 Little Domestic EV Manufacturing and Expertise
2.4.2 Consumer Price Sensitivity
2.4.3 Lack of Consumer Awareness
2.4.4 Unreliable Electrical Supply
2.4.5 Erratic Government Support
2.5 Technology Issues
2.5.1 EV Charging Network Status and Update
2.5.2 Batteries and Other Components

3. Key Industry Players
3.1 Introduction
3.2 Light Duty PEVs
3.2.1 Mahindra Reva
3.3 Two-Wheelers
3.3.1 Electrotherm
3.3.2 Hero Electric
3.3.3 Ampere
3.3.4 Lohia Auto

4. Market Forecasts
4.1 Light Duty PEVs and HEVs
4.2 Two-Wheeled EVs

5. Conclusions and Recommendations



List of Charts and Figures

• Electrified Vehicle Annual Sales by Vehicle Type, India: 2013-2018
• Two-Wheeled Electrified Vehicle Annual Sales by Vehicle Type, India: 2013-2018

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