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Ice Cream in Denmark

  • 66 pages, published in October 2014
  • By Euromonitor International
  • Report Number: 136349

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The introduction of skyr-based frozen yoghurt by well-known brands Cheasy and Hansens was the most interesting story of 2014. Cheasy, by Arla Foods, is the leading brand in low fat health and wellness products in the dairy category, and it is believed that it will bring these brand dynamics and its well-established consumer base into the ice cream category. Hansens Flødeis, on the other hand, is a local super-premium ice cream manufacturer which targets the dynamic consumer trends of...

Euromonitor International's Ice Cream in Denmark report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.

Product coverage: Frozen Yoghurt, Impulse Ice Cream, Retail Artisanal Ice Cream, Take-Home Ice Cream.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Ice Cream market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


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Ice Cream

ref:plp2014

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