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Soft Drinks in Cameroon

  • February 2016
  • -
  • Euromonitor International
  • -
  • 61 pages

Cameroon’s soft drinks industry continued to develop positively in 2015, with all major categories showing robust growth in total volume and current value sales. This performance was underpinned by population growth, rising disposable incomes and other favourable economic indicators, as well as new launches, amidst improvements in distribution. Although a slowdown in total volume sales growth was expected, players offset the trend by capitalising on PET sales which encouraged consumers to drink...

Euromonitor International’s Soft Drinks in Cameroon report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Soft Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Soft Drinks in Cameroon
SOFT DRINKS IN CAMEROON
Euromonitor International
February 2016

LIST OF CONTENTS AND TABLES

Executive Summary
Population Growth and Rising Disposable Incomes Sustain Growth of Soft Drinks
Healthier Soft Drinks Products Are Set To Attract A New Kind of Clientele
Domestic Players Continue To Lead, But International Companies Achieve Gains
Smaller Pack Sized Pet Format Helps Offset the Downward Trend of Volume Growth
Unit Prices Expected To Drop Over the Forecast Period
Market Data
Table 1 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2010-2015
Table 2 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2010-2015
Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2010-2015
Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2010-2015
Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2015
Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2015
Table 7 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2015
Table 8 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2015
Table 9 Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2010-2015
Table 10 Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2010-2015
Table 11 Off-trade Sales of Soft Drinks by Category: Value 2010-2015
Table 12 Off-trade Sales of Soft Drinks by Category: % Value Growth 2010-2015
Table 13 NBO Company Shares of Off-trade Soft Drinks (as sold): % Volume 2011-2015
Table 14 LBN Brand Shares of Off-trade Soft Drinks (as sold): % Volume 2012-2015
Table 15 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2011-2015
Table 16 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2012-2015
Table 17 NBO Company Shares of Off-trade Soft Drinks: % Value 2011-2015
Table 18 LBN Brand Shares of Off-trade Soft Drinks: % Value 2012-2015
Table 19 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2015
Table 20 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2015-2020
Table 21 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2015-2020
Table 22 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2015-2020
Table 23 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2015-2020
Table 24 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2015-2020
Table 25 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2015-2020
Table 26 Forecast Off-trade Sales of Soft Drinks by Category: Value 2015-2020
Table 27 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2015-2020
Sources
Summary 1 Research Sources
Societe Anonyme Des Brasseries Du Cameroun (sabc) in Soft Drinks (cameroon)
Strategic Direction
Key Facts
Summary 2 Societe Anonyme des Brasseries du Cameroun (SABC): Key Facts
Summary 3 Societe Anonyme des Brasseries du Cameroun (SABC): Operational Indicators
Competitive Positioning
Summary 4 Societe Anonyme des Brasseries du Cameroun (SABC): Competitive Position 2015
Source Du Pays SA in Soft Drinks (cameroon)
Strategic Direction
Key Facts
Summary 5 Source du Pays SA: Key Facts
Competitive Positioning
Summary 6 Source du Pays SA: Competitive Position 2015
Union Camerounaise De Brasseries in Soft Drinks (cameroon)
Strategic Direction
Key Facts
Summary 7 Union Camerounaise de Brasseries: Key Facts
Competitive Positioning
Summary 8 Union Camerounaise de Brasseries: Competitive Position 2015
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Institutional Bottled Water Sales
Table 28 Sales of Bottled Water to Institutional Channel 2010-2015
Table 29 Off-trade Sales of Bottled Water by Category: Volume 2010-2015
Table 30 Off-trade Sales of Bottled Water by Category: Value 2010-2015
Table 31 Off-trade Sales of Bottled Water by Category: % Volume Growth 2010-2015
Table 32 Off-trade Sales of Bottled Water by Category: % Value Growth 2010-2015
Table 33 NBO Company Shares of Off-trade Bottled Water: % Volume 2011-2015
Table 34 LBN Brand Shares of Off-trade Bottled Water: % Volume 2012-2015
Table 35 NBO Company Shares of Off-trade Bottled Water: % Value 2011-2015
Table 36 LBN Brand Shares of Off-trade Bottled Water: % Value 2012-2015
Table 37 Forecast Off-trade Sales of Bottled Water by Category: Volume 2015-2020
Table 38 Forecast Off-trade Sales of Bottled Water by Category: Value 2015-2020
Table 39 Forecast Off-trade Sales of Bottled Water by Category: % Volume Growth 2015-2020
Table 40 Forecast Off-trade Sales of Bottled Water by Category: % Value Growth 2015-2020
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 41 Low Calorie Carbonates by Category 2010-2015
Table 42 Off-trade vs On-trade Sales of Carbonates: Volume 2010-2015
Table 43 Off-trade vs On-trade Sales of Carbonates: Value 2010-2015
Table 44 Off-trade vs On-trade Sales of Carbonates: % Volume Growth 2010-2015
