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Luxury Cigars in South Korea

  • April 2014
  • -
  • Euromonitor International
  • -
  • 18 pages

South Korea’s luxury cigar market could not avoid negative retail value growth in 2013. Value sales declined by 2% to reach Won500 million. This is largely due to a still weak and narrow consumer base, and to such cigars having a relatively higher price than ordinary tobacco. The limited number of cigar specialists in the country also contributed to the negative growth.

Euromonitor International's Luxury Cigars in South Korea report offers a comprehensive guide to the size and shape of the Luxury Cigars market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Luxury Cigars retailing along with the development of consumers’ shopping patterns. Forecasts to 2018 illustrate how the market is set to change

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Luxury Cigars market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Table Of Contents

Luxury Cigars in South Korea
LUXURY CIGARS IN SOUTH KOREA

April 2014

LIST OF CONTENTS AND TABLES

Headlines
Trends
Summary 1 Selected Luxury Cigar Clubs 2013
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Luxury Cigars: Value 2008-2013
Table 2 Sales of Luxury Cigars: % Value Growth 2008-2013
Table 3 NBO Company Shares of Luxury Cigars: % Value 2008-2012
Table 4 LBN Brand Shares of Luxury Cigars: % Value 2009-2012
Table 5 Distribution of Luxury Cigars by Format: % Value 2008-2013
Table 6 Forecast Sales of Luxury Cigars: Value 2013-2018
Table 7 Forecast Sales of Luxury Cigars: % Value Growth 2013-2018
Executive Summary
Luxury Goods in South Korea Shows Positive Growth
Male Consumers Become Important Drivers of Market Growth
Historically Popular Luxury Brands Account for Substantial Market Shares, But That May Soon Change
Store-based Premium Outlets and Internet Retailing Increasingly Popular
Healthy Future Growth Expected Over the Forecast Period
Key Trends and Developments
Increasing Population of High-income Earners Affects Market Growth
Product Placement and Celebrity Endorsement As Effective Marketing Tools
Historical Luxury Brands Lead the Market
Diversification of Luxury Goods Distribution Channel
Criticism About Corporate Social Responsibilities From Luxury Brands
Market Data
Table 8 Sales of Luxury Goods by Category: Value 2008-2013
Table 9 Sales of Luxury Goods by Category: % Value Growth 2008-2013
Table 10 NBO Company Shares of Luxury Goods: % Value 2008-2012
Table 11 LBN Brand Shares of Luxury Goods: % Value 2009-2012
Table 12 Distribution of Luxury Goods by Format: % Value 2008-2013
Table 13 Distribution of Luxury Goods by Format and Category: % Value 2013
Table 14 Forecast Sales of Luxury Goods by Category: Value 2013-2018
Table 15 Forecast Sales of Luxury Goods by Category: % Value Growth 2013-2018
Sources
Summary 2 Research Sources












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ref:plp2014

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