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Fragrances in Vietnam

  • April 2016
  • -
  • Euromonitor International
  • -
  • 25 pages

In 2015, unauthorised parallel imported products became a new trend in beauty and personal care in Vietnam. It has also negatively affected fragrances during the rise of using fragrances in Vietnam. Indeed, people prefer going to stores to test scents, returning home and ordering parallel imported perfumes with the scents they like through online retailers or even Facebook. Moreover, consumers can easily buy any fragrance brands with various scents this way, much more cheaply than in stores.

Euromonitor International's Fragrances in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Mass Fragrances, Premium Fragrances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Fragrances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Fragrances in Vietnam
FRAGRANCES IN VIETNAM
Euromonitor International
April 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Fragrances by Category: Value 2010-2015
Table 2 Sales of Fragrances by Category: % Value Growth 2010-2015
Table 3 NBO Company Shares of Fragrances: % Value 2011-2015
Table 4 LBN Brand Shares of Fragrances: % Value 2012-2015
Table 5 LBN Brand Shares of Premium Men's Fragrances: % Value 2012-2015
Table 6 LBN Brand Shares of Premium Women's Fragrances: % Value 2012-2015
Table 7 Forecast Sales of Fragrances by Category: Value 2015-2020
Table 8 Forecast Sales of Fragrances by Category: % Value Growth 2015-2020
Oriflame Vietnam Ltd in Beauty and Personal Care (vietnam)
Strategic Direction
Key Facts
Summary 1 Oriflame Vietnam Ltd: Key Facts
Competitive Positioning
Summary 2 Oriflame Vietnam Ltd: Competitive Position 2015
Saigon Cosmetics Corp in Beauty and Personal Care (vietnam)
Strategic Direction
Key Facts
Summary 3 Saigon Cosmetics Corp: Key Facts
Competitive Positioning
Summary 4 Saigon Cosmetics Corp: Competitive Position 2015
Executive Summary
Beauty and Personal Care Experiences Healthy Value Growth in 2015
Unauthorised Parallel Imported Products Limit Beauty and Personal Care's Growth in Vietnam
Domestic Players Struggle To Compete With International Brands
Intensive Treatments and Natural Ingredients Grow in Popularity in 2015
Key Trends and Developments
the Demand for Unauthorised Parallel Imported Products Increases Strongly in Vietnam in 2015
Online Shopping: A Key Success in Beauty and Personal Care in Vietnam Due To the Rise of Internet Retailing Stores
Market Data
Table 9 Sales of Beauty and Personal Care by Category: Value 2010-2015
Table 10 Sales of Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 11 Sales of Premium Beauty and Personal Care by Category: Value 2010-2015
Table 12 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 13 GBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 14 NBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 15 LBN Brand Shares of Beauty and Personal Care: % Value 2012-2015
Table 16 Distribution of Beauty and Personal Care by Format: % Value 2010-2015
Table 17 Distribution of Beauty and Personal Care by Format and Category: % Value 2015
Table 18 Forecast Sales of Beauty and Personal Care by Category: Value 2015-2020
Table 19 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 20 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2015-2020
Table 21 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2015-2020
Sources
Summary 5 Research Sources












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