Soup in Taiwan to 2012

Soup in Taiwan to 2012

Introduction

This databook is a detailed information resource covering all the key data points on Soup in Taiwan. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2007 and full forecasts to 2012.

Scope

*Contains information on 5 categories: Dried soup, Canned soup, Chilled Soup, Frozen soup and UHT Soup

*Provides market value, volume, expenditure and consumption data by market, category and segment

*Includes company and brand share data by categories

Highlights

The market for Soup in Taiwan increased between 2002-2007, growing at an average annual rate of 4.4%.

The leading company in the market in 2007 was Campbell Soup Company. The second-largest player was Unilever with Rayeon Foods Industrial Co.,Ltd. in third place.

Reasons to Purchase

*Discover the major quantitative trends affecting the Soup markets

*Understand consumers' consumption and expenditure patterns

*Understand the future direction of the market with reliable historical data and full five year forecasting

TABLE OF CONTENTS


Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - Soup 2
Summary category level - Canned soup 3
Summary category level - Chilled soup 4
Summary category level - Dried soup 5
Chapter 2 INTRODUCTION 6
What is this report about? 6
How to use this report 6
Market Definition 7
Chapter 3 MARKET OVERVIEW 19
Value Analysis, 2002–2007 19
Value Analysis, 2007–2012 20
Value Analysis, US$ 2002–2007 22
Value Analysis, US$ 2007–2012 22
Volume Analysis, 2002–2007 24
Volume Analysis, 2007–2012 25
Company and Brand Share Analysis 27
Distribution Analysis 30
Expenditure & consumption per capita 32
Chapter 4 LEADING COMPANY PROFILES 36
Campbell Soup Company 36
Unilever 38
Chapter 5 CATEGORY ANALYSIS - CANNED SOUP 40
Value Analysis, 2002–2007 40
Value Analysis, 2007–2012 41
Value Analysis, US$ 2002–2007 42
Value Analysis, US$ 2007–2012 42
Volume Analysis, 2002–2007 43
Volume Analysis, 2007–2012 44
Company and Brand Share Analysis 45
Distribution Analysis 48
Expenditure & consumption per capita 50
Chapter 6 CATEGORY ANALYSIS - CHILLED SOUP 53
Value Analysis, 2002–2007 53
Value Analysis, 2007–2012 54
Value Analysis, US$ 2002–2007 55
Value Analysis, US$ 2007–2012 55
Volume Analysis, 2002–2007 56
Volume Analysis, 2007–2012 57
Company and Brand Share Analysis 58
Distribution Analysis 61
Expenditure & consumption per capita 63
Chapter 7 CATEGORY ANALYSIS - DRIED SOUP 66
Value Analysis, 2002–2007 66
Value Analysis, 2007–2012 67
Value Analysis, US$ 2002–2007 68
Value Analysis, US$ 2007–2012 68
Volume Analysis, 2002–2007 69
Volume Analysis, 2007–2012 70
Company and Brand Share Analysis 71
Distribution Analysis 74
Expenditure & consumption per capita 76
Chapter 8 COUNTRY COMPARISON 79
Value 79
Volume 84
Market Share 89
Chapter 9 NEW PRODUCT DEVELOPMENT 90
Product launches over time 90
Recent product launches 92
Chapter 10 TAIWAN SOCIOECONOMIC PROFILE 93
Country Overview 93
Key Facts 94
Political Overview 95
Taiwan Economic Overview 96
Chapter 11 TAIWAN MACROECONOMIC PROFILE 97
Macroeconomic Indicators 97
Chapter 12 RESEARCH METHODOLOGY 102
Methodology overview 102
Secondary research 103
Market modeling 104
Primary research 105
Data finalization 106
Ongoing research 106
Chapter 13 APPENDIX 107
Future readings 107
How to contact experts in your industry 107
Disclaimer 107

LIST OF FIGURES
Figure 1: Taiwan soup value and value forecast, 2002-2012 (TWD m, nominal prices) 21
Figure 2: Taiwan soup category growth comparison, by value, 2002-2012 23
Figure 3: Taiwan soup volume and volume forecast, 2002-2012 (Kg m) 26
Figure 4: Taiwan soup category growth comparison, by volume, 2002-2012 26
Figure 5: Taiwan soup company share, by value, 2006-2007 (%) 28
Figure 6: Taiwan soup distribution channels, by value, 2006-2007 (%) 31
Figure 7: Taiwan canned soup value and value forecast, 2002-2012 (TWD m, nominal prices) 41
Figure 8: Taiwan canned soup volume and volume forecast, 2002-2012 (Kg m) 44
Figure 9: Taiwan canned soup company share, by value, 2006-2007 (%) 46
Figure 10: Taiwan canned soup distribution channels, by value, 2006-2007 (%) 49
Figure 11: Taiwan chilled soup value and value forecast, 2002-2012 (TWD m, nominal prices) 54
Figure 12: Taiwan chilled soup volume and volume forecast, 2002-2012 (Kg m) 57
Figure 13: Taiwan chilled soup company share, by value, 2006-2007 (%) 59
Figure 14: Taiwan chilled soup distribution channels, by value, 2006-2007 (%) 62
Figure 15: Taiwan dried soup value and value forecast, 2002-2012 (TWD m, nominal prices) 67
Figure 16: Taiwan dried soup volume and volume forecast, 2002-2012 (Kg m) 70
Figure 17: Taiwan dried soup company share, by value, 2006-2007 (%) 72
Figure 18: Taiwan dried soup distribution channels, by value, 2006-2007 (%) 75
Figure 19: Global soup market split (value terms, 2007) – Top 5 countries 80
Figure 20: Global soup market value, 2002–2007 (Top 5 countries) 83
Figure 21: Global soup market split (volume terms, 2007) – Top 5 countries 85
Figure 22: Global soup market volume, 2002–2007 (Top 5 countries) 88
Figure 23: Map of Taiwan 94
Figure 24: Annual data review process 103

