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Romania Tourism Report Q4 2016

  • September 2016
  • -
  • Business Monitor International
  • -
  • 35 pages

Includes 3 FREE quarterly updates


BMI View: Romania's tourism market presents significant growth potential. The country offers a broad range of attractions catering to most holiday markets and is gradually becoming more accessible via improving air, road and rail transport connections. The low cost of travel and services means Romania is a highly affordable holiday destination for most source markets and there is potential for it to rival more established Central and Eastern Europe short-break destinations such as Prague and Budapest. We are forecasting healthy growth in arrivals to the country over the short- to medium-term, though we do note Romania's tourism industry remains vulnerable to regional economic decline due to its overreliance upon European neighbours.

Key Updates And Forecasts
- Demand is reportedly rising at Romania's seaside resorts, with the Romanian Tourism Employers Federation noting that bookings surged in August 2016 as Romania benefits from a downturn in travel to
Crimea as a result of the ongoing conflict in Ukraine and tensions with Russia. The rise in visitors looks set to boost investment in accommodation with capacity in the area expected to grow by 5% in 2017.
- Despite receiving approval from the European Commission to join the Schengen Zone in April 2016, which allows for visa free travel throughout member states, Romania's accession to the scheme remains blocked by opposition from states France and Germany and is unlikely to progress in the near-term.

Table Of Contents

Romania Tourism Report Q4 2016
BMI Industry View 5
Table: Key Forecasts (Romania 2013-2020) 5
SWOT 7
Tourism 7
Industry Forecast 10
Table: Inbound Tourism (Romania 2013-2020) 15
Table: Tourism Receipts (Romania 2013-2020) 17
Table: Hotel Accommodation (Romania 2013-2020) 19
Table: Tourist Departures and Consumption (Romania 2013-2020) 20
Industry Risk Reward Index 21
Tourism Risk/Reward Index 21
Tourism Risk/Reward Index 21
Table: Central and Eastern Europe Risk/Reward Index 21
Rewards 22
Risks 23
Market Overview 24
Competitive Landscape 29
Domestic Hotel Groups 29
Table: Domestic Hotel Groups 29
International Hotel Groups 31
Table: International Hotel Groups 31
Methodology 32
Industry Forecast Methodology 32
Risk/Reward Index Methodology 33
Table: Weighting Of Indicators 35

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