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South Korea Consumer Electronics Report Q4 2016

  • August 2016
  • -
  • Business Monitor International
  • -
  • 64 pages

Includes 3 FREE quarterly updates


BMI View:

South Korea's devices market is lucrative, but is characterised as low-growth - where an affluent and tech hungry consumer base supports high average selling prices and relatively short replacement rates. However, most growth opportunities are severely depleted due to high penetration rates. The rate of diffusion for new products resulted in a sharp drop off in smartphone, table and flat-panel TV set volumes throughout 2013-2016, and so the market contracted. However, as volumes settle around the replacement rate in the medium term, we forecast a much more stable devices market, with spending expected to increase at a CAGR of 2.0% throughout 2016-2020. Latest Updates And Industry Developments

- Computer Hardware Sales: USD8.5bn in 2016 to USD9.4bn in 2020, a CAGR of 2.6%. Hybrid notebooks faring well, but tablets that have much weaker differentiation from smartphones are facing cannibalisation by the popularity of phablets in South Korea, which would be a drag on segment growth.

- AV Sales: USD2.9bn in 2016 to USD3.2bn in 2020, a CAGR of 2.3%. UHD upgrades are boosting the AV market, a welcome trend after multiyear decline in the wake of the initial flat-panel upgrade boom.

- Handset Sales: USD6.0bn in 2016 to USD6.2bn in 2020, a CAGR of 0.9%. Most upgrade triggers diminished with ownership of phablets and 4G handsets already widespread, which means there is a weak growth outlook for the handset segment, though mass market adoption of complementary (rather than handset cannibalising) wearables could boost the outlook.

Table Of Contents

South Korea Consumer Electronics Report Q4 2016
BMI Industry View 7
Latest Updates And Industry Developments 7
SWOT 9
Industry Forecast 11
Latest Updates 11
Structural Trends 11
Table: Consumer Electronics Overview (South Korea 2014-2020) 15
Consumer Electronics Risk/Reward Index 16
Industry Risk/Reward Index 16
Table: Asia-Pacific CE Risk/Reward Index, Q4 2016 19
Market Overview 20
Computers 20
Table: PC Sales (South Korea 2014-2020) 20
AV 25
Table: AV Sales (South Korea 2014-2020) 25
Mobile Handsets 30
Table: Mobile Communications (South Korea 2014-2020) 30
Industry Trends And Developments 36
Electronics Trade 36
Table: Developed APAC Consumer Electronics (CE) Trade, 2010-2015 36
Table: Developed APAC Consumer Electronics (CE) Trade, 2010-2015 37
Operational Risk And Government Policy 38
Industry Breakdown 39
Table: Consumer Electronics Industry Performance, 2009-2014 41
Regulatory Development 43
Table: Regulatory Authorities 43
Competitive Landscape 48
South Korea Consumer Electronics Companies 48
Consumer Electronics Vendors - APAC, 2015 52
Table: Computer Hardware 52
Table: TV Sets 53
Table: Mobile Handsets 53
E-Commerce 54
Demographic Forecast 55
Demographic Outlook 55
Table: Population Headline Indicators (South Korea 1990-2025) 56
Table: Key Population Ratios (South Korea 1990-2025) 56
Table: Urban/Rural Population and Life Expectancy (South Korea 1990-2025) 57
Table: Population By Age Group (South Korea 1990-2025) 57
Table: Population By Age Group % (South Korea 1990-2025) 58
Methodology 60
Industry Forecast Methodology 60
Sector-Specific Methodology 61
Sources 61
Risk/Reward Index Methodology 62
Sector-Specific Methodology 63
Table: Consumer Electronics Risk/Reward Index Indicators 63
Table: Weighting Of Indicators 64

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