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Turkey Tourism Report Q3 2016

  • July 2016
  • -
  • Business Monitor International
  • -
  • 29 pages

Includes 3 FREE quarterly updates

BMI View: Turkey's tourism industry is an integral part of the country's economy, and there has been ahigh level of investment in increasing hotel capacity throughout the country. Continued government supportand investment in transport infrastructure is a positive, and the country had previously benefited from adecline in tourism to the likes of Egypt. However, terrorist attacks in the country, regional insecurity, and adecline in political relations with Russia means the country has suffered in terms on inbound arrivals overrecent months. With the situation unlikely to improve, agents are now targeting new source markets tobroaden the industry.

Key Updates And Forecasts

- Total inbound arrivals are set to grow by 7.0% between 2016 and 2020, reaching 37.6mn. This is lowerthan previous forecasts, illuminating the damaging effect of recent terrorist attacks in the country.

- The hotel and restaurant industry value is set to grow to USD22.0bn by 2020. This may be a consequenceof the surge in popularity for golfing holidays in the country and will be boosted by higher inboundtourism.

- The total value of international tourism receipts will grow to USD40.6bn by 2020, again slightly lowerthan previous forecasts. This represents a growth of 14.4% from 2016, and can be part attributed by theopening of new airports.

- In February 2016 the Turkish Prime Minister, Ahmet Davutoglu, announced that his government wouldbe giving strong support to the tourism sector. This support includes a grant of USD87mn and allowancesfor tourism firms to restructure their debts.

- In March 2016, it was announced that Turkey would collaborate with Greece in offering tour packages tomarkets such as China and India. It is hoped this strategy will significantly boost inbound tourism fromthese countries.

- Turkey has failed to meet a deadline to allow visa free travel into the EU. 72 conditions for bordersecurity and fundamental rights had to be met for the scheme to go ahead, but there has been issuesdelivering change around areas such as anti-terrorism legislation.

Table Of Contents

Turkey Tourism Report Q3 2016
BMI Industry View 5
Table: Key Forecasts (Turkey 2013-2020) 5
SWOT 7
Industry Forecast 9
Table: Inbound Tourism (Turkey 2013-2020) 13
Table: Tourism Receipts (Turkey 2013-2020) 14
Table: Hotel Accommodation (Turkey 2013-2020) 16
Table: Domestic Spending (Turkey 2013-2020) 17
Industry Risk/Reward Index 18
Table: Central and Eastern Europe - Tourism Risk/Reward Index 18
Rewards 19
Risks 19
Market Overview 21
Competitive Landscape 23
Domestic Hotel Groups 23
Table: Domestic Hotel Groups 23
International Hotel Groups 24
Table: International Hotel Groups 24
Methodology 26
Industry Forecast Methodology 26
Risk/Reward Index Methodology 27
Table: Weighting Of Indicators 29

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