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Sportswear in Colombia

  • February 2016
  • -
  • Euromonitor International
  • -
  • 21 pages

Over the review period, Colombians showed a greater interest in leading healthier lifestyles, which not only involved improved eating habits, but incorporating exercise in daily routines. As well as going to gyms, more people were running, walking or practising other disciplines in the open air or at home. These changes in lifestyles, which are more commonly observed among young generations, are the driving forces behind the performance of sportswear sales, which over the review period posted a...

Euromonitor International's Sportswear in Colombia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Sports Apparel, Sports Footwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sportswear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Sportswear in Colombia
SPORTSWEAR IN COLOMBIA
Euromonitor International
February 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Sportswear: Value 2010-2015
Table 2 Sales of Sportswear: % Value Growth 2010-2015
Table 3 NBO Company Shares of Sportswear: % Value 2011-2015
Table 4 LBN Brand Shares of Sportswear: % Value 2012-2015
Table 5 Distribution of Sportswear by Format: % Value 2010-2015
Table 6 Forecast Sales of Sportswear: Value 2015-2020
Table 7 Forecast Sales of Sportswear: % Value Growth 2015-2020
Adidas Colombia Ltda in Apparel and Footwear (colombia)
Strategic Direction
Key Facts
Summary 1 Adidas Colombia Ltda: Key Facts
Summary 2 Adidas Colombia Ltda: Operational Indicators
Retail Operations
Summary 3 Adidas Colombia Ltda: Retail Operational Indicators
Internet Strategy
Competitive Positioning
Summary 4 Adidas Colombia Ltda: Competitive Position 2015
Executive Summary
Sales of Apparel and Footwear Are Adversely Affected by Economic Slowdown
Promotional Activity Increases
Local Companies Continue To Be Preferred by Colombians
Internet Retailing Continues To Gain Relevance in Apparel and Footwear Sales
Challenging Outlook
Key Trends and Developments
Bright Future for Apparel and Footwear Internet Retailing
Direct Selling Companies Are Posting Strong Growth
Sports Fever Drives Sales of Sportswear
Market Data
Table 8 Sales of Apparel and Footwear by Category: Volume 2010-2015
Table 9 Sales of Apparel and Footwear by Category: Value 2010-2015
Table 10 Sales of Apparel and Footwear by Category: % Volume Growth 2010-2015
Table 11 Sales of Apparel and Footwear by Category: % Value Growth 2010-2015
Table 12 NBO Company Shares of Apparel and Footwear: % Value 2011-2015
Table 13 LBN Brand Shares of Apparel and Footwear: % Value 2012-2015
Table 14 Distribution of Apparel and Footwear by Format: % Value 2010-2015
Table 15 Distribution of Apparel and Footwear by Format and Category: % Value 2015
Table 16 Forecast Sales of Apparel and Footwear by Category: Volume 2015-2020
Table 17 Forecast Sales of Apparel and Footwear by Category: Value 2015-2020
Table 18 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2015-2020
Table 19 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2015-2020
Definitions
Sources
Summary 5 Research Sources












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