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  5. > Automated External Defibrillator Market (Trends, Technology & End-Users) (2012-2017)

The automated external defibrillatormarket is segmented based on product type into two categories - semi-automated and fully automated defibrillators. Based on end-users,the AED market is classified into five categories, namely, hospitals, pre-hospital, public access, alternate care, and home; the market is forecast till 2017.Automated external defibrillators play an important role in saving the lives of sudden cardiac arrest victims.Considering the life-saving potential of AEDs, legislations requiring installation of public accessdefibrillators (PAD) have been passed in the U.S., Japan, and certain European countries.

The global AEDmarket was worth $616million in the year 2012. Increasing incidences of cardiovascular disease, growing awareness about the lifesaving potential of AED, increasing installation of public access AEDs, and advancing technologyare accelerating the growth of this market. However, product recalls, and intense competition in mature markets will hamper the growth of this market, to a certain extent.

The market for AED has become very dynamic, with companies in this segment adoptinggrowth strategies of collaborations, agreements, and acquisitions. Untapped emerging markets and home defibrillators represent vast opportunities for key players in this market.

The geographies covered in this study are North America, Europe, Japan, Asia and Rest of the world (RoW). North America is the largest market for AED, followed by Japan and Europe. North America and Japan are expected to grow at a slower pace, primarily due to a certain amount of saturation in the market. The Asian market is poised to register maximum growth over the next five years, owing to the increasing installation of AEDs and rising prevalence of cardiovascular diseases.

Scope of the Report

This research report categorizes the global AED market on the basis product typeinto semi-automated and fully automated defibrillators.The report provides exhaustive value analysis for 2010, 2011 and 2012, as well as forecast up to 2017. Each of the AEDmarketis comprehensively analyzed at a granular level by geography (North America, Europe, Japan, Asia, and Rest of the World) to provide in-depth information on the global scenario.

Global automated external defibrillatormarket, by product type

Semi-automated
Fully automated

End-user analysis

Hospitals
Pre-hospital
Public access
Alternate care
Home

Geographic analysis

North America
Europe
Japan
Asia
Rest of the World (RoW)

Table Of Contents

Automated External Defibrillator Market (Trends, Technology and End-Users) (2012-2017)
TABLE OF CONTENTS

1 MARKET OVERVIEW 14

1.1 DEFINITION 15
1.2 SCOPE 18
1.3 COMPETITOR ANALYSIS 19

2 MARKET DYNAMICS 22

2.1 DRIVERS 22
2.1.1 GOVERNMENT REGULATIONS REGARDING PUBLIC ACCESS DEFIBRILLATION TO DRIVE THE MARKET 22
2.1.2 INCREASING INCIDENCES OF CARDIOVASCULAR DISEASES TO SPUR NEED FOR AED DEVICES 22
2.1.3 RISING AWARENESS ABOUT AED TO ACCELERATE GROWTH 23
2.1.4 TECHNOLOGICAL ADVANCEMENTS TO BOOST MARKET GROWTH 23
2.2 RESTRAINTS 24
2.2.1 PRODUCT RECALLS ADVERSELY AFFECTING GROWTH 24
2.2.2 ECONOMIC DOWNTURN and SATURATION TO RESTRICT THE GROWTH OF AED 24
2.3 OPPORTUNITIES 25
2.3.1 UNTAPPED EMERGING MARKETS, A GOOD PROSPECT FOR AED MANUFACTURERS 25
2.3.2 MandA AND JOINT VENTURES, AN EXPANSION STRATEGY IN THE AED MARKET 26

3 TRENDS 27

3.1 INTRODUCTION 27
3.2 HOME DEFIBRILLATORS 27
3.3 CARDIOPULMONARY RESUSCITATION ASSISTANCE SYSTEMS 28
3.4 BATTERY LIFE 30
3.5 DATA TRANSFER CAPABILITIES 30

