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Global and China Elevator Industry Report, 2016-2020

  • August 2016
  • -
  • Research In China
  • -
  • 168 pages

In 2015, the global elevator sales volume dropped for the first time within 20 years to 803,000, down 3% year on year. This was mainly due to the decline in the housing demand in China. In 2016, the sluggish Chinese market may further drag down the global elevator sales volume to 783,000.

At present, China has become the world's largest elevator market in terms of production and consumption. Major global brands have established sole proprietorships or joint ventures in China which acts as the world's elevator factory and manufacturing center.

In 2015-2016, Chinese elevator market characterizes the followings:

1, The new elevator sales volume slumped, but it had little effect on several large elevator companies
In 2015, the real estate downturn and frequent elevator accidents led to the decline in China’s elevator sales volume for the first time in recent years, from 500,000 in 2014 to 480,000, down 4% year on year. In 2016, the sales volume will continue to drop.

Sharp fall in new elevator sales exerted greater impact on SMEs (Small- and Medium-sized Enterprises) instead of several large elevator companies which saw higher sales volume by holding abundant capital, stable customers and stronger competitiveness. In 2015, Shanghai Mechanical & Electrical Industry Co., Ltd., Canny Elevator Co., Ltd. and Guangzhou Guangri Stock Co., Ltd. achieved the respective sales volume of 61,898 units, 19,530 units and 11,016 units, up 4.5%, 10.6% and 2.0% separately.

2, The maintenance market turned to be a new profit growth engine, so that major companies intensified layout
Based on the elevator stock market, the elevator maintenancebusiness is featured with high margin and huge market space. By the end of 2015, China had owned a total of 4 million elevators. Assuming the unit maintenance is RMB8,000 / year, Chinese elevator maintenance market size will be RMB32 billion.

Although the maintenance revenue contributes little, most of Chinese enterprises have realized that the maintenance market becomes a new profit growth engine for the elevator industry; in this case, they have stepped up the layout of a nationwide marketing network to seize the market.

By the end of 2015, Shanghai Mitsubishi Elevator Co., Ltd had established more than 80 branches and over 360 maintenance service outlets in the country; in 2015, it garnered RMB4.088 billion from installation, maintenance and other services, accounting for 23.2% of the company’s total revenue. Meanwhile, Canny Elevator Co., Ltd. set up 79 branches and service centers, of which 23 ones obtainedClass-A installation and maintenance qualifications; the annual revenue of installation and maintenance reached RMB306 million, accounting for 9.4% of total revenue.

Elevator exports increased steadily thanks to the main exporters -- Jiangsu and Zhejiang
In 2015, China exported 74,101 passenger elevators, escalators and moving walkways, increasing by 5,191 units from a year ago; the export value jumped 8% year on year to USD2.1202 billion.

Zhejiang and Jiangsu are the main provinces exporting passenger elevators and escalators in China. In 2015, Jiangsu ranked first in the country with the export volume of 25,999, equivalent to 48.5% of total exports. 6,911 escalators were exported, accounting for 33.6%.

The new elevator market is expected to rebound in recent years; themaintenance market based on the stock market will grow stably
In 2016, the elevator demand is expected to fall again amid the slowdown of Chinese real estate sector, and the sales volume is estimated at about 470,000. In 2017-2020, the sales volume may rebound under the impetus of urbanization, aging population, fast-growing urban rail transit, gradual enforcement of elevator installation policies as well as an increasing number of old elevators to be replaced. By 2020, the sales volume is expected to reach 650,000, the elevator ownership 5.9 million, and the maintenance market size RMB47.2 billion.

Global and China Elevator Industry Report, 2016-2020 highlights the followings:
Overview of global elevator industry, including new elevator market, maintenance market and competitive landscape;
Overview of China elevator industry, embracing new elevator market, maintenance market, development trend and competitive landscape between major companies;
Demand of China elevator industry, covering demand structure and main influencing factors;
Operation, elevator business, output, sales volume, major projects and major customers of 10 domestic elevator companies; operation, elevator business and development in China of seven foreign elevator companies.

Table Of Contents

Global and China Elevator Industry Report, 2016-2020
1 Overview of Elevator Industry
1.1 Overview
1.2 Policy Environment

2 Development of Global Elevator Industry
2.1 New Elevator Market
2.1.1 Elevator Sales Volume Dropped for the First Time within 20 Years
2.1.2 New Elevator Sales by Region
2.2 Maintenance Market
2.2.1 Elevator Ownership
2.2.2 Maintenance Market Becomes a Major Growth Engine
2.3 Competitive Landscape
2.4 Development Mode
2.4.1 Two Modes
2.4.2 Business Development in Asia Pacific
2.4.3 Global Expansion

3 Development of China Elevator Industry
3.1 Product Structure
3.2 New Elevator Market
3.2.1 Status Quo
3.2.2 Sales Volume
3.2.3 Sales Volume of Major Enterprises
3.3 Maintenance Market
3.3.1 Status Quo
3.3.2 Elevator Ownership
3.3.3 Maintenance Market Size
3.3.4 Maintenance Business Comparison between Major Enterprises
3.3.5 Layout of Domestic Elevator Manufacturers in Maintenance Market
3.4 Import and Export
3.4.1 Import Tends to Decline
3.4.2 Export Grows Steadily
3.4.3 Import and Export Unit Price
3.5 Competitive Landscape
3.5.1 Layout of Foreign Brands in China
3.5.2 Financing of Local Enterprises
3.5.3 Operating Result Comparison between Major Enterprises

