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  4. > Rtds/High-Strength Premixes in Poland

Rtds/High-Strength Premixes in Poland

  • June 2016
  • -
  • Euromonitor International
  • -
  • 39 pages

Polish consumers showed more interest in spirit-based RTDs in 2015, as these products fit with their growing preference for drinks with a lower alcohol content and attractive flavours. These products mostly appeal to the younger generation, especially women, who do not like white vodka or other spirits. The limited consumer group and strong competition from other categories means that sales of RTDs remain at a relatively low level in volume terms.

Euromonitor International’s RTDs/High-Strength Premixes in Poland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: High-Strength Premixes, RTDs.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the RTDs/High-Strength Premixes market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Rtds/High-Strength Premixes in Poland
RTDS/HIGH-STRENGTH PREMIXES IN POLAND
Euromonitor International
June 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of RTDS/High-strength Premixes by Category: Total Volume 2010-2015
Table 2 Sales of RTDS/High-strength Premixes by Category: Total Value 2010-2015
Table 3 Sales of RTDS/High-strength Premixes by Category: % Total Volume Growth 2010-2015
Table 4 Sales of RTDS/High-strength Premixes by Category: % Total Value Growth 2010-2015
Table 5 Sales of RTDS/High-strength Premixes by Off-trade vs On-trade: Volume 2010-2015
Table 6 Sales of RTDS/High-strength Premixes by Off-trade vs On-trade: Value 2010-2015
Table 7 Sales of RTDS/High-strength Premixes by Off-trade vs On-trade: % Volume Growth 2010-2015
Table 8 Sales of RTDS/High-strength Premixes by Off-trade vs On-trade: % Value Growth 2010-2015
Table 9 GBO Company Shares of RTDS/High-strength Premixes: % Total Volume 2011-2015
Table 10 NBO Company Shares of RTDS/High-strength Premixes: % Total Volume 2011-2015
Table 11 LBN Brand Shares of RTDS/High-strength Premixes: % Total Volume 2012-2015
Table 12 Forecast Sales of RTDS/High-strength Premixes by Category: Total Volume 2015-2020
Table 13 Forecast Sales of RTDS/High-strength Premixes by Category: Total Value 2015-2020
Table 14 Forecast Sales of RTDS/High-strength Premixes by Category: % Total Volume Growth 2015-2020
Table 15 Forecast Sales of RTDS/High-strength Premixes by Category: % Total Value Growth 2015-2020
Cedc International Sp Zoo in Alcoholic Drinks (poland)
Strategic Direction
Key Facts
Summary 1 CEDC International Sp zoo: Key Facts
Competitive Positioning
Summary 2 CEDC International Sp zoo: Competitive Position 2015
Jeronimo Martins Polska SA in Alcoholic Drinks (poland)
Strategic Direction
Key Facts
Summary 3 Jeronimo Martins Polska SA: Key Facts
Summary 4 Jeronimo Martins Polska SA: Operational Indicators
Internet Strategy
Company Background
Chart 1 Jeronimo Martins Polska SA: Biedronka in Bialystok
Private Label
Summary 5 Jeronimo Martins Polska SA: Private Label Portfolio
Competitive Positioning
Summary 6 Jeronimo Martins Polska SA: Competitive Position 2015
Executive Summary
Moderate Growth of the Market in 2015
Structural Transformation of the Market
Multinationals Rule the Polish Market
the Unique Role of Discounters in the Retail Market
Moderate Growth Is Predicted in the Forecast Period
Key Trends and Developments
the Changing Habits of Polish Consumers
Discounters Are Significant Players in Alcoholic Drinks
Premiumisation Is Increasingly Evident in the Polish Market
Key New Product Launches
Summary 7 Key New Product Developments 2015
Market Background
Legislation
Table 16 Number of On-trade Establishments by Type 2010-2015
Taxation and Duty Levies
Summary 8 Taxation and Duty Levies on Alcoholic Drinks 2015
Table 17 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Categories 2015
Table 18 Selling Margin of a Typical Beer Brand in Retail Channel Which Uses Wholesalers 2015
Table 19 Selling Margin of a Typical Wine Brand in Retail Channel Which Uses Wholesalers 2015
Table 20 Selling Margin of a Typical Spirits Brand in Retail Channel Which Uses Wholesalers 2015
Operating Environment
Contraband/parallel Trade
Duty-free
Cross-border/private Imports
Market Indicators
Table 21 Retail Consumer Expenditure on Alcoholic Drinks 2010-2015
Market Data
Table 22 Sales of Alcoholic Drinks by Category: Total Volume 2010-2015
Table 23 Sales of Alcoholic Drinks by Category: Total Value 2010-2015
Table 24 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2010-2015
Table 25 Sales of Alcoholic Drinks by Category: % Total Value Growth 2010-2015
Table 26 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2015
Table 27 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2015
Table 28 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2015
Table 29 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2015
Table 30 GBO Company Shares of Alcoholic Drinks: % Total Volume 2011-2015
Table 31 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2010-2015
Table 32 Distribution of Alcoholic Drinks by Format and Category: % Off-trade Volume 2015
Table 33 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2015-2020
Table 34 Forecast Sales of Alcoholic Drinks by Category: Total Value 2015-2020
Table 35 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2015-2020
Table 36 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2015-2020
Definitions
Published Data Comparisons
Sources
Summary 9 Research Sources












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