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Fruit/Vegetable Juice in Colombia

  • May 2013
  • -
  • Euromonitor International
  • -
  • 47 pages

Summary

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Colombia is recognised for its production of different fruit varieties including exotic fresh fruits, but its per capita consumption of such fruits is still low due to cultural reasons related to the local diet. The gap is filled by fruit/vegetable juice, which saw outstanding 8% off-trade value growth in 2012 due to a more visible consumer quest for natural products. Each fruit/vegetable juice category has achieved a position in each income-level group based on differences in unit price.

Euromonitor International's Fruit/Vegetable Juice in Colombia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2008-2012), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: 100% Juice, Fruit-Flavoured Drinks (No Juice Content), Juice Drinks (up to 24% Juice), Nectars (25-99% Juice).

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Fruit/Vegetable Juice market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


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Related Market Segments :

Soft Drink
Juice

ref:plp2013

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