Sun Care Market Analysis in Turkey

SUN CARE IN TURKEY
Euromonitor International
June 2012

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Sun Care by Category: Value 2006-2011
Table 2 Sales of Sun Care by Category: % Value Growth 2006-2011
Table 3 Sun Care Premium Vs Mass % Analysis 2006-2011
Table 4 Sun Care Company Shares 2007-2011
Table 5 Sun Care Brand Shares 2008-2011
Table 6 Sun Care Premium Brand Shares 2008-2011
Table 7 Forecast Sales of Sun Care by Category: Value 2011-2016
Table 8 Forecast Sales of Sun Care by Category: % Value Growth 2011-2016
Table 9 Forecast Sun Care Premium Vs Mass % Analysis 2011-2016
Evyap Sabun Yag Gliserin Sanayi Ve Ticaret As in Beauty and Personal Care (turkey)
Strategic Direction
Key Facts
Summary 1 Evyap Sabun Yag Gliserin Sanayii ve Ticaret AS: Key Facts
Summary 2 Evyap Sabun Yag Gliserin Sanayii ve Ticaret AS: Operational Indicators
Company Background
Production
Summary 3 Evyap Sabun Yag Gliserin Sanayii ve Ticaret AS: Production Statistics 2011
Competitive Positioning
Summary 4 Evyap Sabun Yag Gliserin Sanayii ve Ticaret AS: Competitive Position 2011
Executive Summary
Beauty and Personal Care Demonstrates Good Value Growth in 2011
Growth Fuelled by Growing Number of New Launches and Promotions
Multinationals Lead Market
Health and Beauty Retailers Lead Distribution
Growth Expected Over Forecast Period
Key Trends and Developments
Improved Economic Conditions Benefit Beauty and Personal Care Sales
Young Population and Rapid Urbanisation Important Factors for Growth
People Still Prefer To Use Home-use Products Rather Than Visit Beauty Salons
Avon Is the Leading Player in the Market
Advertising and Promotions Key To Rising Consumer Demand
Market Data
Table 10 Sales of Beauty and Personal Care by Category: Value 2006-2011
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2006-2011
Table 12 Sales of Premium Cosmetics by Category: Value 2006-2011
Table 13 Sales of Premium Cosmetics by Category: % Value Growth 2006-2011
Table 14 Beauty and Personal Care Company Shares by NBO 2007-2011
Table 15 Beauty and Personal Care Company Shares by GBO 2007-2011
Table 16 Beauty and Personal Care Brand Shares 2008-2011
Table 17 Penetration of Private Label by Category 2006-2011
Table 18 Sales of Beauty and Personal Care by Distribution Format: % Analysis 2006-2011
Table 19 Sales of Beauty and Personal Care by Category and by Distribution Format: % Analysis 2011
Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2011-2016
Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 22 Forecast Sales of Premium Cosmetics by Category: Value 2011-2016
Table 23 Forecast Sales of Premium Cosmetics by Category: % Value Growth 2011-2016
Definitions
Sources
Summary 5 Research Sources