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Vitamins and Dietary Supplements in Taiwan

  • June 2015
  • -
  • Euromonitor International
  • -
  • 63 pages

Ageing remains a key concern for many consumers in Taiwan. According to the Taiwanese Ministry of Interior, over 65-year-olds account for more than 11.5% of the population in Taiwan, with this percentage growing year-on-year. Older generations are trying to slow down the process of ageing by maintaining good health. Besides exercise, they are also taking different kinds of vitamins and dietary supplements to try and remain fit and healthy.

Euromonitor International’s Vitamins and Dietary Supplements in Taiwan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Dietary Supplements, Paediatric Vitamins and Dietary Supplements, Tonics and Bottled Nutritive Drinks, Vitamins.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Vitamins and Dietary Supplements market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Table Of Contents

Vitamins and Dietary Supplements in Taiwan
VITAMINS AND DIETARY SUPPLEMENTS IN TAIWAN
Euromonitor International
June 2015

LIST OF CONTENTS AND TABLES

Headlines
Trends
Vitamins
Dietary Supplements
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Vitamins and Dietary Supplements by Category: Value 2009-2014
Table 2 Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2009-2014
Table 3 Sales of Multivitamins by Positioning: % Value 2009-2014
Table 4 Sales of Dietary Supplements by Positioning: % Value 2009-2014
Table 5 NBO Company Shares of Vitamins and Dietary Supplements: % Value 2010-2014
Table 6 LBN Brand Shares of Vitamins and Dietary Supplements: % Value 2011-2014
Table 7 LBN Brand Shares of Vitamins: % Value 2011-2014
Table 8 LBN Brand Shares of Dietary Supplements: % Value 2011-2014
Table 9 Forecast Sales of Vitamins and Dietary Supplements by Category: Value 2014-2019
Table 10 Forecast Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2014-2019
Cerebos (taiwan) Ltd in Consumer Health (taiwan)
Strategic Direction
Key Facts
Summary 1 Cerebos (Taiwan) Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Cerebos (Taiwan) Ltd: Competitive Position 2014
Grape King Enterprise Inc in Consumer Health (taiwan)
Strategic Direction
Key Facts
Summary 3 Grape King Enterprise Inc: Key Facts
Summary 4 Grape King Enterprise Inc: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 5 Grape King Enterprise Inc: Competitive Position 2014
Sanyo Pharmaceutical Co Ltd in Consumer Health (taiwan)
Strategic Direction
Key Facts
Summary 6 Sanyo Pharmaceutical Co Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 7 Sanyo Pharmaceutical Co Ltd: Competitive Position 2014
Sinphar Pharmaceutical Co Ltd in Consumer Health (taiwan)
Strategic Direction
Key Facts
Summary 8 Singhar Pharmaceutical Co Ltd: Key Facts
Summary 9 Singhar Pharmaceutical Co Ltd: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 10 Singhar Pharmaceutical Co Ltd: Competitive Position 2014
Taiwan Sugar Corp in Consumer Health (taiwan)
Strategic Direction
Key Facts
Summary 11 Taiwan Sugar Corp: Key Facts
Summary 12 Taiwan Sugar Corp: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 13 Taiwan Sugar Corp: Competitive Position 2014
Executive Summary
Consumer Health Continues To Grow in 2014
Vitamins and Dietary Supplements the Most Valuable Category
Direct Selling Companies Continue To Lead Sales
Chemists/pharmacies Also Play An Important Role in Selling Consumer Health Products
Healthy Growth Set To Continue Over the Forecast Period
Key Trends and Developments
National Health Insurance Limits the Growth of OTC
More and More Local Manufacturers Are Offering Vitamins and Dietary Supplements
Sports Nutrition and Weight Management Products Become Popular Among Certain Groups
Market Indicators
Table 11 Consumer Expenditure on Health Goods and Medical Services: Value 2009-2014
Table 12 Life Expectancy at Birth 2009-2014
Market Data
Table 13 Sales of Consumer Health by Category: Value 2009-2014
Table 14 Sales of Consumer Health by Category: % Value Growth 2009-2014
Table 15 NBO Company Shares of Consumer Health: % Value 2010-2014
Table 16 LBN Brand Shares of Consumer Health: % Value 2011-2014
Table 17 Penetration of Private Label in Consumer Health by Category: % Value 2009-2014
Table 18 Distribution of Consumer Health by Format: % Value 2009-2014
Table 19 Distribution of Consumer Health by Format and Category: % Value 2014
Table 20 Forecast Sales of Consumer Health by Category: Value 2014-2019
Table 21 Forecast Sales of Consumer Health by Category: % Value Growth 2014-2019
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Summary 14 OTC: Switches 2013/2014
Sources
Summary 15 Research Sources












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