TABLE OF CONTENTS
Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - Soup 2
Summary category level - Canned soup 3
Summary category level - Chilled Soup 4
Summary category level - Dried soup 5
Chapter 2 INTRODUCTION 6
What is this report about? 6
How to use this report 6
Market Definition 7
Chapter 3 MARKET OVERVIEW 19
Value Analysis, 2002–2007 19
Value Analysis, 2007–2012 20
Value Analysis, US$ 2002–2007 22
Value Analysis, US$ 2007–2012 23
Volume Analysis, 2002–2007 25
Volume Analysis, 2007–2012 26
Company and Brand Share Analysis 29
Distribution Analysis 32
Expenditure & consumption per capita 34
Chapter 4 LEADING COMPANY PROFILES 38
Nestlé SA 38
Unilever 41
Chapter 5 CATEGORY ANALYSIS - CANNED SOUP 43
Value Analysis, 2002–2007 43
Value Analysis, 2007–2012 44
Value Analysis, US$ 2002–2007 46
Value Analysis, US$ 2007–2012 46
Volume Analysis, 2002–2007 47
Volume Analysis, 2007–2012 48
Company and Brand Share Analysis 50
Distribution Analysis 52
Expenditure & consumption per capita 54
Chapter 6 CATEGORY ANALYSIS - CHILLED SOUP 57
Value Analysis, 2002–2007 57
Value Analysis, 2007–2012 58
Value Analysis, US$ 2002–2007 60
Value Analysis, US$ 2007–2012 60
Volume Analysis, 2002–2007 61
Volume Analysis, 2007–2012 62
Company and Brand Share Analysis 64
Distribution Analysis 66
Expenditure & consumption per capita 68
Chapter 7 CATEGORY ANALYSIS - DRIED SOUP 71
Value Analysis, 2002–2007 71
Value Analysis, 2007–2012 72
Value Analysis, US$ 2002–2007 74
Value Analysis, US$ 2007–2012 74
Volume Analysis, 2002–2007 75
Volume Analysis, 2007–2012 76
Company and Brand Share Analysis 78
Distribution Analysis 81
Expenditure & consumption per capita 83
Chapter 8 COUNTRY COMPARISON 86
Value 86
Volume 91
Market Share 96
Chapter 9 NEW PRODUCT DEVELOPMENT 97
Product launches over time 97
Recent product launches 99
Chapter 10 SAUDI ARABIA MACROECONOMIC PROFILE 100
Macroeconomic Indicators 100
Chapter 11 RESEARCH METHODOLOGY 105
Methodology overview 105
Secondary research 106
Market modeling 107
Primary research 108
Data finalization 109
Ongoing research 109
Chapter 12 APPENDIX 110
Future readings 110
How to contact experts in your industry 110
Disclaimer 110
LIST OF FIGURES
Figure 1: Saudi Arabia soup value and value forecast, 2002-2012 (SAR m, nominal prices) 21
Figure 2: Saudi Arabia soup category growth comparison, by value, 2002-2012 24
Figure 3: Saudi Arabia soup volume and volume forecast, 2002-2012 (Kg m) 27
Figure 4: Saudi Arabia soup category growth comparison, by volume, 2002-2012 28
Figure 5: Saudi Arabia soup company share, by value, 2006-2007 (%) 30
Figure 6: Saudi Arabia soup distribution channels, by value, 2006-2007 (%) 33
Figure 7: Saudi Arabia canned soup value and value forecast, 2002-2012 (SAR m, nominal prices) 45
Figure 8: Saudi Arabia canned soup volume and volume forecast, 2002-2012 (Kg m) 49
Figure 9: Saudi Arabia canned soup distribution channels, by value, 2006-2007 (%) 53
Figure 10: Saudi Arabia chilled soup value and value forecast, 2002-2012 (SAR m, nominal prices) 59
Figure 11: Saudi Arabia chilled soup volume and volume forecast, 2002-2012 (Kg m) 63
Figure 12: Saudi Arabia chilled soup distribution channels, by value, 2006-2007 (%) 67
Figure 13: Saudi Arabia dried soup value and value forecast, 2002-2012 (SAR m, nominal prices) 73
Figure 14: Saudi Arabia dried soup volume and volume forecast, 2002-2012 (Kg m) 77
Figure 15: Saudi Arabia dried soup company share, by value, 2006-2007 (%) 79
Figure 16: Saudi Arabia dried soup distribution channels, by value, 2006-2007 (%) 82
Figure 17: Global soup market split (value terms, 2007) – Top 5 countries 87
Figure 18: Global soup market value, 2002–2007 (Top 5 countries) 90
Figure 19: Global soup market split (volume terms, 2007) – Top 5 countries 92
Figure 20: Global soup market volume, 2002–2007 (Top 5 countries) 95
Figure 21: Annual data review process 106
LIST OF TABLES