4 Demand of China Elevator Industry
4.1 Downstream Demand Structure
4.2 Demand Composition
4.3 Influencing Factors
4.3.1 Real Estate Sector
4.3.2 Urbanization
4.3.3 Aging Population
4.3.4 Urban Rail Transit
4.3.5 Renewal and Upgrading of Old Elevators

5 Key Elevator Companies in China
5.1 Shanghai Mechanical and Electrical Industry Co., Ltd.
5.1.1 Profile
5.1.2 Operation
5.1.3 Revenue Structure
5.1.4 Gross Margin
5.1.5 Major Customers
5.1.6 Elevator Business
5.1.7 Shanghai Mitsubishi Elevator Co., Ltd
5.1.8 Major Orders of Shanghai Mitsubishi Elevator Co., Ltd
5.1.9 Mitsubishi Electric Shanghai Electric Elevator Co., Ltd.
5.1.10 Elevator Output and Sales Volume
5.1.11 RandD Investment
5.1.12 Development Forecast
5.2 Guangzhou Guangri Stock Co., Ltd.
5.2.1 Profile
5.2.2 Operation
5.2.3 Revenue Structure
5.2.4 Gross Margin
5.2.5 Major Customers
5.2.6 Elevator Business
5.2.7 Guangri Elevator
5.2.8 Typical Projects
5.2.9 Elevator Output and Sales Volume
5.2.10 RandD Investment
5.2.11 Development Forecast
5.3 Canny Elevator Co., Ltd.
5.3.1 Profile
5.3.2 Operation
5.3.3 Revenue Structure
5.3.4 Gross Margin
5.3.5 Major Customers
5.3.6 Elevator Output and Sales Volume
5.3.7 Typical Projects
5.3.8 RandD Investment
5.3.9 Development Forecast
5.4 SJEC Corporation
5.4.1 Profile
5.4.2 Operation
5.4.3 Revenue Structure
5.4.4 Gross Margin
5.4.5 Elevator Output and Sales Volume
5.4.6 Foreign Typical Projects
5.4.7 RandD Investment
5.4.8 Establishment of "Internet + Elevator Service System Center"
5.4.9 Orders
5.4.10 Development Forecast
5.5 Shenyang Yuanda Intellectual Industry Group Co., Ltd.
5.5.1 Profile
5.5.2 Operation
5.5.3 Revenue Structure
5.5.4 Gross Margin
5.5.5 Major Customers
5.5.6 Elevator Output and Sales Volume
5.5.7 Foreign Typical Projects
5.5.8 RandD Investment
5.5.9 Development Forecast
5.6 Shenlong Elevator Co., Ltd.
5.6.1 Profile
5.6.2 Operation
5.6.3 Revenue Structure
5.6.4 Gross Margin
5.6.5 Elevator Capacity, Output and Sales Volume
5.6.6 Major Customers
5.6.7 Foreign Typical Projects
5.6.8 RandD Investment
5.6.9 Development Forecast
5.7 Dongnan Elevator Co., Ltd.
5.7.1 Profile
5.7.2 Operation
5.7.3 Revenue Structure
5.7.4 Gross Margin
5.7.5 Major Customers
5.7.6 Special Elevator Typical Projects
5.7.7 RandD Investment
5.7.8 Development Forecast
5.8 Shandong Bunse Elevator Co., Ltd.
5.8.1 Profile
5.8.2 Operation
5.8.3 Revenue Structure
5.8.4 Gross Margin
5.8.5 Major Customers
5.8.6 Typical Projects
5.8.7 RandD Investment
5.8.8 Development Forecast
5.9 Hunan Sinda Elevator Co., Ltd.
5.9.1 Profile
5.9.2 Operation
5.9.3 Revenue Structure
5.9.4 Gross Margin
5.9.5 Major Customers
5.9.6 Typical Projects
5.9.7 RandD Investment
5.9.8 Development Forecast
5.10 Rhine Elevator
5.10.1 Profile
5.10.2 Operation
5.10.3 Revenue Structure
5.10.4 Gross Margin
5.10.5 Major Customers
5.10.6 RandD Investment
5.10.7 Development Forecast

6 Key Foreign Elevator Companies
6.1 Otis
6.1.1 Profile
6.1.2 Operation
6.1.3 Orders
6.1.4 Development in China
6.1.5 Xizi Otis
6.1.6 Main Elevator Orders of Xizi Otis
6.2 Hitachi
6.2.1 Profile
6.2.2 Operation
6.2.3 Elevator Business
6.2.4 Development in China
6.2.5 Orders in China
6.3 Schindler
6.3.1 Profile
6.3.2 Operation
6.3.3 Orders
6.3.4 Development in China
6.3.5 Orders in China
6.4 ThyssenKrupp
6.4.1 Profile
6.4.2 Operation
6.4.3 Elevator Business
6.4.4 Development in China
6.4.5 Orders in China
6.5 Toshiba
6.5.1 Profile
6.5.2 Operation
6.5.3 Elevator Business
6.5.4 Development in China
6.5.5 Orders in China
6.6 Fujitec
6.6.1 Profile
6.6.2 Operation
6.6.3 New Mid-term Management Plan
6.6.4 Orders
6.6.5 Development in China
6.6.6 Orders in China
6.7 Kone
6.7.1 Profile
6.7.2 Operation
6.7.3 Revenue Structure
6.7.4 Development in China
6.7.5 Orders in China

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