LIST OF TABLES
Table 1: Soup category definitions 8
Table 2: Soup distribution channels 9
Table 3: Taiwan soup value, 2002–2007 (TWD m, nominal prices) 19
Table 4: Taiwan soup value forecast, 2007–2012 (TWD m, nominal prices) 20
Table 5: Taiwan soup value, 2002–2007 (US$ m nominal prices) 22
Table 6: Taiwan soup value forecast, 2007–2012 (US$ m nominal prices) 22
Table 7: Taiwan soup volume, 2002–2007 (Kg m) 24
Table 8: Taiwan soup volume forecast, 2007–2012 (Kg m) 25
Table 9: Taiwan soup brand share, by value, 2006-2007 (%) 27
Table 10: Taiwan soup value, by brand 2006-2007 (TWD m nominal prices) 27
Table 11: Taiwan soup company share by value, 2006-2007 (%) 29
Table 12: Taiwan soup value, by company, 2006-2007 (TWD m nominal prices) 29
Table 13: Taiwan soup distribution channels, by value, 2006-2007 (%) 30
Table 14: Taiwan soup value, by distribution channel, 2006-2007 (TWD m nominal prices) 30
Table 15: Taiwan soup expenditure per capita, 2002–2007 (TWD, nominal prices) 32
Table 16: Taiwan soup forecast expenditure per capita, 2007–2012 (TWD, nominal prices) 33
Table 17: Taiwan soup expenditure per capita, 2002–2007 (US$ nominal prices) 33
Table 18: Taiwan soup forecast expenditure per capita, 2007–2012 (US$ nominal prices) 34
Table 19: Taiwan soup consumption per capita, 2002–2007 (Kg) 34
Table 20: Taiwan soup forecast consumption per capita, 2007–2012 (Kg) 35
Table 21: Campbell Soup Company Key Facts 36
Table 22: Unilever Key Facts 38
Table 23: Taiwan canned soup value, 2002–2007 (TWD m, nominal prices) 40
Table 24: Taiwan canned soup value forecast, 2007–2012 (TWD m, nominal prices) 41
Table 25: Taiwan canned soup value, 2002–2007 (US$ m nominal prices) 42
Table 26: Taiwan canned soup value forecast, 2007–2012 (US$ m nominal prices) 42
Table 27: Taiwan canned soup volume, 2002–2007 (Kg m) 43
Table 28: Taiwan canned soup volume forecast, 2007–2012 (Kg m) 44
Table 29: Taiwan canned soup brand share, by value, 2006-2007 (%) 45
Table 30: Taiwan canned soup value, by brand 2006-2007 (TWD m nominal prices) 45
Table 31: Taiwan canned soup company share by value, 2006-2007 (%) 47
Table 32: Taiwan canned soup value, by company, 2006-2007 (TWD m nominal prices) 47
Table 33: Taiwan canned soup distribution channels, by value, 2006-2007 (%) 48
Table 34: Taiwan canned soup value, by distribution channel, 2006-2007 (TWD m nominal prices) 48
Table 35: Taiwan canned soup expenditure per capita, 2002–2007 (TWD, nominal prices) 50
Table 36: Taiwan canned soup forecast expenditure per capita, 2007–2012 (TWD, nominal prices) 50
Table 37: Taiwan canned soup expenditure per capita, 2002–2007 (US$ nominal prices) 51
Table 38: Taiwan canned soup forecast expenditure per capita, 2007–2012 (US$ nominal prices) 51
Table 39: Taiwan canned soup consumption per capita, 2002–2007 (Kg) 52
Table 40: Taiwan canned soup forecast consumption per capita, 2007–2012 (Kg) 52
Table 41: Taiwan chilled soup value, 2002–2007 (TWD m, nominal prices) 53
Table 42: Taiwan chilled soup value forecast, 2007–2012 (TWD m, nominal prices) 54
Table 43: Taiwan chilled soup value, 2002–2007 (US$ m nominal prices) 55
Table 44: Taiwan chilled soup value forecast, 2007–2012 (US$ m nominal prices) 55
Table 45: Taiwan chilled soup volume, 2002–2007 (Kg m) 56
Table 46: Taiwan chilled soup volume forecast, 2007–2012 (Kg m) 57
Table 47: Taiwan chilled soup brand share, by value, 2006-2007 (%) 58
Table 48: Taiwan chilled soup value, by brand 2006-2007 (TWD m nominal prices) 58
Table 49: Taiwan chilled soup company share by value, 2006-2007 (%) 60
Table 50: Taiwan chilled soup value, by company, 2006-2007 (TWD m nominal prices) 60
Table 51: Taiwan chilled soup distribution channels, by value, 2006-2007 (%) 61
