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Rtds/High-Strength Premixes in Bulgaria

  • June 2016
  • -
  • Euromonitor International
  • -
  • 23 pages

Summary

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RTDs/high-strength premixes is a category in decline because of weak consumer familiarity with these products and a general lack of promotion. Only wine-based RTDs put in a positive performance in 2015. This can be attributed to these products’ low alcohol content and the fact that in most cases they only contain 35 calories per 150ml.

Euromonitor International’s RTDs/High-Strength Premixes in Bulgaria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: High-Strength Premixes, RTDs.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the RTDs/High-Strength Premixes market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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ref:plp2016

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