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Price-performance Index of Materials Will be Key in Driving Growth

This research service is segmented into analyses of polyvinyl chloride (PVC), cross-linked polyethylene (XLPE), fluoropolymers, and other materials used in the North American automotive wire and cable market. Market challenges, drivers, and restraints are discussed. Revenue and unit shipment forecasts to 2019 are included at the total market and segment levels. Pricing analyses and competitive scenarios are provided for each segment. Other topics discussed include the value chain and the distribution structure. Furthermore, strategic recommendations in relation to the future of the market are offered.

Executive Summary

• The North American automotive wire and cable materials market generated $X million in revenue in 2012, growing at X percent over 2011.
• The automotive industry is expected to grow at a X percent compound annual growth rate (CAGR) from 2012 until 2019, and growth in passenger vehicles in North America is expected to be the major demand driver for wire and cable materials. However, material choices will be mainly driven by standards and original equipment manufacturers’ (OEM) specifications.
• Polyvinyl chloride (PVC) is the biggest segment, with a X percent CAGR and $X million in revenue by 2019. Demand for PVC, which is expected to grow along the lines of the gross domestic product (GDP) and industry growth, is expected to be the mainstay material throughout the forecast period.
• Cross-linked polyethylene (XLPE) is expected to contribute $X million in revenue in 2019, at a X percent CAGR. Even electron-beam-based XLPE is commercially available, peroxide-based XLPE will continue to be the most sought-after solution.
• Fluoropolymers, which are mainly used for higher-temperature cabling applications, contributed $Xmillion in revenue in 2012 and are expected to grow at X percent. Fluoropolymers will continue to dominate the higher temperature Class D and Class E applications.
• Polymers such as co-polyester elastomer (COPE), thermoplastic polyurethane (TPU), and polyphenylene ether (PPE) are gaining presence as secondary insulators and jacketing materials, but they are not expected to completely replace materials such as PVC and XLPE. The increase in cabling in a passenger vehicles will be mainly driven by the need for more onboard multimedia and data applications.
• The total automotive wire and cable materials market is expected to have a X percent CAGR and reach $Xmillion in 2019.

CEO’s Perspective

1. Price will continue to dominate low-temperature applications, but customers will prefer durable, cost-effective solutions for high-temperature ones.
2. Global chemical companies will try to differentiate themselves by increasing the operational benefits of their existing products.
3. Global companies will continue dominating as OEMs and wire and cable manufacturers increasingly opt for standardized solutions.
4. As concerns about light-weighting and the environment gain importance, customers will slowly shift toward alternate materials.
5. Companies will strive to differentiate themselves by using new materials and creating partnerships with wire and cable manufacturers and system integrators.

Research Objective and Scope

This research service analyzes the North American automotive wire and cable materials market from 2009 to 2019. The polymer segments that will be covered include PVC, XLPE, fluoropolymers, and others, which include TPU, COPE, ethylene vinyl acetate (EVA)-based and other types of elastomers, as well as engineering plastics such as polyamide. The end-user segment covers passenger vehicles.

Geographic Coverage
North America

Base Year

Study Period

Key Questions This Study Will Answer

• Is the market growing, how long will it continue to grow, and at what rate?
• What are some of the factors that have had a significant impact on the market’s performance?
• Who are the market leaders? How might the structure of the market change over time?
• Are today’s products meeting customer needs? How are manufacturers marketing new products?
• What are the critical success factors that differentiate companies that are active in this market?

Table Of Contents

Analysis of the North American Automotive Wire and Cable Materials Market
Table Of Contents

1. Executive Summary
2. Market Overview
3. Total Automotive Wire and Cable Materials Market
• Industry Challenges
• Drivers and Restraints
• Forecast and Trends
• Market Share and Competitive Analysis
• Mega Trends and Industry Convergence Implications
4. CEO's 360 Degree Perspective
5. PVC Segment Breakdown
6. XLPE Segment Breakdown
7. Fluoropolymers Segment Breakdown
8. Others Segment Breakdown
9. The Last Word
10. Appendix

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