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Home Improvement in Canada, Euromonitor International

  • June 2014
  • -
  • Euromonitor International
  • -
  • 27 pages

After growing modestly in 2012, total home improvement current value sales declined by just over 1% in 2013. This decline, which was significantly larger than the average rate of decline for the entire review period, was primarily due to weakening GDP growth and the cooling of the Canadian housing market. Together with other unfavourable economic indicators such as high household debt levels and a lack of improvement in unemployment numbers, these conditions made consumers increasingly cautious...

Euromonitor International’s Home Improvement in Canada report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2018 illustrate how market demand is expected to evolve in the medium-term


Product coverage: Bathroom and Sanitaryware, Decorating Sundries, Floor Covering, Hand Tools, Hardware, Home Paint, Kitchen Sinks, Other Home Improvement, Power Tools, Wall Covering.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Improvement market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Table Of Contents

Home Improvement in Canada, Euromonitor International
HOME IMPROVEMENT IN CANADA
Euromonitor International
June 2014

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Home Improvement by Category: Value 2008-2013
Table 2 Sales of Home Improvement by Category: % Value Growth 2008-2013
Table 3 NBO Company Shares of Home Improvement: % Value 2009-2013
Table 4 LBN Brand Shares of Home Improvement: % Value 2010-2013
Table 5 Distribution of Home Improvement by Format: % Value 2008-2013
Table 6 Forecast Sales of Home Improvement by Category: Value 2013-2018
Table 7 Forecast Sales of Home Improvement by Category: % Value Growth 2013-2018
Rona Inc in Home and Garden (canada)
Strategic Direction
Key Facts
Summary 1 Rona Inc: Key Facts
Summary 2 Rona Inc: Operational Indicators 2011-2013
Internet Strategy
Company Background
Private Label
Summary 3 Rona Inc: Private Label Portfolio
Competitive Positioning
Summary 4 Rona Inc: Competitive Position 2013
Executive Summary
Sluggish Economic Growth Hampers Home and Garden Market Performance
'staycation' Trend Bolsters Demand for Some Types of Home and Garden Products
Manufacturers and Consumers Adjust To Regulatory Changes
Major Chains Continue To Gain Ground in Home and Garden Distribution
Macroeconomic and Housing Trends Will Continue To Limit Home and Garden Spending
Key Trends and Developments
Housing Concerns and Bumpy Economic Recovery Undermine Market Performance
Consolidation Continues in Retail Distribution of Home and Garden Products
Busier Lifestyles and the Staycation Trend Offer New Opportunities for Manufacturers
Regulatory Changes Affect the Home Paint, Light Sources and Pest Control Categories
Population Ageing and Urbanisation Influence Innovation and Retailing Strategies
Market Data
Table 8 Sales of Home and Garden by Category: Value 2008-2013
Table 9 Sales of Home and Garden by Category: % Value Growth 2008-2013
Table 10 NBO Company Shares of Home and Garden: % Value 2009-2013
Table 11 LBN Brand Shares of Home and Garden: % Value 2010-2013
Table 12 Distribution of Home and Garden by Format: % Value 2008-2013
Table 13 Forecast Sales of Home and Garden by Category: Value 2013-2018
Table 14 Forecast Sales of Home and Garden by Category: % Value Growth 2013-2018
Sources
Summary 5 Research Sources












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