Table of Contents
During 2015 premium brands posted healthy growth of 9% in current value terms, which was higher than the 6% value growth for mass brands. The performance of premium brands was boosted by department stores, which engaged in many different marketing activities during the year, including the opening of new outlets, special sales promotions, gifts with purchase and free delivery for online shopping. Also, the good performance of the beauty specialist retailer Sephora favoured the penetration of...
Euromonitor International’s Colour Cosmetics in Mexico report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.
Product coverage: Colour Cosmetics Sets/Kits, Eye Make-Up, Facial Make-Up, Lip Products, Nail Products.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Colour Cosmetics market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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