4 AUTOMATED EXTERNAL DEFIBRILLATOR MARKET, BY PRODUCT TYPE 32

4.1 INTRODUCTION 33
4.2 SEMI-AUTOMATED 33
4.3 FULLY-AUTOMATED 3

5 END-USER ANALYSIS 38

5.1 INTRODUCTION 39
5.2 HOSPITALS 40
5.3 PRE-HOSPITAL 40
5.4 PUBLIC ACCESS MARKET 41
5.5 ALTERNATE CARE MARKET 41
5.6 HOME 42

6 GEOGRAPHIC ANALYSIS 48

6.1 INTRODUCTION 49
6.2 NORTH AMERICA 51
6.2.1 U.S. 53
6.2.2 CANADA 54
6.3 EUROPE 55
6.3.1 U.K. 58
6.3.2 GERMANY 59
6.3.3 FRANCE 60
6.3.4 ITALY 61
6.3.5 SPAIN 62
6.3.6 ROE 63
6.4 JAPAN 64
6.5 ASIA 66
6.5.1 INDIA 68
6.5.2 CHINA 69
6.5.3 ROA 70
6.6 ROW 71

7 COMPETITIVE ANALYSIS 72

7.1 WINNING STRATEGIES 72
7.1.1 INNOVATION 72
7.1.2 FOCUS ON NICHE CUSTOMER SEGMENT 72
7.2 COMPETITIVE LANDSCAPE 74
7.2.1 INTRODUCTION 74
7.2.2 NEW PRODUCT LAUNCH 76
7.2.3 AGREEMENTS, COLLABORATIONS and CONTRACTS 77
7.2.4 APPROVALS 78
7.2.5 MERGERS and ACQUISITIONS 79
7.2.6 EXPANSIONS 80

8 COMPANY PROFILES 81

8.1 CARDIAC SCIENCE CORPORATION 81
8.2 DEFIBTECH, LLC 85
8.3 GE HEALTHCARE (DIVISION OF GENERAL ELECTRIC COMPANY) 89
8.4 HEARTSINE TECHNOLOGIES, INC. 93
8.5 MINDRAY MEDICAL INTERNATIONAL LIMITED 96
8.6 NIHON KOHDEN CORPORATION 101
8.7 PHILIPS HEALTHCARE 107
8.8 PHYSIO-CONTROL 112
8.9 SCHILLER AG 116
8.10 ZOLL MEDICAL CORPORATION 119



