Wine Market Overview in Canada

  • March 2012
  • -
  • MarketLine

It includes data on industry size and key market segments, plus textual and graphical analysis of the major trends and drivers and key competitors, main industry players and demographic information.


What's In This Report


* Contains an executive summary and data on value, volume and/or key market segments


* Provides textual analysis of ’s recent performance and future prospects


* Incorporates in-depth environment and competition analysis and scorecards (substitution threats, new entrants, bargaining power …)


* Includes a five-year projection of


* The main industry players are profiled with supporting key financial metrics


* Supported by the key macroeconomic and demographic data affecting the industry


Key Market Facts


* Detailed information is included on industry size, measured by both value and volume


* Five forces scorecards provide an accessible yet in depth view of the industry ’s key competitors


* Industrieshares are covered by manufacturer and/or brand


* Also features industry breakdown by distribution channel


This Report Will Support Your Decision Making Process


* Anticipate Industry trends and developments


* Feed your decision making process


* Make your presentation and marketing materials more valuable


* Save time

Market Definition

The wine industry consists of retail sale of champagne, fortified wine, sparkling wine and still wine. The industry is valued according to retail selling price (RSP) and includes any applicable taxes. Any currency conversions used in the creation of this market research report have been calculated using constant 2009 annual average exchange rates.

For the purpose of this market research report, the Americas comprises Argentina, Brazil, Canada, Chile, Colombia, Mexico, Venezuela, and the United States.

Table Of Contents

TABLE OF CONTENTS
EXECUTIVE SUMMARY 2
MARKET OVERVIEW 7
Market definition 7
Research highlights 8
Market analysis 9
MARKET VALUE 10
MARKET VOLUME 11
MARKET SEGMENTATION I 12
MARKET SEGMENTATION II 13
MARKET SHARE 14
FIVE FORCES ANALYSIS 15
Summary 15
Buyer power 16
Supplier power 17
New entrants 18
Substitutes 19
Rivalry 20
LEADING COMPANIES 21
Constellation Brands Inc. 21
Creekside Estate Winery 25
Hillebrand Winery 26
MARKET DISTRIBUTION 27
MARKET FORECASTS 28
Market value projection 28
Market volume projection 29
MACROECONOMIC INDICATORS 30
APPENDIX 32
Methodology 32
Industry associations 33
Related Datamonitor research 33
Disclaimer 34
ABOUT DATAMONITOR 35
Premium Reports 35
Summary Reports 35
Datamonitor consulting 35


Index of Tables
Data table 1: Canada wine market sales : USD million, 2005-09(e) 10
Data table 2: Canada wine industry volume: million liters, 2005-09(e) 11
Data table 3: Canada wine industry sector ation I:% share, by value, 2009(e) 12
Data table 4: Canada wine industry sector ation II: % share, by value, 2009(e) 13
Data table 5: Canada wine industry share: % share, by volume, 2009(e) 14
Data table 6: Constellation Brands Inc.: key facts 21
Data table 7: Constellation Brands Inc.: key financials ($) 23
Data table 8: Constellation Brands Inc.: key financial ratios 23
Data table 9: Creekside Estate Winery: key facts 25
Data table 10: Hillebrand Winery: key facts 26
Data table 11: Canada wine industry distribution: % share, by volume, 2009(e) 27
Data table 12: Canada wine market sales projection : USD million, 2009-14 28
Data table 13: Canada wine industry volume projection : million liters, 2009-14 29
Data table 14: Canada size of population (million), 2005-09 30
Data table 15: Canada gdp (constant 2000 prices, USD billion), 2005-09 30
Data table 16: Canada gdp (current prices, USD billion), 2005-09 30
Data table 17: Canada inflation, 2005-09 31
Data table 18: Canada consumer price index (absolute), 2005-09 31
Data table 19: Canada exchange rate, 2005-09 31


Index of Figures
Chart 1: Canada wine market sales : USD million, 2005-09(e) 10
Chart 2: Canada wine industry volume: million liters, 2005-09(e) 11
Chart 3: Canada wine industry sector ation I:% share, by value, 2009(e) 12
Chart 4: Canada wine industry sector ation II: % share, by value, 2009(e) 13
Chart 5: Canada wine industry share: % share, by volume, 2009(e) 14
Chart 6: Forces driving competition in the wine industry in Canada, 2009 15
Chart 7: Drivers of buyer power in the wine industry in Canada, 2009 16
Chart 8: Drivers of supplier power in the wine industry in Canada, 2009 17
Chart 9: Factors influencing the likelihood of new entrants in the wine industry in Canada, 2009 18
Chart 10: Factors influencing the threat of substitutes in the wine industry in Canada, 2009 19
Chart 11: Drivers of degree of rivalry in the wine industry in Canada, 2009 20
Chart 12: Constellation Brands Inc.: revenues and profitability 24
Chart 13: Constellation Brands Inc.: assets and liabilities 24
Chart 14: Canada wine industry distribution: % share, by volume, 2009(e) 27
Chart 15: Canada wine market sales projection : USD million, 2009-14 28
Chart 16: Canada wine industry volume projection : million liters, 2009-14 29

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