1. Market Research
  2. > Business Services
  3. > Advertising and Marketing Market Trends
  4. > Direct Marketing Market Report 2014

Direct Marketing Market Report 2014

  • March 2014
  • -
  • Key Note Publications Ltd

Summary

Table of Contents

Executive Summary

This Key Note Market Report examines the UK direct marketing industry, including all of the marketing channels defined within the industry by leading industry body, the Direct Marketing Association (DMA). Covering the sectors of display advertising in newspapers and magazines, direct mail and door drops, e-mail marketing, Internet search advertising, telemarketing, social media campaigns, direct response outdoor and transport, experiential marketing, Internet banner advertising, freepost and business reply, mobile marketing, and interactive television, Key Note assesses the market across both business-to-business (B2B) and business-to-consumer (B2C) services. Key Note estimates that direct marketing in the UK grew by approximately 8.6% in 2013, displaying continued growth in recent years that has resulted in direct marketing campaigns being responsible for around a quarter of all UK sales generated in the past year.

Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 60 Million searchable statistics with tables, figures & datasets
  • More than 25,000 trusted sources
Get This Report
24/7 Customer Support

Talk to Ahmad

+1 718 618 4302

Purchase Reports From Reputable Market Research Publishers
Free-to-air Service Market - Europe and Middle East & Africa Industry Analysis, Size, Share, Growth, Trends and Forecast 2016 - 2024

Free-to-air Service Market - Europe and Middle East & Africa Industry Analysis, Size, Share, Growth, Trends and Forecast 2016 - 2024

  • $ 5795
  • Industry report
  • January 2017
  • by Transparency Market Research

EMEA Free-to-air Service Market: Overview Free-to-air service refers to audio and audio-visual content broadcasted free of cost to radio sets and television sets. This implies that the unencrypted form ...

Neuromarketing Solutions Market - Global Industry Analysis, Size, Share, Growth, Trends and Forecast 2017 - 2025

Neuromarketing Solutions Market - Global Industry Analysis, Size, Share, Growth, Trends and Forecast 2017 - 2025

  • $ 5795
  • Industry report
  • March 2017
  • by Transparency Market Research

Neuromarketing Solutions Market (Technology - Functional Magnetic Resonance Imaging (fMRI), Electroencephalography (EEG), Eye Tracking, Positron Emission Tomography (PET), Magnetoencephalography (MEG)) ...

Multi-Screen Advertising Market: By Modules (Advertising, Software, Products, Services and Others) By User Numbers (Smartphones, TV, Tablet, PC, Laptop) & By Geography (Global, Americas, Europe, APAC & ROW)- Forecast (2017-2022)

Multi-Screen Advertising Market: By Modules (Advertising, Software, Products, Services and Others) By User Numbers (Smartphones, TV, Tablet, PC, Laptop) & By Geography (Global, Americas, Europe, APAC & ROW)- Forecast (2017-2022)

  • $ 5250
  • Industry report
  • January 2017
  • by Industry ARC

Smartphone, tablet PC, laptops/PC and television are the multi screens currently discussed in the report. They are also called the Four-screen market and as such a nascent field compared to the huge television ...


ref:plp2014

Reportlinker.com © Copyright 2017. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.