LIST OF TABLES

TABLE 1 CPR ASSISTANCE DEVICES 28
TABLE 2 GLOBAL AUTOMATED EXTERNAL DEFIBRILLATORS MARKET,
BY PRODUCT TYPE, 2010 - 2017 ($MILLION) 35
TABLE 3 SEMI-AUTOMATED EXTERNAL DEFIBRILLATORS MARKET,
BY GEOGRAPHY, 2010 - 2017 ($MILLION) 36
TABLE 4 FULLY AUTOMATED EXTERNAL DEFIBRILLATORS MARKET,
BY GEOGRAPHY, 2010 - 2017 ($MILLION) 37
TABLE 5 GLOBAL AUTOMATED EXTERNAL DEFIBRILLATORS MARKET,
BY END-USER, 2010 - 2017 ($MILLION) 39
TABLE 6 AUTOMATED EXTERNAL DEFIBRILLATORS MARKET, BY GEOGRAPHY, 2010 - 2017 ($MILLION) 50
TABLE 7 NORTH AMERICA: AUTOMATED EXTERNAL DEFIBRILLATORS MARKET, BY PRODUCT TYPE, 2010 - 2017 ($MILLION) 52
TABLE 8 NORTH AMERICA: AUTOMATED EXTERNAL DEFIBRILLATORS MARKET, BY COUNTRY, 2010 - 2017 ($MILLION) 52
TABLE 9 U.S.: AUTOMATED EXTERNAL DEFIBRILLATORS MARKET, BY PRODUCT TYPE, 2010 - 2017 ($MILLION) 53
TABLE 10 CANADA: AUTOMATED EXTERNAL DEFIBRILLATORS MARKET,
BY PRODUCT TYPE, 2010 - 2017 ($MILLION) 54
TABLE 11 EUROPE: AUTOMATED EXTERNAL DEFIBRILLATORS MARKET,
BY PRODUCT TYPE, 2010 - 2017 ($MILLION) 56
TABLE 12 EUROPE: AUTOMATED EXTERNAL DEFIBRILLATORS MARKET,
BY COUNTRY, 2010 - 2017 ($MILLION) 57
TABLE 13 U.K.: AUTOMATED EXTERNAL DEFIBRILLATORS MARKET,
BY PRODUCT TYPE, 2010 - 2017 ($MILLION) 58
TABLE 14 GERMANY: AUTOMATED EXTERNAL DEFIBRILLATORS MARKET,
BY PRODUCT TYPE, 2010 - 2017 ($MILLION) 59
TABLE 15 FRANCE: AUTOMATED EXTERNAL DEFIBRILLATORS MARKET,
BY PRODUCT TYPE, 2010 - 2017 ($MILLION) 60
TABLE 16 ITALY: AUTOMATED EXTERNAL DEFIBRILLATORS MARKET,
BY PRODUCT TYPE, 2010 - 2017 ($MILLION) 61
TABLE 17 SPAIN: AUTOMATED EXTERNAL DEFIBRILLATORS MARKET,
BY PRODUCT TYPE, 2010 - 2017 ($MILLION) 62
TABLE 18 ROE: AUTOMATED EXTERNAL DEFIBRILLATORS MARKET,
BY PRODUCT TYPE, 2010 - 2017 ($MILLION) 63
TABLE 19 JAPAN: AUTOMATED EXTERNAL DEFIBRILLATORS MARKET,
BY PRODUCT TYPE, 2010 - 2017 ($MILLION) 65
TABLE 20 ASIA: AUTOMATED EXTERNAL DEFIBRILLATORS MARKET,
BY PRODUCT TYPE, 2010 - 2017 ($MILLION) 66
TABLE 21 ASIA: AUTOMATED EXTERNAL DEFIBRILLATORS MARKET, BY COUNTRY, 2010 - 2017 ($MILLION) 67
TABLE 22 INDIA: AUTOMATED EXTERNAL DEFIBRILLATORS MARKET,
BY PRODUCT TYPE, 2010 - 2017 ($MILLION) 68
TABLE 23 CHINA: AUTOMATED EXTERNAL DEFIBRILLATORS MARKET,
BY PRODUCT TYPE, 2010 - 2017 ($MILLION) 69
TABLE 24 ROA: AUTOMATED EXTERNAL DEFIBRILLATORS MARKET,
BY PRODUCT TYPE, 2010 - 2017 ($MILLION) 70
TABLE 25 ROW: AUTOMATED EXTERNAL DEFIBRILLATORS MARKET,
BY PRODUCT TYPE, 2010 - 2017 ($MILLION) 71
TABLE 26 NEW PRODUCT LAUNCH, 2010 - 2012 76
TABLE 27 AGREEMENTS, COLLABORATIONS and CONTRACTS, 2010 - 2012 77
TABLE 28 APPROVALS, 2010 - 2012 78
TABLE 29 MERGERS and ACQUISITIONS, 2010 - 2012 79
TABLE 30 EXPANSION, 2010 - 2012 80
TABLE 31 OPTO CIRCUITS: TOTAL REVENUE, 2010 - 2012 ($MILLION) 82
TABLE 32 GE: TOTAL REVENUE AND RandD EXPENDITURE, 2009 - 2011 ($BILLION) 90
TABLE 33 GE: TOTAL REVENUE, BY SEGMENTS, 2009 - 2011 ($BILLION) 90
TABLE 34 GE: TOTAL REVENUE, BY GEOGRAPHY, 2009 - 2011 ($BILLION) 91
TABLE 35 MINDRAY MEDICAL INTERNATIONAL LIMITED: TOTAL REVENUE AND RandD EXPENDITURE, 2009 - 2011 ($MILLION) 97
TABLE 36 MINDRAY MEDICAL INTERNATIONAL LIMITED: TOTAL REVENUE,
BY SEGMENT, 2009 - 2011 ($MILLION) 97
TABLE 37 MINDRAY MEDICAL INTERNATIONAL LIMITED: TOTAL REVENUE,
BY GEOGRAPHY, 2009 - 2011 ($MILLION) 98
TABLE 38 NIHON KOHDEN CORPORATION: TOTAL REVENUE AND RandD EXPENDITURE, 2010 - 2012 ($MILLION) 102
TABLE 39 NIHON KOHDEN CORPORATION: TOTAL REVENUE, BY SEGMENT,
2010 - 2012 ($MILLION) 102
TABLE 40 NIHON KOHDEN CORPORATION: TOTAL REVENUE, BY GEOGRAPHY, 2010 - 2012 ($MILLION) 104
TABLE 41 PHILIPS HEALTHCARE: TOTAL REVENUE AND RandD EXPENDITURE,
2009 - 2011 ($MILLION) 108
TABLE 42 PHILIPS HEALTHCARE: TOTAL REVENUE, BY SEGMENT,
2009 - 2011 ($MILLION) 108
TABLE 43 PHILIPS HEALTHCARE: TOTAL REVENUE, BY GEOGRAPHY,
2009 - 2011 ($MILLION) 109
TABLE 44 PHYSIO-CONTROL: TOTAL REVENUE, 2009 - 2011 ($MILLION) 113
TABLE 45 ZOLL MEDICAL CORPORATION: TOTAL REVENUE AND RandD EXPENDITURES, 2009 - 2011 ($MILLION) 120
TABLE 46 ZOLL MEDICAL CORPORATION: TOTAL REVENUE, BY SEGMENT,
2009 - 2011 ($MILLION) 120
TABLE 47 ZOLL MEDICAL CORPORATION: TOTAL REVENUE, BY GEOGRAPHY,
2009 - 2011 ($MILLION) 121



