Vitamins and Dietary Supplements in the Philippines

  • May 2014
  • -
  • Euromonitor International
  • -
  • 37 pages

Though the decline in birth rate may have an unfavourable effect on the demand for paediatric vitamins, the ageing population, meanwhile, is presenting opportunities for growth for dietary supplements. With the decline in physical condition as one ages, dietary supplements are seen as helpful in warding off illnesses and in lengthening one’s productive years. As such, demand for products such as coenzyme Q10, fish oils/omega fatty acids, mineral supplements and glucosamine was vibrant in 2013...

Euromonitor International’s Vitamins and Dietary Supplements in Philippines report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. Forecasts to 2018 illustrate how the market is set to change.

Product coverage: Dietary Supplements, Paediatric Vitamins and Dietary Supplements, Tonics and Bottled Nutritive Drinks, Vitamins.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?


* Get a detailed picture of the Vitamins and Dietary Supplements market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Table Of Contents

Vitamins and Dietary Supplements in the Philippines
VITAMINS AND DIETARY SUPPLEMENTS IN THE PHILIPPINES
Euromonitor International
May 2014

LIST OF CONTENTS AND TABLES

Headlines
Trends
Vitamins
Dietary Supplements
Competitive Landscape
Prospects
Category Data
Table 1 Dietary Supplements: Brand Ranking by Positioning 2013
Table 2 Multivitamins: Brand Ranking by Positioning 2013
Table 3 Sales of Vitamins and Dietary Supplements by Category: Value 2008-2013
Table 4 Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2008-2013
Table 5 Sales of Multivitamins by Positioning: % Value 2008-2013
Table 6 Sales of Dietary Supplements by Positioning: % Value 2008-2013
Table 7 NBO Company Shares of Vitamins and Dietary Supplements: % Value 2009-2013
Table 8 LBN Brand Shares of Vitamins and Dietary Supplements: % Value 2010-2013
Table 9 LBN Brand Shares of Vitamins: % Value 2010-2013
Table 10 LBN Brand Shares of Dietary Supplements: % Value 2010-2013
Table 11 Forecast Sales of Vitamins and Dietary Supplements by Category: Value 2013-2018
Table 12 Forecast Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2013-2018
Pfizer Philippines Inc in Consumer Health (philippines)
Strategic Direction
Company Background
Production
Competitive Positioning
Summary 1 Pfizer Philippines Inc: Competitive Position 2013
Tynor Drug House Inc in Consumer Health (philippines)
Strategic Direction
Company Background
Production
Competitive Positioning
Summary 2 Tynor Drug House Inc: Competitive Position 2013
United Laboratories Inc in Consumer Health (philippines)
Strategic Direction
Company Background
Production
Competitive Positioning
Summary 3 United Laboratories Inc: Competitive Position 2013
Executive Summary
Consumer Health Slows Down in 2013
Herbal/traditional Product Choices Increase
United Laboratories Inc Sustains Its Leadership in 2013
Distribution Continues To Be Mainly Through Parapharmacies/drugstores
Improvements Expected in the Forecast Period
Key Trends and Developments
Preference for Branded Products Over Generics Remain
Choice of Herbal/traditional Products Grows
Drugstores and Pharmacies Undergo Changes and Improvements
Government and Industry Players Contribute Towards Improved Health Awareness
Category Indicators
Table 13 Number of Smokers by Gender 2008-2013
Market Indicators
Table 14 Consumer Expenditure on Health Goods and Medical Services: Value 2008-2013
Table 15 Life Expectancy at Birth 2008-2013
Market Data
Table 16 Sales of Consumer Health by Category: Value 2008-2013
Table 17 Sales of Consumer Health by Category: % Value Growth 2008-2013
Table 18 NBO Company Shares of Consumer Health: % Value 2009-2013
Table 19 LBN Brand Shares of Consumer Health: % Value 2010-2013
Table 20 Distribution of Consumer Health by Format: % Value 2008-2013
Table 21 Distribution of Consumer Health by Format and Category: % Value 2013
Table 22 Forecast Sales of Consumer Health by Category: Value 2013-2018
Table 23 Forecast Sales of Consumer Health by Category: % Value Growth 2013-2018
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventative Medicine
Switches
Sources
Summary 4 Research Sources












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