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Fruit/Vegetable Juice in Turkey

  • June 2013
  • -
  • Euromonitor International
  • -
  • 45 pages

In 2012, fruit/vegetable juice in Turkey was significantly affected by the fruit harvest. The long winter conditions in 2012 and the drought in the summer period resulted in low fruit production. For example, manufacturers had problems with the harvest of sour cherries in Turkey and from abroad due to drought conditions. Similarly, producers reported a poor apricot harvest in 2012 because of a late frost in May. The poor harvest led to higher raw material prices, reflected in retail prices.

Euromonitor International's Fruit/Vegetable Juice in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2008-2012), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: 100% Juice, Fruit-Flavoured Drinks (No Juice Content), Juice Drinks (up to 24% Juice), Nectars (25-99% Juice).

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.


Why buy this report?

* Get a detailed picture of the Fruit/Vegetable Juice market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Table Of Contents

Fruit/Vegetable Juice in Turkey
FRUIT/VEGETABLE JUICE IN TURKEY
Euromonitor International
June 2013


LIST OF CONTENTS AND TABLES


Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Off-trade Sales of Fruit/Vegetable Juice by Category: Volume 2007-2012
Table 2 Off-trade Sales of Fruit/Vegetable Juice by Category: Value 2007-2012
Table 3 Off-trade Sales of Fruit/Vegetable Juice by Category: % Volume Growth 2007-2012
Table 4 Off-trade Sales of Fruit/Vegetable Juice by Category: % Value Growth 2007-2012
Table 5 Leading Flavours for 100% Juice: % Volume Breakdown 2007-2012
Table 6 Leading Flavours for Fruit-flavoured Drinks (No Juice Content): % Volume Breakdown 2007-2012
Table 7 Leading Flavours for Juice Drinks (up to 24% Juice): % Volume Breakdown 2007-2012
Table 8 Leading Flavours for Nectars (25-99% Juice): % Volume Breakdown 2007-2012
Table 9 % Share of Smoothies in 100% Juice: Off-trade Value 2012
Table 10 % Share of Smoothies in Nectars (25-99% Juice): Off-trade Value 2012
Table 11 Chilled Vs Ambient Not From Concentrate 100% Juice: % Volume Analysis 2007-2012
Table 12 Chilled Vs Ambient Reconstituted 100% Juice: % Volume Analysis 2007-2012
Table 13 Company Shares of Fruit/Vegetable Juice by Off-trade Volume 2008-2012
Table 14 Brand Shares of Fruit/Vegetable Juice by Off-trade Volume 2009-2012
Table 15 Company Shares of Fruit/Vegetable Juice by Off-trade Value 2008-2012
Table 16 Brand Shares of Fruit/Vegetable Juice by Off-trade Value 2009-2012
Table 17 Forecast Off-trade Sales of Fruit/Vegetable Juice by Category: Volume 2012-2017
Table 18 Forecast Off-trade Sales of Fruit/Vegetable Juice by Category: Value 2012-2017
Table 19 Forecast Off-trade Sales of Fruit/Vegetable Juice by Category: % Volume Growth 2012-2017
Table 20 Forecast Off-trade Sales of Fruit/Vegetable Juice by Category: % Value Growth 2012-2017
Aroma Bursa Meyva Sulari Ve Gida San As in Soft Drinks (turkey)
Strategic Direction
Key Facts
Summary 1 Aroma Bursa Meyva Sulari ve Gida San AS: Key Facts
Summary 2 Aroma Bursa Meyva Sulari ve Gida San AS: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Aroma Bursa Meyva Sulari ve Gida San AS: Competitive Position 2012
Dimes Gida San Ve Ticaret As in Soft Drinks (turkey)
Strategic Direction
Key Facts
Summary 4 Dimes Gida San ve Ticaret AS: Key Facts
Summary 5 Dimes Gida San ve Ticaret AS: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 6 Dimes Gida San ve Ticaret AS: Competitive Position 2012
Tamek Gida Ve Konsantre Sanayi As in Soft Drinks (turkey)
Strategic Direction
Key Facts
Summary 7 Tamek Gida ve Konsantre Sanayi AS: Key Facts
Company Background
Production
Competitive Positioning
Summary 8 Tamek Gida ve Konsantre Sanayi AS: Competitive Position 2012
Yildiz Holding As in Soft Drinks (turkey)
Strategic Direction
Key Facts
Summary 9 Yildiz Holding AS: Key Facts
Company Background
Production
Competitive Positioning
Summary 10 Yildiz Holding AS: Competitive Position 2012
Executive Summary
Soft Drinks Volume Growth in 2012 Falls Behind Review Period Cagr
the Health and Wellness Trends Drives Innovations
Multinational Companies Remain the Leading Players in Soft Drinks in Turkey
Direct Selling Remains the Leading Distribution Channel for Soft Drinks
Positive Total Volume Growth Is Predicted Over the Forecast Period
Key Trends and Developments
Improved Economic Conditions Lead To Growth
Young Population and Rapid Urbanisation Are Significant Factors Behind Growth
Health and Wellness A Major Trend Within Soft Drinks
Large Modern Retailers Gaining Share
Fierce Competition Among Multinational and Local Players
Market Data
Table 21 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2007-2012
Table 22 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2007-2012
Table 23 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2007-2012
Table 24 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2007-2012
Table 25 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2012
Table 26 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2012
Table 27 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2012
Table 28 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2012
Table 29 Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2007-2012
Table 30 Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2007-2012
Table 31 Off-trade Sales of Soft Drinks by Category: Value 2007-2012
Table 32 Off-trade Sales of Soft Drinks by Category: % Value Growth 2007-2012
Table 33 Company Shares of Off-trade Soft Drinks (as sold) by Volume 2008-2012
Table 34 Brand Shares of Off-trade Soft Drinks (as sold) by Volume 2009-2012
Table 35 Company Shares of Off-trade Soft Drinks (RTD) by Volume 2008-2012
Table 36 Brand Shares of Off-trade Soft Drinks (RTD) by Volume 2009-2012
Table 37 Company Shares of Off-trade Soft Drinks by Value 2008-2012
Table 38 Brand Shares of Off-trade Soft Drinks by Value 2009-2012
Table 39 Penetration of Private Label (as sold) by Category by Volume 2007-2012
Table 40 Penetration of Private Label by Category by Value 2007-2012
Table 41 Off-trade Sales of Soft Drinks by Category and Distribution Format: % Analysis 2012
Table 42 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2012-2017
Table 43 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2012-2017
Table 44 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2012-2017
Table 45 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2012-2017
Table 46 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2012-2017
Table 48 Forecast Off-trade Sales of Soft Drinks by Category: Value 2012-2017
Table 49 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2012-2017
Appendix
Fountain Sales in Turkey
Table 50 Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2007-2012
Table 51 Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2007-2012
Table 52 Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2007-2012
Table 53 Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2007-2012
Table 54 Forecast Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2012-2017
Table 55 Forecast Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2012-2017
Table 56 Forecast Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2012-2017
Table 57 Forecast Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2012-2017
Definitions
Sources
Summary 11 Research Sources












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