According to Stockmann’s new strategy (early 2016), it will focus on three key areas: Stockmann Retail, Fashion and Real Estate. The company is set to focus on offering high-quality services and premium to mid-priced products during the forecast period. Stockmann is also set to continue investing in its internet retailing activities, striving to make internet retailing an integral part of its business. The company is also increasingly putting an emphasis on ethical and environmental values.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Retailing market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Table Of Contents
Stockmann Oyj Abp in Retailing (Finland) STOCKMANN OYJ ABP IN RETAILING (FINLAND) Euromonitor International January 2017
LIST OF CONTENTS AND TABLES
Strategic Direction Company Background Digital Strategy Summary 1 Stockmann Oyj Abp: Share of Sales Generated by Internet Retailing 2014-2016 Private Label Summary 2 Stockmann Oyj Abp: Private Label Portfolio Competitive Positioning Summary 3 Stockmann Oyj Abp: Competitive Position 2016