LIST OF FIGURES

FIGURE 1 AUTOMATED EXTERNAL DEFIBRILLATORS MARKET SEGMENTATION 18
FIGURE 2 GLOBAL AUTOMATED EXTERNAL DEFIBRILLATORS MARKET SHARE ANALYSIS, BY REVENUE, 2011 20
FIGURE 3 GLOBAL AUTOMATED EXTERNAL DEFIBRILLATORS MARKET SHARE ANALYSIS, BY END-USER, 2012 and 2017 42
FIGURE 4 NORTH AMERICA: AUTOMATED EXTERNAL DEFIBRILLATORS MARKET SHARE ANALYSIS, BY END-USER, 2012 and 2017 43
FIGURE 5 EUROPE: AUTOMATED EXTERNAL DEFIBRILLATORS MARKET SHARE ANALYSIS, BY END-USER, 2012 and 2017 44
FIGURE 6 JAPAN: AUTOMATED EXTERNAL DEFIBRILLATORS MARKET SHARE ANALYSIS, BY END-USER, 2012 and 2017 45
FIGURE 7 ASIA: AUTOMATED EXTERNAL DEFIBRILLATORS MARKET SHARE ANALYSIS, BY END-USER, 2012 and 2017 46
FIGURE 8 ROW: AUTOMATED EXTERNAL DEFIBRILLATORS MARKET SHARE ANALYSIS, BY END-USER, 2012 and 2017 47
FIGURE 9 KEY GROWTH STRATEGIES, 2010 - 2012 75

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