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Italy Telecommunications Report Q3 2016

  • June 2016
  • -
  • Business Monitor International
  • -
  • 66 pages

Includes 3 FREE quarterly updates

BMI View: With a penetration rate of over 137%, Italy's mobile market is already saturated. However, italso supports a large number of inactive prepaid accounts and the deduction of these accounts from thesubscriber data reported by Italy's mobile operators will result in negative market growth for the durationof our five year forecast. Price competition is fierce and this has put downward pressure on APRUs. Theupcoming merger between WIND and 3 Italia will help weaken price competition. Nevertheless, the mobilemarket will remain challenging environment in which to generate value, with four out of five users onprepaid plans. The migration of customers to postpaid plans, together with better economic conditions, willhave a positive impact on ARPU, which we expect to grow from 2017, though at a level that will continue tobe low compared to the regional average.

Latest Updates & Industry Developments

- There were 85.59mn subscribers in Italy at the end of 2015 and 84.58mn mobile subscribers at the end ofMarch 2016, reflecting a continuing decline in the number of connections based on the deduction ofinactive prepaid SIMs. We predict that the mobile subscriber base will decrease every year until 2020,reaching 82.22mn customers for a penetration rate of 137.6%.

- 3G/4G subscriptions numbered 41.15mn at the end of 2015, equivalent to 48.1% of the total mobilemarket. By the end of 2020, we predict that these figures will have risen to 47.26mn and 57.5%respectively.

- According to new data from Italian regulator AGCOM, there were 14.92mn fixed broadband connectionsat the end of 2015. Including mobile broadband connections, we estimate that total broadbandconnections numbered 21.02mn at the end of 2015, a figure we forecast to continue to grow, reaching23.11mn in 2020. However, the majority of these are ADSL connections, and we believe the market willcontinue to struggle to develop more advanced technologies.

Table Of Contents

Italy Telecommunications Report Q3 2016
BMI Industry View 7
Latest Updates and Industry Developments 7
SWOT Analysis 9
Telecoms 9
Industry Forecast 11
Latest Updates 11
Structural Trends 11
Table: Telecoms Sector - Historical Data and Forecasts (Italy 2013-2020) 15
Industry Risk/Reward Index 16
Western Europe Risk/Reward Index 16
Table: Western Europe Risk/Reward Index, Q3 2016 18
Italy Risk/Reward Index 19
Market Overview 21
Market Drivers and Trends 21
Mobile 22
Wireline Voice and Broadband 26
Regulatory Development 30
Table: Italy: Regulatory Bodies And Their Responsibilities 30
Regulatory Developments 31
Competitive Landscape 33
Table: Key Players - Italy Telecoms Sector 33
Mobile Operator Data 34
Table: Telecom Italia 34
Table: Vodafone 34
Table: WIND 35
Table: 3 Italia 36
Fixed Operator Data 37
Table: Telecom Italia 37
Table: Fastweb 37
Table: WIND 38
Table: Vodafone 38
Company Profile 39
Telecom Italia 39
3 Italia 44
FastWeb 46
Vodafone Italia 49
WIND 52
Demographic Forecast 55
Table: Population Headline Indicators (Italy 1990-2025) 56
Table: Key Population Ratios (Italy 1990-2025) 56
Table: Urban/Rural Population and Life Expectancy (Italy 1990-2025) 57
Table: Population By Age Group (Italy 1990-2025) 57
Table: Population By Age Group % (Italy 1990-2025) 58
Glossary 60
Table: Glossary Of Terms 60
Methodology 62
Industry Forecast Methodology 62
Sources 64
Risk/Reward Index Methodology 64
Table: Risk/Reward Index Indicators 65
Table: Weighting Of Indicators 66

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