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Vitamins and Dietary Supplements in Ukraine

  • September 2016
  • -
  • Euromonitor International
  • -
  • 40 pages

In 2016 preventative medication was not the most pronounced trend any longer, as Ukrainians saw their average incomes reduce significantly after strong local currency devaluation in 2015 and 2016. Thus, consumers had to be selective with their purchases of a number of products, giving preference to those which were the most essential and beneficial for health. Pills and tablets were the core products consumed, and their intake often accompanied the treatment of an illness – for instance probioti...

Euromonitor International’s Vitamins and Dietary Supplements in Ukraine report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Dietary Supplements, Paediatric Vitamins and Dietary Supplements, Tonics, Vitamins.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Vitamins and Dietary Supplements market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Vitamins and Dietary Supplements in Ukraine
VITAMINS AND DIETARY SUPPLEMENTS IN UKRAINE
Euromonitor International
September 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Vitamins
Dietary Supplements
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Vitamins and Dietary Supplements by Category: Value 2011-2016
Table 2 Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2011-2016
Table 3 Sales of Dietary Supplements by Positioning: % Value 2011-2016
Table 4 Sales of Fish Oils/Omega Fatty Acids by Type: % Value 2011-2016
Table 5 Sales of Paediatric Vitamins and Dietary Supplements by Type: % Value 2013-2016
Table 6 Sales of Tonics by Positioning: % Value 2013-2016
Table 7 Sales of Multivitamins by Positioning: % Value 2011-2016
Table 8 NBO Company Shares of Vitamins and Dietary Supplements: % Value 2012-2016
Table 9 LBN Brand Shares of Vitamins and Dietary Supplements: % Value 2013-2016
Table 10 LBN Brand Shares of Vitamins: % Value 2013-2016
Table 11 LBN Brand Shares of Dietary Supplements: % Value 2013-2016
Table 12 Forecast Sales of Vitamins and Dietary Supplements by Category: Value 2016-2021
Table 13 Forecast Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2016-2021
Summary 1 Dietary Supplements: Brand Ranking by Positioning 2016
Summary 2 Multivitamins: Brand Ranking by Positioning 2016
Amway Ukraine Tov in Consumer Health (ukraine)
Strategic Direction
Key Facts
Summary 3 Amway Ukraine TOV: Key Facts
Summary 4 Amway Ukraine TOV: Operational Indicators
Competitive Positioning
Summary 5 Amway Ukraine TOV: Competitive Position 2016
Borschahivsky Khfz Nvts Pat in Consumer Health (ukraine)
Strategic Direction
Key Facts
Summary 6 Borschahivsky KhFZ NVTs PAT: Key Facts
Summary 7 Borschahivsky KhFZ NVTs PAT: Operational Indicators
Competitive Positioning
Summary 8 Borschahivsky KhFZ NVTs PAT: Competitive Position 2016
Darnitsa Ff Pat in Consumer Health (ukraine)
Strategic Direction
Key Facts
Summary 9 Darnitsa FF PAT: Key Facts
Summary 10 Darnitsa FF PAT: Operational Indicators
Competitive Positioning
Summary 11 Darnitsa FF PAT: Competitive Position 2016
Herbalife Ukraine Tov in Consumer Health (ukraine)
Strategic Direction
Key Facts
Summary 12 Herbalife Ukraine TOV: Key Facts
Summary 13 Herbalife Ukraine TOV: Operational Indicators
Competitive Positioning
Summary 14 Herbalife Ukraine TOV: Competitive Position 2016
Executive Summary
in 2016 the Volume Decline in Consumer Health Slows Down
Products for Wellbeing Benefit From the Most Consumer Interest
Local Companies Have A Strong Price Appeal To Consumers
Chemists/pharmacists Is the Core Channel in Ukraine for Consumer Health Products
Consumer Health Will Take Time To Recover To Pre-crisis Levels
Key Trends and Developments
Preventative Medication Trend Affected by Rising Prices for Consumer Health Products
Self-medication Reigns in Ukraine
in 2016 Extra Regulation Comes Into Force for Vitamins and Dietary Supplements
Market Indicators
Table 14 Consumer Expenditure on Health Goods and Medical Services: Value 2011-2016
Table 15 Life Expectancy at Birth 2011-2016
Market Data
Table 16 Sales of Consumer Health by Category: Value 2011-2016
Table 17 Sales of Consumer Health by Category: % Value Growth 2011-2016
Table 18 NBO Company Shares of Consumer Health: % Value 2012-2016
Table 19 LBN Brand Shares of Consumer Health: % Value 2013-2016
Table 20 Distribution of Consumer Health by Format: % Value 2011-2016
Table 21 Distribution of Consumer Health by Format and Category: % Value 2016
Table 22 Forecast Sales of Consumer Health by Category: Value 2016-2021
Table 23 Forecast Sales of Consumer Health by Category: % Value Growth 2016-2021
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Summary 15 OTC: Switches 2014-2016
Definitions
Sources
Summary 16 Research Sources












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