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Asian Speciality Drinks in the Philippines

  • July 2013
  • -
  • Euromonitor International
  • -
  • 31 pages

Summary

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Volume sales of Asian specialty drinks continued to suffer in 2012, declining by 2% due to a lack of marketing activities and product innovation. Consumers continue to lose interest and switch to other non-alcoholic drink products or would rather go to foodservice outlets instead. Asian specialty drinks in the Philippines also tend to lack differentiation and are easily substituted.

Euromonitor International's Asian Speciality Drinks in Philippines report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2008-2012), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

Product coverage:
Asian Juice Drinks, Asian Still RTD Tea, Cereal/Pulse-based Drinks, Other Asian Speciality Drinks.

Data coverage:
Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Asian Speciality Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


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