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India Consumer Electronics Report Q4 2016

  • October 2016
  • -
  • Business Monitor International
  • -
  • 60 pages

Includes 3 FREE quarterly updates

BMI View:

India is a leading global opportunity for medium-term consumer electronics spending growth. Low penetration rates, even compared to other emerging markets, mean there is potential to sell to firsttime buyer households, as well as replacement devices to the middle class. We expect this potential to be unlocked over the medium term by a positive transformation of India's household income profile, with the number of USD5,000-plus annual income households expected to increase by over 72mn during the 2016-2020 period. Another positive is the increase in local assembly of handsets and tablets, with further upside if this extends to manufacture of components, and if the government broadens the incentive packages of the 'Make In India' initiative to other device categories.

Latest Updates And Industry Developments

- Computer Hardware Sales: USD17.8bn in 2016 to USD23.6bn in 2020, a compound annual growth rate (CAGR) of 6.3%. Rising incomes are the foundation for a robust medium-term outlook, with further upside if computer production hardware incentives are extended under the 'Make In India' initiative.

- AV Sales: USD15.2bn in 2016 to USD20.0bn in 2020, a CAGR of 6.3%. Large LCD/LED upgrade opportunity remains, in contrast to most of emerging APAC, but there will be a slight drag from digital camera volume cannibalisation as smartphone ownership widens.

- Handset Sales: USD18.1bn in 2016 to USD24.4bn in 2020, a CAGR of 9.0%. Smartphone market will maintain robust volume growth over the medium term and drive handset segment outperformance, but we caution overcapacity could ultimately put pressure on margins.

Table Of Contents

India Consumer Electronics Report Q4 2016
BMI Industry View 7


Latest Updates And Industry Developments 7
SWOT 9
Consumer Electronics Market 9
Industry Forecast 11
Latest Updates 11
Structural Trends 11
Table: Consumer Electronics Overview (India 2014-2020) 15
Industry Risk Reward Index 16
Industry Risk/Reward Index 16
Table: Asia-Pacific CE Risk/Reward Index, Q4 2016 19
Market Overview 20
Recent Developments 20
Computers 20
Table: PC Sales (India 2014-2020) 20
AV Devices 26
Table: AV Sales (India 2014-2020) 27
Mobile Handsets 30
Table: Mobile Communications (India 2014-2020) 31
Industry Trends And Developments 37
Consumer Electronics Trade 37
Table: Emerging APAC Consumer Electronics (CE) Trade, 2010-2015 37
Table: India Consumer Electronics (CE) Trade, 2010-2015 38
Consumer Electronics Industry Analysis 39
Regulatory Development 42
Table: India Government Authority 42
Competitive Landscape 46
Indian Consumer Electronics Companies 46
Consumer Electronics Vendors - APAC, 2015 49
Table: Computer Hardware 49
Table: TV Sets 49
Table: Mobile Handsets 50
Demographic Forecast 51
Table: Population Headline Indicators (India 1990-2025) 52
Table: Key Population Ratios (India 1990-2025) 52
Table: Urban/Rural Population and Life Expectancy (India 1990-2025) 53
Table: Population By Age Group (India 1990-2025) 53
Table: Population By Age Group % (India 1990-2025) 54
Methodology 56
Industry Forecast Methodology 56
Sector-Specific Methodology 57
Sources 57
Risk/Reward Index Methodology 58
Sector-Specific Methodology 59
Table: Consumer Electronics Risk/Reward Index Indicators 59
Table: Weighting Of Indicators 60

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