Table 1: Soup category definitions 8
Table 2: Soup distribution channels 9
Table 3: Saudi Arabia soup value, 2002–2007 (SAR m, nominal prices) 19
Table 4: Saudi Arabia soup value forecast, 2007–2012 (SAR m, nominal prices) 20
Table 5: Saudi Arabia soup value, 2002–2007 (US$ m nominal prices) 22
Table 6: Saudi Arabia soup value forecast, 2007–2012 (US$ m nominal prices) 23
Table 7: Saudi Arabia soup volume, 2002–2007 (Kg m) 25
Table 8: Saudi Arabia soup volume forecast, 2007–2012 (Kg m) 26
Table 9: Saudi Arabia soup brand share, by value, 2006-2007 (%) 29
Table 10: Saudi Arabia soup value, by brand 2006-2007 (SAR m nominal prices) 29
Table 11: Saudi Arabia soup company share by value, 2006-2007 (%) 31
Table 12: Saudi Arabia soup value, by company, 2006-2007 (SAR m nominal prices) 31
Table 13: Saudi Arabia soup distribution channels, by value, 2006-2007 (%) 32
Table 14: Saudi Arabia soup value, by distribution channel, 2006-2007 (SAR m nominal prices) 32
Table 15: Saudi Arabia soup expenditure per capita, 2002–2007 (SAR, nominal prices) 34
Table 16: Saudi Arabia soup forecast expenditure per capita, 2007–2012 (SAR, nominal prices) 35
Table 17: Saudi Arabia soup expenditure per capita, 2002–2007 (US$ nominal prices) 35
Table 18: Saudi Arabia soup forecast expenditure per capita, 2007–2012 (US$ nominal prices) 36
Table 19: Saudi Arabia soup consumption per capita, 2002–2007 (Kg) 36
Table 20: Saudi Arabia soup forecast consumption per capita, 2007–2012 (Kg) 37
Table 21: Nestlé SA Key Facts 38
Table 22: Unilever Key Facts 41
Table 23: Saudi Arabia canned soup value, 2002–2007 (SAR m, nominal prices) 43
Table 24: Saudi Arabia canned soup value forecast, 2007–2012 (SAR m, nominal prices) 44
Table 25: Saudi Arabia canned soup value, 2002–2007 (US$ m nominal prices) 46
Table 26: Saudi Arabia canned soup value forecast, 2007–2012 (US$ m nominal prices) 46
Table 27: Saudi Arabia canned soup volume, 2002–2007 (Kg m) 47
Table 28: Saudi Arabia canned soup volume forecast, 2007–2012 (Kg m) 48
Table 29: Saudi Arabia canned soup brand share, by value, 2006-2007 (%) 50
Table 30: Saudi Arabia canned soup value, by brand 2006-2007 (SAR m nominal prices) 50
Table 31: Saudi Arabia canned soup company share by value, 2006-2007 (%) 51
Table 32: Saudi Arabia canned soup value, by company, 2006-2007 (SAR m nominal prices) 51
Table 33: Saudi Arabia canned soup distribution channels, by value, 2006-2007 (%) 52
Table 34: Saudi Arabia canned soup value, by distribution channel, 2006-2007 (SAR m nominal prices) 52
Table 35: Saudi Arabia canned soup expenditure per capita, 2002–2007 (SAR, nominal prices) 54
Table 36: Saudi Arabia canned soup forecast expenditure per capita, 2007–2012 (SAR, nominal prices) 54
Table 37: Saudi Arabia canned soup expenditure per capita, 2002–2007 (US$ nominal prices) 55
Table 38: Saudi Arabia canned soup forecast expenditure per capita, 2007–2012 (US$ nominal prices) 55
Table 39: Saudi Arabia canned soup consumption per capita, 2002–2007 (Kg) 56
Table 40: Saudi Arabia canned soup forecast consumption per capita, 2007–2012 (Kg) 56
Table 41: Saudi Arabia chilled soup value, 2002–2007 (SAR m, nominal prices) 57
Table 42: Saudi Arabia chilled soup value forecast, 2007–2012 (SAR m, nominal prices) 58
Table 43: Saudi Arabia chilled soup value, 2002–2007 (US$ m nominal prices) 60
Table 44: Saudi Arabia chilled soup value forecast, 2007–2012 (US$ m nominal prices) 60
Table 45: Saudi Arabia chilled soup volume, 2002–2007 (Kg m) 61
Table 46: Saudi Arabia chilled soup volume forecast, 2007–2012 (Kg m) 62
Table 47: Saudi Arabia chilled soup brand share, by value, 2006-2007 (%) 64
Table 48: Saudi Arabia chilled soup value, by brand 2006-2007 (SAR m nominal prices) 64
Table 49: Saudi Arabia chilled soup company share by value, 2006-2007 (%) 65
Table 50: Saudi Arabia chilled soup value, by company, 2006-2007 (SAR m nominal prices) 65