Table 52: Taiwan chilled soup value, by distribution channel, 2006-2007 (TWD m nominal prices) 61
Table 53: Taiwan chilled soup expenditure per capita, 2002–2007 (TWD, nominal prices) 63
Table 54: Taiwan chilled soup forecast expenditure per capita, 2007–2012 (TWD, nominal prices) 63
Table 55: Taiwan chilled soup expenditure per capita, 2002–2007 (US$ nominal prices) 64
Table 56: Taiwan chilled soup forecast expenditure per capita, 2007–2012 (US$ nominal prices) 64
Table 57: Taiwan chilled soup consumption per capita, 2002–2007 (Kg) 65
Table 58: Taiwan chilled soup forecast consumption per capita, 2007–2012 (Kg) 65
Table 59: Taiwan dried soup value, 2002–2007 (TWD m, nominal prices) 66
Table 60: Taiwan dried soup value forecast, 2007–2012 (TWD m, nominal prices) 67
Table 61: Taiwan dried soup value, 2002–2007 (US$ m nominal prices) 68
Table 62: Taiwan dried soup value forecast, 2007–2012 (US$ m nominal prices) 68
Table 63: Taiwan dried soup volume, 2002–2007 (Kg m) 69
Table 64: Taiwan dried soup volume forecast, 2007–2012 (Kg m) 70
Table 65: Taiwan dried soup brand share, by value, 2006-2007 (%) 71
Table 66: Taiwan dried soup value, by brand 2006-2007 (TWD m nominal prices) 71
Table 67: Taiwan dried soup company share by value, 2006-2007 (%) 73
Table 68: Taiwan dried soup value, by company, 2006-2007 (TWD m nominal prices) 73
Table 69: Taiwan dried soup distribution channels, by value, 2006-2007 (%) 74
Table 70: Taiwan dried soup value, by distribution channel, 2006-2007 (TWD m nominal prices) 74
Table 71: Taiwan dried soup expenditure per capita, 2002–2007 (TWD, nominal prices) 76
Table 72: Taiwan dried soup forecast expenditure per capita, 2007–2012 (TWD, nominal prices) 76
Table 73: Taiwan dried soup expenditure per capita, 2002–2007 (US$ nominal prices) 77
Table 74: Taiwan dried soup forecast expenditure per capita, 2007–2012 (US$ nominal prices) 77
Table 75: Taiwan dried soup consumption per capita, 2002–2007 (Kg) 78
Table 76: Taiwan dried soup forecast consumption per capita, 2007–2012 (Kg) 78
Table 77: Global soup market value, 2007 79
Table 78: Global soup market split (value terms (US$ m), 2007) – Top 5 countries 82
Table 79: Global soup market volume, 2007 84
Table 80: Global soup market split (volume terms, 2007) – Top 5 countries 87
Table 81: Leading players - Top 5 countries 89
Table 82: Taiwan soup new product launches reports, by company 2008 90
Table 83: Taiwan soup new product launches SKUs, by company 2008 90
Table 84: Taiwan soup new product launches (reports), by flavor and fragrances (Top 10 flavors), 2008 91
Table 85: Taiwan soup new product launches (reports), by Ingredients (Top 10 Ingredients), 2008 91
Table 86: Taiwan soup new product launches (reports), by Package tags or Claims 2008 92
Table 87: Taiwan soup new product launches (reports) 92
Table 88: Taiwan Key Facts 94
Table 89: Taiwan population, by age group, 2002-2007 (millions) 97
Table 90: Taiwan population forecast, by age group, 2007-2012 (millions) 98
Table 91: Taiwan population, by gender, 2002-2007 (millions) 98
Table 92: Taiwan population forecast, by gender, 2007-2012 (millions) 99
Table 93: Taiwan nominal GDP, 2002-2007 (TWD bn, 2000 prices) 99
Table 94: Taiwan nominal GDP forecast, 2007-2012 (TWD bn, 2000 prices) 99
Table 95: Taiwan real GDP, 2002-2007 (TWD bn, nominal prices) 100
Table 96: Taiwan real GDP forecast, 2007-2012 (TWD bn, nominal prices) 100
Table 97: Taiwan real GDP, 2002-2007 (US$ bn, 2000 prices) 100
Table 98: Taiwan real GDP forecast, 2007-2012 (US$ bn, 2000 prices) 101
Table 99: Taiwan consumer price index, 2002-2007 (2003=100) 101
Table 100: Taiwan consumer price index, 2007-2012 (2003=100) 101