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Deodorants in France, Euromonitor International

  • September 2013
  • -
  • Euromonitor International
  • -
  • 46 pages

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Deodorants continued to be characterised by strong competition between brands in 2012, in particular amongst those present in supermarkets and hypermarkets. Consequently, prices were used to stimulate sales and product innovation to attract consumers. In general, manufacturers also continued to invest in advertising to boost the performances of their brands. Television and press continued to be the most important media used for this, but promotion through the internet and social networks such...

Euromonitor International's Deodorants in France report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Deodorant Creams, Deodorant Pumps, Deodorant Roll-Ons, Deodorant Sprays, Deodorant Sticks, Deodorant Wipes.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Deodorants market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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