Table 51: Saudi Arabia chilled soup distribution channels, by value, 2006-2007 (%) 66
Table 52: Saudi Arabia chilled soup value, by distribution channel, 2006-2007 (SAR m nominal prices) 66
Table 53: Saudi Arabia chilled soup expenditure per capita, 2002–2007 (SAR, nominal prices) 68
Table 54: Saudi Arabia chilled soup forecast expenditure per capita, 2007–2012 (SAR, nominal prices) 68
Table 55: Saudi Arabia chilled soup expenditure per capita, 2002–2007 (US$ nominal prices) 69
Table 56: Saudi Arabia chilled soup forecast expenditure per capita, 2007–2012 (US$ nominal prices) 69
Table 57: Saudi Arabia chilled soup consumption per capita, 2002–2007 (Kg) 70
Table 58: Saudi Arabia chilled soup forecast consumption per capita, 2007–2012 (Kg) 70
Table 59: Saudi Arabia dried soup value, 2002–2007 (SAR m, nominal prices) 71
Table 60: Saudi Arabia dried soup value forecast, 2007–2012 (SAR m, nominal prices) 72
Table 61: Saudi Arabia dried soup value, 2002–2007 (US$ m nominal prices) 74
Table 62: Saudi Arabia dried soup value forecast, 2007–2012 (US$ m nominal prices) 74
Table 63: Saudi Arabia dried soup volume, 2002–2007 (Kg m) 75
Table 64: Saudi Arabia dried soup volume forecast, 2007–2012 (Kg m) 76
Table 65: Saudi Arabia dried soup brand share, by value, 2006-2007 (%) 78
Table 66: Saudi Arabia dried soup value, by brand 2006-2007 (SAR m nominal prices) 78
Table 67: Saudi Arabia dried soup company share by value, 2006-2007 (%) 80
Table 68: Saudi Arabia dried soup value, by company, 2006-2007 (SAR m nominal prices) 80
Table 69: Saudi Arabia dried soup distribution channels, by value, 2006-2007 (%) 81
Table 70: Saudi Arabia dried soup value, by distribution channel, 2006-2007 (SAR m nominal prices) 81
Table 71: Saudi Arabia dried soup expenditure per capita, 2002–2007 (SAR, nominal prices) 83
Table 72: Saudi Arabia dried soup forecast expenditure per capita, 2007–2012 (SAR, nominal prices) 83
Table 73: Saudi Arabia dried soup expenditure per capita, 2002–2007 (US$ nominal prices) 84
Table 74: Saudi Arabia dried soup forecast expenditure per capita, 2007–2012 (US$ nominal prices) 84
Table 75: Saudi Arabia dried soup consumption per capita, 2002–2007 (Kg) 85
Table 76: Saudi Arabia dried soup forecast consumption per capita, 2007–2012 (Kg) 85
Table 77: Global soup market value, 2007 86
Table 78: Global soup market split (value terms (US$ m), 2007) – Top 5 countries 89
Table 79: Global soup market volume, 2007 91
Table 80: Global soup market split (volume terms, 2007) – Top 5 countries 94
Table 81: Leading players - Top 5 countries 96
Table 82: Saudi Arabia soup new product launches reports, by company 2008 97
Table 83: Saudi Arabia soup new product launches SKUs, by company 2008 97
Table 84: Saudi Arabia soup new product launches (reports), by flavor and fragrances (Top 10 flavors), 2008 98
Table 85: Saudi Arabia soup new product launches (reports), by Ingredients (Top 10 Ingredients), 2008 98
Table 86: Saudi Arabia soup new product launches (reports) 99
Table 87: Saudi Arabia population, by age group, 2002-2007 (millions) 100
Table 88: Saudi Arabia population forecast, by age group, 2007-2012 (millions) 101
Table 89: Saudi Arabia population, by gender, 2002-2007 (millions) 101
Table 90: Saudi Arabia population forecast, by gender, 2007-2012 (millions) 102
Table 91: Saudi Arabia nominal GDP, 2002-2007 (SAR bn, 2000 prices) 102
Table 92: Saudi Arabia nominal GDP forecast, 2007-2012 (SAR bn, 2000 prices) 102
Table 93: Saudi Arabia real GDP, 2002-2007 (SAR bn, nominal prices) 103
Table 94: Saudi Arabia real GDP forecast, 2007-2012 (SAR bn, nominal prices) 103
Table 95: Saudi Arabia real GDP, 2002-2007 (US$ bn, 2000 prices) 103
Table 96: Saudi Arabia real GDP forecast, 2007-2012 (US$ bn, 2000 prices) 104
Table 97: Saudi Arabia consumer price index, 2002-2007 (2003=100) 104
Table 98: Saudi Arabia consumer price index, 2007-2012 (2003=100) 104