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Rtds/High-Strength Premixes in the Netherlands

  • June 2016
  • -
  • Euromonitor International
  • -
  • 31 pages

RTDs/high-strength premixes recorded another disappointing year in 2015, as the category remained under pressure. More than a decade ago this category was booming, and at the height of its popularity. Back then, it was “cool” for teenagers to order RTDs/high-strength premixes in a bar, or to offer them to friends at home. However, times have changed, and today the “coolness” factor is no longer relevant. The category is losing sales year-on-year as alternatives became more popular. Today’s teena...

Euromonitor International’s RTDs/High-Strength Premixes in Netherlands report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: High-Strength Premixes, RTDs.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the RTDs/High-Strength Premixes market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Rtds/High-Strength Premixes in the Netherlands
RTDS/HIGH-STRENGTH PREMIXES IN THE NETHERLANDS
Euromonitor International
June 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of RTDS/High-strength Premixes by Category: Total Volume 2010-2015
Table 2 Sales of RTDS/High-strength Premixes by Category: Total Value 2010-2015
Table 3 Sales of RTDS/High-strength Premixes by Category: % Total Volume Growth 2010-2015
Table 4 Sales of RTDS/High-strength Premixes by Category: % Total Value Growth 2010-2015
Table 5 Sales of RTDS/High-strength Premixes by Off-trade vs On-trade: Volume 2010-2015
Table 6 Sales of RTDS/High-strength Premixes by Off-trade vs On-trade: Value 2010-2015
Table 7 Sales of RTDS/High-strength Premixes by Off-trade vs On-trade: % Volume Growth 2010-2015
Table 8 Sales of RTDS/High-strength Premixes by Off-trade vs On-trade: % Value Growth 2010-2015
Table 9 GBO Company Shares of RTDS/High-strength Premixes: % Total Volume 2011-2015
Table 10 NBO Company Shares of RTDS/High-strength Premixes: % Total Volume 2011-2015
Table 11 LBN Brand Shares of RTDS/High-strength Premixes: % Total Volume 2012-2015
Table 12 Forecast Sales of RTDS/High-strength Premixes by Category: Total Volume 2015-2020
Table 13 Forecast Sales of RTDS/High-strength Premixes by Category: Total Value 2015-2020
Table 14 Forecast Sales of RTDS/High-strength Premixes by Category: % Total Volume Growth 2015-2020
Table 15 Forecast Sales of RTDS/High-strength Premixes by Category: % Total Value Growth 2015-2020
Hooghoudt Distillery BV in Alcoholic Drinks (netherlands)
Strategic Direction
Key Facts
Summary 1 Hooghoudt Distillery BV: Key Facts
Competitive Positioning
Summary 2 Hooghoudt Distillery BV: Competitive Position 2015
Siebrand Groep BV in Alcoholic Drinks (netherlands)
Strategic Direction
Key Facts
Summary 3 Siebrand Groep BV: Key Facts
Competitive Positioning
Summary 4 Siebrand Groep BV: Competitive Position 2015
Executive Summary
Modest Improvement for Alcoholic Drinks
Niche Players Gain Ground, As Sales of Craft Beer and Spirits Boom
Alcoholic Drinks Is More Polarised
Discounters and Internet Retailing Gain Ground
Improved Economic Conditions Will Drive the Growth of the Category
Key Trends and Developments
Macro Trends Shape Alcoholic Drinks
the Growing Importance of E-commerce in Alcoholic Drinks
Consumers Are Willing To Pay for Something Special
Key New Product Launches
Summary 5 Key New Product Developments 2015
Market Background
Legislation
Table 16 Number of On-trade Establishments by Type 2010-2015
Taxation and Duty Levies
Summary 6 Taxation and Duty Levies on Alcoholic Drinks 2015
Table 17 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Categories 2015
Table 18 Selling Margin of a Typical Beer Brand in Retail Channel Which Uses Wholesalers 2015
Table 19 Selling Margin of a Typical Beer Brand in Retail Channel Which Does Not Use Wholesalers 2015
Table 20 Selling Margin of a Typical Wine Brand in Retail Channel Which Uses Wholesalers 2015
Table 21 Selling Margin of a Typical Wine Brand in Retail Channel Which Does Not Use Wholesalers 2015
Table 22 Selling Margin of a Typical Spirits Brand in Retail Channel Which Does Not Use Wholesalers 2015
Operating Environment
Contraband/parallel Trade
Duty-free
Cross-border/private Imports
Market Indicators
Table 23 Retail Consumer Expenditure on Alcoholic Drinks 2010-2015
Market Data
Table 24 Sales of Alcoholic Drinks by Category: Total Volume 2010-2015
Table 25 Sales of Alcoholic Drinks by Category: Total Value 2010-2015
Table 26 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2010-2015
Table 27 Sales of Alcoholic Drinks by Category: % Total Value Growth 2010-2015
Table 28 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2015
Table 29 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2015
Table 30 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2015
Table 31 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2015
Table 32 GBO Company Shares of Alcoholic Drinks: % Total Volume 2011-2015
Table 33 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2010-2015
Table 34 Distribution of Alcoholic Drinks by Format and Category: % Off-trade Volume 2015
Table 35 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2015-2020
Table 36 Forecast Sales of Alcoholic Drinks by Category: Total Value 2015-2020
Table 37 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2015-2020
Table 38 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2015-2020
Definitions
Sources
Summary 7 Research Sources












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