Colour Cosmetics Market Analysis in Taiwan

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$ 898 - September 2012 - by Euromonitor International - 27

Summary

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Industry

Make-Up

Country

Taiwan

Keywords

Colour Cosmetic
Eye Make Up
Make Up
Eye Make-up
Nail Product
Lip Product
Facial Make-up

Over the review period, colour cosmetics were very popular for young girls in Taiwan. The enlarging consumer groups also helped to fuel demand for colour cosmetics. Market players launched various mass brands to capture the growing demand from teens. In addition, all major distribution channels, especially the parapharmacies/drugstores and chemists/pharmacists, increased the selling space for colour cosmetics in their retail stores in view of the trend.

Euromonitor International's Colour Cosmetics in Taiwan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Eye Make-Up, Facial Make-Up, Lip Products, Nail Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Colour Cosmetics market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

COLOUR COSMETICS IN TAIWAN
Euromonitor International
September 2012

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Colour Cosmetics by Category: Value 2006-2011
Table 2 Sales of Colour Cosmetics by Category: % Value Growth 2006-2011
Table 3 Colour Cosmetics Premium Vs Mass % Analysis 2006-2011
Table 4 Colour Cosmetics Company Shares 2007-2011
Table 5 Colour Cosmetics Brand Shares 2008-2011
Table 6 Eye Make-up Brand Shares 2008-2011
Table 7 Facial Make-up Brand Shares 2008-2011
Table 8 Lip Products Brand Shares 2008-2011
Table 9 Nail Products Brand Shares 2008-2011
Table 10 Colour Cosmetics Premium Brand Shares 2008-2011
Table 11 Forecast Sales of Colour Cosmetics by Category: Value 2011-2016
Table 12 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2011-2016
Executive Summary
New Product Development Drives the Growth
Growing Purchasing Power of Youth
International Brands Strongly Lead
Internet Sales See Increasing Importance
Natural and Organic Products Drive Future Performance
Key Trends and Developments
New Product Launches With Specific Benefits
Young Generation Playing More Important Role
Natural and Organic Products Gaining Popularity
International Players Dominated
Non-store Retailing Grows Through Internet Sales
Market Data
Table 13 Sales of Beauty and Personal Care by Category: Value 2006-2011
Table 14 Sales of Beauty and Personal Care by Category: % Value Growth 2006-2011
Table 15 Sales of Premium Cosmetics by Category: Value 2006-2011
Table 16 Sales of Premium Cosmetics by Category: % Value Growth 2006-2011
Table 17 Beauty and Personal Care Company Shares by NBO 2007-2011
Table 18 Beauty and Personal Care Company Shares by GBO 2007-2011
Table 19 Beauty and Personal Care Brand Shares 2008-2011
Table 20 Penetration of Private Label by Category 2006-2011
Table 21 Sales of Beauty and Personal Care by Distribution Format: % Analysis 2006-2011
Table 22 Sales of Beauty and Personal Care by Category and by Distribution Format: % Analysis 2011
Table 23 Forecast Sales of Beauty and Personal Care by Category: Value 2011-2016
Table 24 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 25 Forecast Sales of Premium Cosmetics by Category: Value 2011-2016
Table 26 Forecast Sales of Premium Cosmetics by Category: % Value Growth 2011-2016
Definitions
Sources
Summary 1 Research Sources

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