Retail

Summary

Table of Contents

  • Publication date: July 2009

V. (Super de Boer) is an in-store retailer engaged in the operation of a supermarket chain. The product line of the industry player includes fruit and vegetables, meat products, cheese and bread and dry grocery. The industry player stores specialize in its fresh food sector . The firm , apart from other brands, also sells private label products in its stores. The industry player sells its private label range in three lines including saver packs, ...

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