Table 45 Off-trade vs On-trade Sales of Carbonates: % Value Growth 2010-2015
Table 46 Off-trade Sales of Carbonates by Category: Volume 2010-2015
Table 47 Off-trade Sales of Carbonates by Category: Value 2010-2015
Table 48 Off-trade Sales of Carbonates by Category: % Volume Growth 2010-2015
Table 49 Off-trade Sales of Carbonates by Category: % Value Growth 2010-2015
Table 50 NBO Company Shares of Off-trade Carbonates: % Volume 2011-2015
Table 51 LBN Brand Shares of Off-trade Carbonates: % Volume 2012-2015
Table 52 NBO Company Shares of Off-trade Carbonates: % Value 2011-2015
Table 53 LBN Brand Shares of Off-trade Carbonates: % Value 2012-2015
Table 54 Forecast Off-trade Sales of Carbonates by Category: Volume 2015-2020
Table 55 Forecast Off-trade Sales of Carbonates by Category: Value 2015-2020
Table 56 Forecast Off-trade Sales of Carbonates by Category: % Volume Growth 2015-2020
Table 57 Forecast Off-trade Sales of Carbonates by Category: % Value Growth 2015-2020
Headlines
Trends
Concentrates Conversions
Summary 9 Concentrates Conversion Factors for Ready-to-Drink (RTD) Format
Category Data
Table 58 Off-trade Sales of Concentrates (as sold) by Category: Volume 2010-2015
Table 59 Off-trade Sales of Concentrates (RTD) by Category: Volume 2010-2015
Table 60 Off-trade Sales of Concentrates by Category: Value 2010-2015
Table 61 Off-trade Sales of Concentrates (as sold) by Category: % Volume Growth 2010-2015
Table 62 Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2010-2015
Table 63 Off-trade Sales of Concentrates by Category: % Value Growth 2010-2015
Table 64 NBO Company Shares of Off-trade Concentrates (RTD): % Volume 2011-2015
Table 65 LBN Brand Shares of Off-trade Concentrates (RTD): % Volume 2012-2015
Table 66 NBO Company Shares of Off-trade Concentrates: % Value 2011-2015
Table 67 LBN Brand Shares of Off-trade Concentrates: % Value 2012-2015
Table 68 NBO Company Shares of Off-trade Liquid Concentrates (as sold): % Volume 2011-2015
Table 69 LBN Brand Shares of Off-trade Liquid Concentrates (as sold): % Volume 2012-2015
Table 70 Forecast Off-trade Sales of Concentrates (as sold) by Category: Volume 2015-2020
Table 71 Forecast Off-trade Sales of Concentrates (RTD) by Category: Volume 2015-2020
Table 72 Forecast Off-trade Sales of Concentrates by Category: Value 2015-2020
Table 73 Forecast Off-trade Sales of Concentrates (as sold) by Category: % Volume Growth 2015-2020
Table 74 Forecast Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2015-2020
Table 75 Forecast Off-trade Sales of Concentrates by Category: % Value Growth 2015-2020
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 76 Off-trade Sales of Juice by Category: Volume 2010-2015
Table 77 Off-trade Sales of Juice by Category: Value 2010-2015
Table 78 Off-trade Sales of Juice by Category: % Volume Growth 2010-2015
Table 79 Off-trade Sales of Juice by Category: % Value Growth 2010-2015
Table 80 NBO Company Shares of Off-trade Juice: % Volume 2011-2015
Table 81 LBN Brand Shares of Off-trade Juice: % Volume 2012-2015
Table 82 NBO Company Shares of Off-trade Juice: % Value 2011-2015
Table 83 LBN Brand Shares of Off-trade Juice: % Value 2012-2015
Table 84 Forecast Off-trade Sales of Juice by Category: Volume 2015-2020
Table 85 Forecast Off-trade Sales of Juice by Category: Value 2015-2020
Table 86 Forecast Off-trade Sales of Juice by Category: % Volume Growth 2015-2020
Table 87 Forecast Off-trade Sales of Juice by Category: % Value Growth 2015-2020
Trends
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 88 Off-trade Sales of RTD Tea by Category: Volume 2010-2015
Table 89 Off-trade Sales of RTD Tea by Category: Value 2010-2015
Table 90 Off-trade Sales of RTD Tea by Category: % Volume Growth 2010-2015
Table 91 Off-trade Sales of RTD Tea by Category: % Value Growth 2010-2015
Table 92 NBO Company Shares of Off-trade RTD Tea: % Volume 2011-2015
Table 93 LBN Brand Shares of Off-trade RTD Tea: % Volume 2012-2015
Table 94 NBO Company Shares of Off-trade RTD Tea: % Value 2011-2015
Table 95 LBN Brand Shares of Off-trade RTD Tea: % Value 2012-2015
Table 96 Forecast Off-trade Sales of RTD Tea by Category: Volume 2015-2020
Table 97 Forecast Off-trade Sales of RTD Tea by Category: Value 2015-2020
Table 98 Forecast Off-trade Sales of RTD Tea by Category: % Volume Growth 2015-2020
Table 99 Forecast Off-trade Sales of RTD Tea by Category: % Value Growth 2015-2020
Headlines
Trends
Category Data
Table 100 Off-trade Sales of Energy Drinks by Category: Volume 2010-2015
Table 101 Off-trade Sales of Energy Drinks by Category: Value 2010-2015
Table 102 Off-trade Sales of Energy Drinks by Category: % Volume Growth 2010-2015
Table 103 Off-trade Sales of Energy Drinks by Category: % Value Growth 2010-2015
Table 104 NBO Company Shares of Off-trade Energy Drinks: % Volume 2011-2015
Table 105 LBN Brand Shares of Off-trade Energy Drinks: % Volume 2012-2015
Table 106 NBO Company Shares of Off-trade Energy Drinks: % Value 2011-2015
Table 107 LBN Brand Shares of Off-trade Energy Drinks: % Value 2012-2015
Table 108 Forecast Off-trade Sales of Energy Drinks by Category: Volume 2015-2020
Table 109 Forecast Off-trade Sales of Energy Drinks by Category: Value 2015-2020
Table 110 Forecast Off-trade Sales of Energy Drinks by Category: % Volume Growth 2015-2020
Table 111 Forecast Off-trade Sales of Energy Drinks by Category: % Value Growth 2015-2020
Trends












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ref:plp2016

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