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Air Care in Canada

  • January 2017
  • -
  • Euromonitor International
  • -
  • 21 pages

Total value sales of air care products grew by 4% to reach CAD428.5 million, while total volume sales declined slightly in 2016. Value sales growth was mainly driven by product innovation and improvement, as well as favourable demographic trends. However, the trend in volume sales is less positive because major consumer brands exited from lower-margin products and there was more competition from beauty and personal care companies.

Euromonitor International’s Air Care in Canada market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage:Candle Air Fresheners, Car Air Fresheners, Electric Air Fresheners, Gel Air Fresheners, Liquid Air Fresheners, Other Air Care, Spray/Aerosol Air Fresheners.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Air Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Air Care in Canada
AIR CARE IN CANADA
Euromonitor International
January 2017

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Air Care by Category: Value 2011-2016
Table 2 Sales of Air Care by Category: % Value Growth 2011-2016
Table 3 Sales of Electric Air Fresheners by Battery Operated vs Plug-in: % Value 2011-2016
Table 4 Sales of Air Care by Fragrance: Value Ranking 2011-2016
Table 5 NBO Company Shares of Air Care: % Value 2012-2016
Table 6 LBN Brand Shares of Air Care: % Value 2013-2016
Table 7 Forecast Sales of Air Care by Category: Value 2016-2021
Table 8 Forecast Sales of Air Care by Category: % Value Growth 2016-2021
Henkel Canada Corp in Home Care (canada)
Strategic Direction
Key Facts
Summary 1 Henkel Canada Corp: Key Facts
Competitive Positioning
Summary 2 Henkel Canada Corp: Competitive Position 2016
Procter and Gamble Inc in Home Care (canada)
Strategic Direction
Key Facts
Summary 3 Procter and Gamble Inc: Key Facts
Competitive Positioning
Summary 4 Procter and Gamble Inc: Competitive Position 2016
Reckitt Benckiser Canada Inc in Home Care (canada)
Strategic Direction
Key Facts
Summary 5 Reckitt Benckiser Canada Inc: Key Facts
Competitive Positioning
Summary 6 Reckitt Benckiser Canada Inc: Competitive Position 2016
Executive Summary
Slower Growth Becomes the New Normal
Cpg Companies Face Innovators' Dilemma
Multinational Players Continue To Dominate Home Care
Retailers Undergo Transformation To Omnichannel
Home Care Expected To Remain Flat
Key Trends and Developments
Major Acquisition Drives Consolidation in Home Care
Investments Are Scaled Up on Core Brands
Green Products Are Becoming Fashionable in Home Care
Market Indicators
Table 9 Households 2011-2016
Market Data
Table 10 Sales of Home Care by Category: Value 2011-2016
Table 11 Sales of Home Care by Category: % Value Growth 2011-2016
Table 12 NBO Company Shares of Home Care: % Value 2012-2016
Table 13 LBN Brand Shares of Home Care: % Value 2013-2016
Table 14 Penetration of Private Label in Home Care by Category: % Value 2011-2016
Table 15 Distribution of Home Care by Format: % Value 2011-2016
Table 16 Distribution of Home Care by Format and Category: % Value 2016
Table 17 Forecast Sales of Home Care by Category: Value 2016-2021
Table 18 Forecast Sales of Home Care by Category: % Value Growth 2016-2021
Sources
Summary 7 Research Sources












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